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Web Survey Bibliography

Title Disclosure and Deception in Tomorrow's Survey lnterview
Year 2007
Access date 28.05.2007

The honesty of respondents has long been a concern in survey research. With the introduction of new technologies in survey interview methodology a new set of questions arise about how these innovations affect respondents' honesty and disclosure. How, for example, do the new information environments engendered by innovative technologies affect whether a respondent will be more disclosive or more deceptive? The present work reviews and integrates research from 1) the survey literature concerned with honesty, social desirability and self-disclosure and 2) the psychological and communication literatures concerned with how information technologies affect deception production and detection. A number of common factors emerge that have important effects on disclosure and deception, including anonymity, private vs. public self-awareness, social presence, and topic sensitivity. Some new findings from the nascent literature examining deception in online contexts, however, provide some novel insights into how information environments affect deception production (e.g., recordability, synchronicity, tailor ability) and detection. For instance, in our lab participants appear to be more deceptive in their telephone conversations than in their emails, suggesting that text-based environments may have some advantages over other forms of responding in survey interview contexts. Text-based environments also lend themselves to the statistical analysis of linguistic features that may suggest deception on the part of the respondent. For instance, patterns of pronoun use (e.g., decreased first person singular), negation forms, and changes in verb tense are all suggestive of deception in conversation. These features may be useful in identifying potential deception and adapting the survey interview to elicit more honest answers.

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Year of publication2007
Bibliographic typeConferences, workshops, tutorials, presentations
Full text availabilityAvailable on request

Web survey bibliography - The American Association for Public Opinion Research (AAPOR) 62th Annual Conference, 2007 (48)