Web Survey Bibliography
As the web becomes more commonly used for survey data collections, many researchers are facing the decision of whether or not to move their new or ongoing research programs to this new mode. Response rates and data collection costs drive many mode decisions, and in this regard, use of the web is no different. Many web surveys have been found to obtain inadequate response rates, and the cost of building the infrastructure to conduct interactive web surveys can be prohibitive. As e-mail samples mature, and the research industry learns how to best capture the attention of the sample members (through appropriate contacts and incentives), the time has come where web surveys can enjoy the same, or better, response rates that have been received with mail or phone data collections. Likewise, as more efficient processes and systems emerge for the sole purpose of online data collections, the costs of conducting a web survey will become more manageable. This paper will provide results from a data collection effort conducted at the University of Michigan in Spring 2001. The data collection, a survey of student drug and alcohol use, was conducted as a mode experiment. Two randomly selected samples were assigned to complete a web survey, or a mail (paper) survey. Each sample consisted of 3500 undergraduate students. The methods used (number of contacts, questionnaire content, etc.) for each mode were comparable to maintain the integrity of the mode comparison. The results of this study and mode comparison demonstrate how successful a web based data collection could be. The response rate for the web mode concluded at over 20% higher than that of the mail mode. The overall costs for each mode showed that when using a web data collection facility with established infrastructure, the web data collection is more efficient.
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Web Survey Bibliography - International Conference on Improving Surveys, 2002 (27)
- Feedback in web surveys; 2002; Hoogendoorn, A., Sikkel, D.
- Mode effects in a mail plus Internet designed census; 2002; Haraldsen, G., Dale, T., Dalheim, E., Stromme, H.
- Coverage Bias in RDD Sample Surveys due to Cellular Telephone-Only Households; 2002; Giesbrecht, L., Wright, R. A.
- Opportunities and Challenges in Web Surveys; 2002; Ezzati-Rice, T. M., Couper, M. P., Givens, J.
- Web based methodologies and techniques to monitor electronic resources use in university libraries; 2002; Civardi, M., Maffenini, W., Zavarrone, E.
- Improving Quality of Surveys; 2002; Marker, D.
- Mobile phone in sample surveys; 2002; Roy, G., Vanheuverzwyn, A.
- Effects of Mobile Phones on Telephone Survey Practice and Results; 2002; Kuusela, V., Simpanen, M.
- From Mail to Web: Improving Response Rates and Data Collection Efficiencies; 2002; Crawford, S. D., McCabe, S. E., Couper, M. P., Boyd, C. J.
- Integrating paper and web instrument development to enhance efficiency and standardization; 2002; House, C. C.
- Composite Estimators for Complex Sampling; 2002; Nicolini, G., Presti, A. L.
- AESDirect. Internet Data Collection of U.S. Export Information; 2002; Horner, G. J.
- Have Telephone Surveys a Future in the 21-th century?; 2002; de Leeuw, E. D., Lepkowski, J. M., Kim, S. -W.
- Employing a mixed-mode qualitative research method prior to conducting quantitative research; 2002; Metzler, D. P., Davis, P. C.
- Evaluation of neural networks to detect suspicious answers in attitude and evaluation research; 2002; Martini, M. C.
- Web vs Mail Survey Response Rates: Comparisons for an High Education Population; 2002; Romano, M. F.
- An evaluation of the effect of response formats on data quality in Web surveys; 2002; Heerwegh, D., Loosveldt, G.
- Survey Design Features Influencing Response Rates in Web Surveys; 2002; Lozar Manfreda, K., Vehovar, V.
- List assisted Web surveys: quality, timeliness and nonresponse in the steps of the participation flow...; 2002; Biffignandi, S., Pratesi, M., Lozar Manfreda, K., Vehovar, V.
- Computer-assisted longitudinal surveys; 2002; Capiluppi, C.
- An Experiment on Computer-assisted Questionnaire Design for University Didactics Quality Measurement; 2002; Fabbris, L.
- Mail and Web Surveys: A Cost and Response Rate Comparison in a Study on Students Housing Conditions; 2002; Forsman, G., Varedian, M.
- Web-based Survey versus Conventional Survey. The Malaysian Experience in Conducting the Internet Subscriber...; 2002; Asha, R. P.
- New Technologies and Survey Data Collection: Challenges and Opportunities; 2002; Couper, M. P.
- The development and administration of a population based Multimedia Computer Assisted Self Interview...; 2002; Robinson, E. M., Watson, P. D., Clark, T. C., Ameratunga, S. N.
- Determinants of Web mode choice in a ''Web and paper'' survey in a high education population; 2002; Romano, M. F., Himmelmann, M.
- The Impact of Adding e-Interviewers To Web-Based Research; 2001; Feld, K. G.