Web Survey Bibliography
Title Mobile Research success factors: Mode-specific measurement options, usability issues, communications, and incentivation strategies for mobile surveys
Author Pferdekämper, T., de Groote, Z., Wilke, A., Metzger, G.
Year 2009
Access date 16.06.2009
Access/Direct link
Year of publication2009
Bibliographic typeConferences, workshops, tutorials, presentations
Full text availabilityFurther details
Web Survey Bibliography - Metzger, G. (6)
- Understanding the Willingness to Participate in Mobile Surveys: Exploring the Role of Utilitarian, Affective...; 2010; Bosnjak, M., Metzger, G., Graef, L.
- Understanding the willingness to participate in mobile surveys: Exploring the role of hedonic, affective...; 2009; Bosnjak, M., Metzger, G.
- Integrating Mobile Surveys into digital market research: Recommendations for Mobile Panel operation...; 2009; Friedrich-Freksa, M., de Groote, Z., Metzger, G.
- Measurement options, measurement error, and usability in mobile surveys; 2009; Pferdekämper, T., Bosnjak, M., Metzger, G.
- Mobile Research success factors: Mode-specific measurement options, usability issues, communications...; 2009; Pferdekämper, T., de Groote, Z., Wilke, A., Metzger, G.
- Evaluating two different mobile survey approaches: personal mobile panel research and ad-hoc mobile...; 2009; Friedrich-Freksa, M., Metzger, G.