Web Survey Bibliography
Title The Effect of Images on Web Survey Responses
Author Couper, M. P., Conrad, F. G., Tourangeau, R.
Year 2003
Database ISI Web of Knowledge
Access date 17.05.2004
Presentation pdf (898k)
Abstract The World Wide Web offers many more opportunities for innovative design of survey and experimental instruments or questionnaires. One of these aspects is the ease with which rich visual images such as photographs can be used Images may enhance motivation and increase enjoyment; they may also facilitate the respondent's task of understanding and responding to the question. However, images may also distract respondents from the task, or suggest responses that may diverge from those intended by the survey question.
We are conducting a series of experiments to explore the possible effects of such images on the answers respondents provide in Web surveys. Specifically, we are varying both the content of the images and their placement. We are examining both subjective measures (e.g., depression) and behavioral measures (e.g., travel frequency and destinations). We have already completed two such studies on the use of images, and plan to have the third completed by early 2003, with a sample of about 3,000 respondents.
This paper will present the results of these studies and offer some guidance on the use of images in Web surveys.
Year of publication2003
Bibliographic typeConferences, workshops, tutorials, presentations
Web Survey Bibliography - 2003 (394)
- Comparing Data Quality in Telephone and Internet Surveys: Results of Lab and Field Experiments; 2003; Krosnick, J. A.
- Measuring Visual Political Knowledge in Web-Based Surveys; 2003; Prior, M.
- The Effects of Visual Construction Variations on Answers to Internet Surveys; 2003; Dillman, D. A.
- Correcting for Sample Selection Bias in Internet Panel Surveys Based on Random Digit Dialing Sampling...; 2003; Dennis, J. M., Li, R. J., de Shazo, J. R., Cameron, T. A.
- Web Surveys: A meta-analysis; 2003; Vehovar, V.
- Methodological Problems with Measuring Social Networks on the Web; 2003; Vehovar, V.
- Internet Recruiting: The Effects of Web Page Design Features; 2003; Braddy, P. W., Foster Thompson, L., Wuensch, K. L., Grossnickle, W. F.
- An Experimental Comparison of Computer-Mediated and Face-to-Face Focus Groups; 2003; Underhill, C., Olmsted, M. G.
- Exploiting Hyperlinks to Study Academic Web Use; 2003; Wilkinson, D., Thelwall, M., Li, X.
- Who Participates and Why?; 2003; Weber, L. M., Loumakis, A., Bergman, J.
- Collecting Data on Ego-Centered Social Networks on the Web; 2003; Koren, G., Lozar Manfreda, K., Vehovar, V., Hlebec, V.
- Latent Class Models for Studying Measurement-Related Mode Effects in Mixed-Mode Surveys; 2003; McCutcheon, A. L.
- Item Non-Response Reminder in a Web Survey; 2003; Fuchs, M.
- Methodological Issues in Mobile Phone Surveys; 2003; Vehovar, V., Batagelj, Z., Callegaro, M., Fuchs, M., Kuusela, V.
- How Visual Design Influences Responses to Internet and Other Self -Administered Questionnaires; 2003; Dillman, D. A.
- Design and Measurement Issues in Web Surveys; 2003; Couper, M. P.
- Web-Based Data Collection in Establishment Survey; 2003; Jeon, J.
- The Importance of Timeframe and Advertisement in Internet Surveys: An Exploratory Analysis; 2003; Casanovas, J., Esteves, J., Pastor, J.
- Potentiality of propensity scores methods in weighting for Web surveys: a simulation study based on...; 2003; Biffignandi, S., Toninelli, D., Pratesi, M.
- Statistik-Online- A New Approach to Collect Statistical Data by Internet; 2003; Pricking, T.
- Online Social Research: Methods, Issues, And Ethics:Issues Of Attribution And Identification In Online...; 2003; Barnes, S.
- Submit, Resist, or Subvert?: Organization Members’ Responses to Electronic Surveillance; 2003; Coopman, S., Watkins Allen, M., Hart, J.
- Applying The Tailored Design To Internet Surveys With College Students; 2003; Cotten, S. R.
- New Approaches Towards Collecting Data On Ego-Centered Social Networks - Interactive Web Questionnaires...; 2003; Koren, G., Hlebec, V., Lozar Manfreda, K., Vehovar, V.
- The Revolution Masterclass on Online research; 2003; Smith, P.
- Online relevance for competitive intelligence; 2003; Ojala, M.
- The Internet and financial planning practices; 2003; Yunich, R. H.
- Virtual Religion: A Study Of Spiritual Webmasters; 2003; McDaniel, T.
- Net research is not quite global; 2003; Parmar, A.
- Material Incentives in Web Surveys - A Meta-Analysis; 2003; Goeritz, A.
- Survey metrics ward off problems; 2003; Brown, J.
- We've got your numbers; 2003; Goddard, C.
- Web efforts energize customer research; 2003; Hogg, A.
- An Alternative Method for Poll Survey: Possibility of Using Mobile Phone Survey; 2003; Kang, M., Cho, S.
- The Clash of Traditional and New Media in the 2002 Korean Presidential Election; 2003; Loh, T.
- Utility of Web-based assessment of patient satisfaction with endoscopy; 2003; Harewood, G. C., Wiersema, M. J., de Groen, P. C.
- Innovative Web use to learn about consumer behavior and online privacy; 2003; Earp, J. B., Baumer, D.
- Cybersurveys come of age; 2003; Ray, N. M., Tabor, S. W.
- From paper to pixels: Moving personnel surveys to the Web; 2003; Thompson, L. F., Surface, E. A., Martin, D. L., Sanders, M. G.
- An empirical study on the adoption of information appliances with a focus on interactive TV; 2003; Choi, H., Choi, M., Kim, J., Yu, H.
- How much can technology help research?; 2003; Glass, N.
- Visiting rural "virtual villages" through online surveys and online ethnography; 2003; Skerratt, S., Warren, M.
- We seek them here, we seek them there. How technical innovation in mixed mode survey software is responding...; 2003; Macer, T.
- Internet-based Stated Preference Surveys: studies in public transport and traffic information; 2003; Killi, M., Nossum A.
- The Use of SMS as a Research Tool; 2003; Cooke, M., Strong, C., Nielsen, A.
- The Gold Standard Tarnishes: Is Online Research the Solution?; 2003; Coates, D.
- Mobile Phones and Telephone Survey Methods; 2003; Kuusela, V.
- SMS Polling: A Methodological Review; 2003; Duke, S.
- SuperCollect: A data capture system using an electronic network; 2003; Stol, H. R.
- Successfully Delivering Technology for Online Research; 2003; Bayer, L. R., Milla, P.