Web Survey Bibliography
As the web becomes more commonly used for survey data collections, many researchers are facing the decision of whether or not to move their new or ongoing research programs to this new mode. Response rates and data collection costs drive many mode decisions, and in this regard, use of the web is no different. Many web surveys have been found to obtain inadequate response rates, and the cost of building the infrastructure to conduct interactive web surveys can be prohibitive. As e-mail samples mature, and the research industry learns how to best capture the attention of the sample members (through appropriate contacts and incentives), the time has come where web surveys can enjoy the same, or better, response rates that have been received with mail or phone data collections. Likewise, as more efficient processes and systems emerge for the sole purpose of online data collections, the costs of conducting a web survey will become more manageable. This paper will provide results from a data collection effort conducted at the University of Michigan in Spring 2001. The data collection, a survey of student drug and alcohol use, was conducted as a mode experiment. Two randomly selected samples were assigned to complete a web survey, or a mail (paper) survey. Each sample consisted of 3500 undergraduate students. The methods used (number of contacts, questionnaire content, etc.) for each mode were comparable to maintain the integrity of the mode comparison. The results of this study and mode comparison demonstrate how successful a web based data collection could be. The response rate for the web mode concluded at over 20% higher than that of the mail mode. The overall costs for each mode showed that when using a web data collection facility with established infrastructure, the web data collection is more efficient.
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Web survey bibliography - Couper, M. P. (93)
- Reducing speeding in web surveys by providing immediate feedback; 2017; Conrad, F.; Tourangeau, R.; Couper, M. P.; Zhang, C.
- Effects of Mobile versus PC Web on Survey Response Quality: a Crossover Experiment in a Probability...; 2017; Antoun, C.; Couper, M. P.; G. G.Conrad, F. G.
- Helping respondents provide good answers in Web surveys; 2016; Couper, M. P.; Zhang, C.
- Device use in web surveys: The effect of differential incentives; 2016; Mavletova, A. M.; Couper, M. P.
- Why Do Web Surveys Take Longer on Smartphones?; 2016; Couper, M. P.; J. J.Peterson, G. J.
- Assessment of Innovations in Data Collection Technology for Understanding Society; 2016; Couper, M. P.
- Options for Fielding and Analyzing Web Surveys; 2016; Schonlau, M.; Couper, M. P.
- Internet and Smartphone Coverage in a National Health Survey: Implications for Alternative Modes; 2015; Couper, M. P.; Kelley, J.; Axinn, W.; Guyer, H.; Wagner, J.; West, B. T.
- A Meta-Analysis of Breakoff Rates in Mobile Web Surveys; 2015; Mavletova, A. M.; Couper, M. P.
- Comparing a Cell Phone Survey and a Web Survey of University Students ; 2015; Couper, M. P.; Kim, S.; Woo, Y.
- The Effect of Mobile Web Survey Design on Screen Orientation Manipulation; 2014; Young, R.H.; Crawford, S. D.; Couper, M. P.; Nelson, T. F.
- Nonprobability Web Surveys to Measure Sexual Behaviors and Attitudes in the General Population: A Comparison...; 2014; Erens, B.; Burkill, S.; Couper, M. P.; C., Clifton, S., Tanton, C., Phelps, A., Datta, J., Mercer,...
- The Effectiveness of Mailed Invitations for Web Surveys and the Representativeness of Mixed-Mode versus...; 2014; Bandilla, W., Couper, M. P., Kaczmirek, L.
- The Grouping of Items in Mobile Web Surveys; 2014; Mavletova, A. M., Couper, M. P.
- Social Media and Surveys: Collaboration, Not Competition; 2014; Couper, M. P.
- Mobile-Mostly Internet Users and Noncoverage in Traditional Web Surveys ; 2013; Antoun, C.; Couper, M. P.
- How well do volunteer web panel surveys measure sensitive behaviours in the general population, and...; 2013; Erens, B., Burkill, S., Copas, A., Couper, M. P., Conrad, F.
- Research Note: Reducing the Threat of Sensitive Questions in Online Surveys?; 2013; Couper, M. P.
- Is the Sky Falling? New Technology, Changing Media, and the Future of Surveys; 2013; Couper, M. P.
