Web Survey Bibliography
The mobile internet is becoming increasingly important. Four reasons which might explain this development are: (1) the bandwidth required for usage of mobile internet applications is now available. (2) Increased computing power and enhanced displays are facilitating the surfing experience. (3) Mobile network service providers have reduced the fees for mobile data transfers. (4) The number of websites especially designed for mobile use is continuously increasing.
In contrast to the increasing relevance of the mobile internet, many questions relating to users and usage have remained largely unanswered: How many mobile online users are there at present? How great is the short-term potential?
The study presented in this paper shows the proportion of mobile users within the general population, how many of them surf the internet and how many use e-mail services. We will also take a look at the near future to determine the potential of mobile internet usage. Furthermore, we will consider obstacles to the use of mobile internet following our survey.
The results are based on a telephone survey of 2,000 respondents representatively chosen from the German speaking population aged 14 years and older. The findings can be considered representative of the general population. This paper shows that the number of mobile internet users varies greatly in accordance with the used definitions. For example the inclusion or exclusion of e-mail services shows significant effects. This is crucial in order to determine the number of users that can be reached through advertising campaigns.
The paper also shows major differences between demographic groups. The usage rates specific to age, income and educational backgrounds may differ by up to factor 3! Gender also plays a key role in mobile internet usage. Also the profile of “e-mail only” users varies from that of e-mail and mobile website users.
The presented study offers insights for future empirical research as it provides guidelines on how to clearly differentiate between website and e-mail usage on mobile phones. On the other hand this presentation is directly relevant for designing ad campaigns given that the size of general and specific target groups may be identified.
Conference homepage (abstract)
Web Survey Bibliography (6390)
- Using mobile devices to access the realities of youth: How identification with society influences political...; 2013; Smith, M.
- On the Use of Latent Variable Models to Detect Differences in the Interpretation of Vague Quantifiers...; 2013; Griffin, J.
- Managing mobile research: How it's different and why it matters; 2013; Kachhi-Jiwani, D., Tucker, J., Wilding-Brown, L.
- An approach to selecting online respondents; 2013; Terhanian, G.
- By the Numbers: Theory of adaptation or survival of the fittest?; 2013; Cavallaro, K.
- Designing and conducting business surveys; 2013; Snijkers, G.,Araldsen, G., , Willimack, D. K.Jones, J.
- Battle of the Scales: Understanding Respondent Scale Usage in the US and Abroad; 2013; Courtright, M., Pashupati, K., Pettit, F. A.
- Modular Survey Design: A Bite Size Proposal; 2013; Kelly, F., Stevens, S., Johnson, A.
- Cyborgs vs. Monsters: Assembling Modular Surveys to Create Complete Datasets; 2013; Johnson, E. P., Siluk, L., Tarraf, S.
- Do I Have Your Full Attention?; 2013; Cape, P. J.
- Does Sample Size Still Matter?; 2013; Bakken, D. G., Bond, M.
- Optimizing Surveys for Smartphones: Maximizing Response Rates While Minimizing Bias; 2013; Lattery, K., Park Bartolone, G., Saunders, T.
- Shorter Isn't Always Better; 2013; Burdein, I.
- Solving the Unintentional Mobile Challenge; 2013; Peterson, G., Mechling, J., LaFrance, J., Ham, G.
- Mobile Research Risk: What Happens to Data Quality When Respondents Use a Mobile Device for a Survey...; 2013; Baker-Prewitt, J.
- Internet-Based Recruitment to a Depression Prevention Intervention: Lessons From the Mood Memos Study...; 2013; Morgan, A. J., Jorm, A. F., Mackinnon, A. J.
- Challenges for Researchers Investigating Contraceptive Use and Pregnancy Intentions of Young Women Living...; 2013; Herbert, D. L., Loxton, D., Bateson, D., Weisberg, E., Lucke, J. C.
- Computer science security research and human subjects: Emerging considerations for research ethics boards...; 2013; Buchanan, E. A., Aycock, J., Dexter, S., Dittrich, D., Hvizdak, E. E.
- A standard for test reliability in group research; 2013; Ellis, J. L.
- Using a web-based survey tool to undertake a Delphi study: Application for nurse education research; 2013; Gill, F. J., Leslie, G. D., Grech, C., Latour, J. M.
