Web Survey Bibliography
Title Some Influences of Visual Layout on Answers to Web Surveys
Author Dillman, D. A.
Access date 19.10.2005
Abstract It is now apparent that the visual layouts of web survey questions influence respondent answers. These influences extend across a variety of survey questions. In this presentation I will summarize results from a number of web survey experiments conducted at Washington State University during the past two years that have investigated the relative influence of various visual components of web survey questions. Three web studies were conducted in 2003 and 2004. They included 72 experiments, each of which involved 3-4 panels that were implemented on random samples of undergraduate students. A 2002 paper and 2004 telephone survey of the same general population provides context for the interpretation of the results. Earlier experiments were used as guides for the development of later experiments in the series. A variety of question formats and issues were investigated, including: labeling of scales, check-all vs. forced choice formats, grouping vs. no grouping of answer categories, varied spacing between answer categories, size of open-ended spaces, vertical vs. horizontal labeling of scales, effects of graphical symbolism, different scalar estimation formats. My purpose in this presentation will be to report major findings from across the experiments and their implications for the advancement of theory and research on how people comprehend questions and formulate answers to web surveys. Implications of the use of alternative visual formats for the conduct of mixed-mode surveys will also be mentioned.
Year of publication2005
Bibliographic typeConferences, workshops, tutorials, presentations
Web Survey Bibliography - 2005 (418)
- Creative Applications of Selection Bias Modelling in Market Research; 2005; Terhanian, G., Bremer, J.
- Inferential Potential of Non-Probability Samples; 2005; Lynn, P.
- Designing and administering successful web surveys; 2005; Porter, S. R.
- Mixed-mode Surveys Using Mail and Web Questionnaires; 2005; Meckel, M., Baugh, P., Walters, D.
- Web Surveys - Online Interviewing (CAWI); 2005; Gourvennec, Y.
- Sampling procedure, questionnaire design, online implementation; 2005; Jackob, N., Arens, J., Zerback, T.Jowell, R.; de Rouvray, C.
- A Report on the 2005 ISSP Non-Response Survey; 2005; Smith, T. W.
- Modes of Data Gathering in International Survey Research; 2005; Diez-Nicolás, J.
- Comparing Mail and Web-Based Survey Distribution Methods: Results of Surveys to Leisure Travel Retailers...; 2005; Cole, S. T.
- Evaluating Distance Education Programs with Online Surveys; 2005; Gaide, S.
- Survey: Communicators seek ethics guidance; 2005; Walker, G. S.
- Implementing web-surveys for software requirements elicitation; 2005; Belani, H., Pripuzic, K., Kobas, K.
- Online surveys: Possible sources of errors; 2005; Galesic, M.
- Capturing them in the Web: the use of online surveys and the examination of response patterns for first...; 2005; Bond, D.
- Testing for budget constraint effects in a national advisory referendum survey on the Kyoto protocol; 2005; Li, H., Berrens, R. P., Bohara, A. K., Jenkins-Smith, H. C., Silva, C. L., Weimer, D. L.
- Do internet-based surveys increase personal self-disclosure?; 2005; Hanna, R. C., Weinberg, B., Dant, R. P., Berger, P. D.
- All that Glitters is Not Gold: Examining the Perils and Obstacles in Collecting Data on the Internet; 2005; Siah, C. Y.
- The online or e-survey: a research approach for the ICT age; 2005; Glover, D., Bush, T.
- Sexual and Relationship Characteristics Among an Internet-Based Sample of U.S. Men with and without...; 2005; Cameron, A., Rosen, R. C., Swindle, R. W.
- Online-Questionnaire Design: Establishing Guidelines and Evaluating Existing Support; 2005; Lumsden, J., Morgan, W.
- Technology Trends in Survey Data Collection; 2005; Couper, M. P.
- The Status of Wireless Survey Solutions: The Emerging “Power of the Thumb”; 2005; Townsend, L.
- Computers and the Internet: Tools for Youth Empowerment; 2005; Valaitis, R. K.
- Online-Access-Panels Based on Probability Samples: Can they Yield Representative Results?; 2005; Bandilla, W.
- Simple Approaches to Estimating the Variance of the Propensity Score Weighted Estimator Applied on Volunteer...; 2005; Isaksson, A., Lee, Sunghee; de Rouvray, C.
- Adjustment of Web Panel Survey Estimates by Regression Imputation; 2005; Varedian, M.
- Web surveys: inference using weighting and imputation in the survey on graduates; 2005; Biffignandi, S., Fabrizi, E., Pratesi, M., Salvati, N.
- Web surveying academics in seven European countries: challenges encountered; 2005; Smeenk, S., van Selm, M., Eisinga, R.
- Web Data Collection for Mandatory Business Surveys – the respondents’ perspective; 2005; Dowling, Z.
- Response Rates and Data Quality Issues in a Mixed Mode Survey About the Diffusion of the E-Business...; 2005; Biffignandi, S., Fabrizi, E., Zucchi, F., Toninelli, D.
- On the Cost-Efficiency of Mixed-Mode Data Collection with a Web Response Option: Results of a Survey...; 2005; Werner, P., Forsman, G.
- Stated Preference Surveys on Internet – an Effective Method for Finding Passengers’ Preferences...; 2005; Nossum, A.
- Privacy and Self disclosure online: Implications for web-surveys; 2005; Paine, C., Joinson, A. N., Buchanan, T., Reips, U. -D.
- Using Internet-based experiments to study conditions for Web-based surveying; 2005; Reips, U. -D.
- Mixed mode data collection strategies in surveys: An overview; 2005; de Leeuw, E. D.
- In pursuit of equivalent answers to internet and telephone questionnaires; 2005; Dillman, D. A.
- Effects of survey data collection mode on response quality: Implications for mixing modes in cross-national...; 2005; Krosnick, J. A.
- A theoretical framework for the study of mode effects; 2005; Saris, W. E., Voogt, R.
- Mixed mode methods in a world of social isolates, pervasive surveillance, and ubiquitous transaction...; 2005; Groves, R. M.
- The Survey Participation Inventory: What Motivates Respondents to Participate in Online Panels?; 2005; Deutskens, E., de Ruyter, K., Wetzels, M.
- Mode dilemmas in cross-national survey time-series; 2005; Jowell, R.
- The use of material and nonmaterial incentives in Web-based studies: A review; 2005; Goeritz, A.
- Using Computer Games Design to Increase Response Rates; 2005; Baelter, O.
- Do reminders minimize nonresponse at the expense of data quality? An investigation into the effect of...; 2005; Tuten, T. L.
- Nonresponse segments in Internet surveys; 2005; Vehovar, V., Lavtar, D.
- Using Client Side Paradata as Process Quality Indicators in Web Surveys; 2005; Haraldsen, G.
- Use of eye-tracking for studying survey response processes; 2005; Tourangeau, R., Couper, M. P., Galesic, M.
- The Quality of Ego-Centered Network Data: A comparison of online versus offline data collection; 2005; Matzat, U.
- A meta-analysis of response rates in Web surveys compared to other survey modes; 2005; Lozar Manfreda, K., Bosnjak, M., Haas, I., Vehovar, V.
- Some Influences of Visual Layout on Answers to Web Surveys; 2005; Dillman, D. A.