Web Survey Bibliography

Title Gaining synergy through multi-method research A Nokia Trends case study
Year 2006
Access date 09.07.2007
Abstract

This paper analyzes the combination of online panel surveys and face to face (using mobile devices) fieldwork methodologies. The Nokia Trends Study and a concurrent Online Panel Survey study were utilized as a base to perform parallel testing. This paper includes a thorough analysis of parallel testing of the Nokia Trends recall study in various countries in Latin America using face-to-face surveys (using mobile devices) and comparing it with a similar online panel research study.

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Year of publication2006
Bibliographic typeConferences, workshops, tutorials, presentations
Full text availabilityNon-existant
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Web Survey Bibliography - 2006 (243)

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