- The comparison of road safety survey answers between web-panel and face-to-face; Dutch results of SARTRE...; 2013; Goldenbeld, C., de Craen, S.
- Addressing Survey Nonresponse Issues: Implications for ATE Principal Investigators, Evaluators, and...; 2013; Welch, W. W., Barlau, A. N.
- Pros and cons of virtual interviewers – vote in the discussion about surveytainment; 2013; Pˇltorak, M., Kowalski, J.
- Addressing Disclosure Concerns and Analysis Demands in a Real-Time Online Analytic System; 2013; Krenzke, T., Gentleman, J. F., Li, J., Moriarity, C.
- The General Survey System Initiative at RTI International: An Integrated System for the Collection and...; 2013; Thalji, L., Mitchell, S., Hill, C. A., Suresh, R., Speizer, H., Pratt, D.
- Consolidation and Standardization of Survey Operations at a Decentralized Federal Statistical Agency; 2013; Nealon, J., Gleaton, E.
- Examination of the equivalence of self-report survey-based paper-and-pencil and internet data collection...; 2013; Weigold, A., Weigold, I. K., Russell, E. J.
- An Assessment of Incentive Versus Survey Length Trade-offs in a Web Survey of Radiologists; 2013; Ziegenfuss, J. Y., Niederhauser, B. D., Kallmes, D., Beebe, T. J.
- Clarifying Categorical Concepts in a Web Survey.; 2013; Redline, C. D.
- Using Online and Paper Surveys - The Effectiveness of Mixed-Mode Methodology for Populations Over 50; 2013; De Bernardo, D. H., Curtis, A.
- The fish model: What factors affect participants while filling in an online questionnaire?; 2013; Mohamed, B., Lorenz, A., Pscheida, D.
- Interview Duration in Web Surveys: Integrating Different Levels of Explanation; 2013; Rossmann, J., Gummer, T.
- The monetary value of good questionnaire design; 2013; Tress, F.
- Technical and methodological meta-information on current practices in online research: A full population...; 2013; Burger, C., Stieger, S.
- Using interactive feedback to enhance response quality in Web surveys. The case of open-ended questions...; 2013; Emde, M., Fuchs, M.
- Reducing Response Order Effects in Check-All-That-Apply Questions by Use of Dynamic Tooltip Instructions...; 2013; Kunz, T., Fuchs, M.
- Slide to ruin data: How slider scales may negatively affect data quality and what to do about it; 2013; Funke, F.
- Measuring wages via a volunteer web survey – a cross-national analysis of item nonresponse; 2013; Steinmetz, S., Annmaria, B.
- Identifying and Mitigating Satisficing in Web Surveys: Some Experimental Evidence; 2013; Blumenstiel, J. E., Rossmann, J.
- Does one really know?: Avoiding noninformative answers in a reliable way.; 2013; de Leeuw, E. D., Boevee, A., Hox, J.
- Online Mixed Mode Surveying using a Responsive Design; 2013; Kissau, K.
- Sensitive Topics in PC and Mobile Web Surveys; 2013; Mavletova, A. M., Couper, M. P.
- Mobile Research Performance: How Mobile Respondents Differ from PC Users Concerning Interview Quality...; 2013; Schmidt, S., Wenzel, O.
- Who responds to website visitor satisfaction surveys?; 2013; Andreadis, I.
- Measuring working conditions in a volunteer web survey; 2013; de Pedraza, P., Villacampa, A.
- Sampling online communities: using triplets as basis for a (semi-) automated hyperlink web crawler.; 2013; Veny, Y.
- Prison break: Releasing offline experiments from methodological constraints by transforming them into...; 2013; F÷rstel, H., Manthei, K., Mohnen, A., Berger, G.
- Comparison of psychometric properties of internet versions of the Marlowe-Crowne Social Desirability...; 2013; Vesteinsdottir, V., Reips, U. -D., Joinson, A. N., Porsdottir, F.
- Why are you leaving me?? - Personality predictors of answering drop out in an online-study; 2013; Thielsch, M., Nestler, S., Back, M.
- Propensity Score Weighting – Can Personality Adjust for Selectivity?; 2013; Glantz, A., Greszki, R.