Web Survey Bibliography

Title Matching the Message to the Medium: Results from an Experiment on Internet Survey Email Contacts
Author Klofstad, C. A., Boulianne, J. S., Basson, D.
Year 2008
Access date 18.03.2008
Abstract

This article reports the results of an experiment that varies whether respondents are informed that they will receive a reminder email if they fail to complete an Internet questionnaire. The findings show that informing respondents about impending reminder emails effectively increases Internet survey response rates. Moreover, this method increases the representativeness of the study without negatively affecting data quality.

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SAGE Journals Online (abstract)

Year of publication2008
Bibliographic typeJournal article
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Web Survey Bibliography - Social Science Computer Review (114)

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