Web Survey Bibliography
Many Flash “toolkits” for online surveys have replaced traditional interval scales with slider bars. Is this transition helpful to researchers and more satisfying to respondents? Is a ‘standard’ Likert scale too blunt an instrument in discriminating between brands? This research will seek answers to these and other questions and will include feedback from respondents to understand which, if any, of the approaches is better at representing their true views on the subject.
Web Survey Bibliography - Cape, P. J. (11)
- Do I Have Your Full Attention?; 2013; Cape, P. J.
- Rewards - Money for Nothing?; 2013; Cape, P. J., Martin, P.
- Solving the Mode Mystery The Cost, Coverage and Quality Tradeoffs of Picking (and Mixing) Online and...; 2012; Cape, P. J., Phillips, K.
- Quota Controls: Science or merely Sciencey?; 2011; Cape, P. J.
- Conditioning Effects in Online Communities; 2010; Cape, P. J.
- Trial by Ordeal, a medieval approach to a modern day problem; 2010; Cape, P., Cavallaro, K.
- The pros and cons of survey routers in online research; 2010; Cape, P. J.
- Verbal Vs Visual Response Options: Reconciling Meanings Conveyed by a Computer Aided Visual Rating Scale...; 2009; Garland, P., Cape, P.
- The Opportunity for Flash Scales in Online Surveys; 2009; Cape, P. J.
- Quality matters when designing panel questionnaires; 2008; Cape, P., Lorch, J., Piekarski, L.
- How not to kill the goose that lays the golden egg A new approach to incentives in online access panels...; 2006; Cape, P. J.