- The Effectiveness of Mailed Invitations for Web Surveys; 2013; Bandilla, W., Couper, M. P., Kaczmirek, L.
- Sensitive Topics in PC and Mobile Web Surveys; 2013; Mavletova, A. M., Couper, M. P.
- Surveys on Mobile Devices: Opportunities and Challenges; 2013; Couper, M. P.
- Informed Consent for Web Paradata Use; 2013; Couper, M. P., Singer, E.
- Sample composition discrepancies in different stages of a probability-based online panel; 2013; Bosnjak, M., Haas, I., Galesic, M., Kaczmirek, L., Bandilla, W., Couper, M. P.
- Sensitive topics in PC Web and mobile web surveys: Is there a difference? (presentation); 2012; Mavletova, A. M., Couper, M. P.
- Using paradata to explore item-level response times in surveys; 2012; Couper, M. P., Kreuter, F.
- Data Quality in HIV/AIDS Web-Based Surveys: Handling Invalid and Suspicious Data; 2012; Bauermeister, J. A., Pingel, E., Zimmerman, M., Couper, M. P., Carballo-Diéguez, A., Strecher, V. J.
- Database Lookup in Web Surveys; 2012; Couper, M. P., Zhang, C., Conrad, F. G., Tourangeau, R.
- Using Text-to-Speech (TTS) for Audio-CASI; 2012; Couper, M. P., Kirgis, N., Buageila, S., Berglund, P.
- Reducing the Threat of Sensitive Questions in Online Surveys; 2012; Couper, M. P.
- Web Survey Methodology: Interface Design, Sampling and Statistical Inference; 2011; Couper, M. P.
- The Future of Modes of Data Collection; 2011; Couper, M. P.
- The Uses of Open-Ended Questions in Quantitative Surveys; 2011; Singer, E., Couper, M. P.
- Effects of Response Formats when Measuring Attitudes in Consumer Web Surveys Across Markets.; 2011; Couper, M. P., Nunge, E.
- Should I Stay or Should I go: The Effects of Progress Feedback, Promised Task Duration, and Length of...; 2011; Yan, T., Conrad, F. G., Tourangeau, R., Couper, M. P.
- Can Verbal Instructions Counteract Visual Context Effects in Web Surveys?; 2011; Toepoel, V., Couper, M. P.
- The use of paradata to monitor and manage survey data collection; 2010; Kreuter, F., Couper, M. P., Lyberg, L. E.
- Research synthesis. AAPOR report on online panels; 2010; Brick, J. M., Baker, R., Blumberg, S. J., Couper, M. P., Courtright, M., Dennis, J. M., Dillman, D....
- Communicating Disclosure Risk in Informed Consent Statements; 2010; Singer, E., Couper, M. P.
- Professional Web Respondents and Data Quality; 2010; Conrad, F. G., Tourangeau, R., Couper, M. P., Zhang, C.
- Increasing Respondents' Use of Definitions in Web Surveys; 2010; Peytchev, A., Conrad, F. G., Couper, M. P., Tourangeau, R.
- Internet surveys; 2010; Couper, M. P., Bosnjak, M.
- Visual design in online surveys: Lessons for the mobile world; 2010; Couper, M. P.
- Interactive Interventions in Web Surveys Can Increase Respondent Conscientiousness; 2009; Conrad, F. G., Tourangeau, R., Couper, M. P., Kennedy, C.
- Using Debit Cards for Incentive Payments: Experiences of a Weekly Survey Study; 2009; Gatny, H. H., Couper, M. P., Axinn, W., Barber, J. S.
- Ethical Considerations in the Use of Paradata in Web Surveys; 2009; Couper, M. P., Singer, E.
- Interactive feedback can improve accuracy of responses in web surveys; 2009; Conrad, F. G., Couper, M. P., Tourangeau, R., Galesic, M.
- Pictures in Web Surveys; 2009; Toepoel, V., Couper, M. P.
- Response Order and Response Distributions: The Format of the Response Options in a Web Survey; 2009; Tourangeau, R., Conrad, F. G., Couper, M. P., Balter, O.
- Improving the Design of Complex Matrix Questions; 2009; Couper, M. P., Tourangeau, R., Conrad, F. G.