Web Survey Bibliography
Users of social network sites (SNS) often disclose a great amount of personal and intimate information on their profiles whilst at the same time stating to be concerned with their privacy. This phenomenon has been called privacy paradox and received attention from researchers as well as the media; SNS have reacted and offer now more fine-grained privacy settings. Thus, it is time to revisit the privacy paradox and examine which factors predict choices for certain privacy settings. SNS users have to find a balance between two conflicting motives - privacy protection and self-presentation. After all, the main purpose of SNS is to maintain strong and weak ties, which involves creating a profile and keeping people updated about one's life.
The first study focused on these conflicting motives, but looked also at the role of dispositional trust and narcissism. An online survey was held among 144 users of Hyves, the largest Dutch social network site. The results showed that active SNS users meanwhile protect their profiles. Almost 75% had changed the default privacy settings, mostly into more restrictive privacy settings. Although dispositional trust and narcissism were related to privacy concerns and use of the Internet for strategic self-presentation, the two Internet-specific attitudes were the best predictors of actual privacy settings.
Study 2 examined also the role of social norms. Users might also choose more protective privacy settings because many other users do so. University students (n = 70) were used as subjects in order to reach also less active Hyvers. Again, the majority had changed their privacy settings, indicating that the privacy paradox becomes smaller. Perceived norm turned out to be a strong predictor of privacy settings.
Thus, across two studies it was found that SNS users are not only concerned about their privacy, but that these privacy concerns translate into action. This challenges earlier studies reporting a privacy paradox. Internet-specific attitudes were better predictors than general personality characteristics. Moreover, social norms played an important role, stressing the importance of social influence processes in SNS. Practical implications will be discussed.
Conference homepage (abstract)
Web Survey Bibliography - General Online Research Conference (GOR) 2009 (66)
- Conducting Mobile Surveys: A Hands-on Introduction to an Innovative Research Mode; 2009; Pferdekämper, T., Melcher, T.
- Empirical Evaluation of Web Survey Software Tools: Powerful or Friendly?; 2009; Vehovar, V., Berzelak, N., Lozar Manfreda, K., Horvat, T., Debevc, M.
- Qualitative Research via Internet: Asynchronous Online Discussions and the Use of WebCT; 2009; Giatsi Clausen, M., Nicol, M., Gill, J.
- Representativeness of Mobile Internet Surveys - A comparative study of CAMI vs. CATI ; 2009; Maier, U., Neubarth, W., Grosser, A., Hombach, A.
- The use of online data-collection in financial services market measurement research : the FRS experience...; 2009; Cooke, M., Watkins, N.
- Using flash type questions – stroke of luck or curse for data quality?; 2009; Laufer, S., Klapproth, U., Noll, S.
- Pause Mechanism in Complex Online Surveys; 2009; Milewski, J.
- Sensitive Questions in Online Surveys: Experimental Results for the Randomized Response Technique (RRT...; 2009; Coutts, E., Jann, B.
- Response Formats in Cross-cultural Comparisons in Web-based Surveys; 2009; Thomas, R. K.l, Terhanian, G., Funke, F.
- Generic or Project-Specific Mail? – The Influence of Invitations on Response Behaviour in the...; 2009; Schroll, S.
- Results from 6 Independent Web Experiments Comparing Visual Analogue Scales with Categorical Scales; 2009; Funke, F., Reips, U. -D.
- Relevance Of Health-Related Online-Information In Offline- And Online-Samples; 2009; Stetina, B. U., McElheney, J., Lehenbauer, M., Hinterberger, E., Pintzinger, N., Kryspin-Exner, I.
- Data Collection online: Can do, must (not) do, Should do; 2009; Diesner, J., Gadeib, A., Lüttschwager, F., Sassinot-Uny, L.
- Three Different Designs of Type Ranking‐Questions; 2009; Sackl, A.
- Usability of Mobile Surveys; 2009; Tarkus, A.
- Gay and Lesbian People: The Use of Online Communication Services; 2009; Lehenbauer, M., Stetina, B. U., Kryspin-Exner, I.
- An Online Study on Coping with Anxiety and Disease-Specific Internet Use in Panic Attack Sufferers; 2009; König, D., Hiebler, C., Kryspin-Exner, I.
- Distortion of demographics through technically induced dropout in restricted online surveys; 2009; Voracek, M., Stieger, S., Goeritz, A.
- An Internet-based Study on Coping with Illness and Attitudes towards Online Health Care in Cancer Patients...; 2009; Setz, J., König, D., Kryspin-Exner, I.
- WebEXEC: A Short Self-Report Measure of Executive Function Suitable for Administration via the Internet...; 2009; Buchanan, T., Heffernan, T. M., Parrott, A. C., Ling, J., Rodgers, J., Scholey, A. B.
- Does the seriousness check really sieve out datasets with bad data quality?; 2009; Stieger, S., Reips, U. -D.
- Respondents’ Evaluations of Questionnaires: A Single-Item Open-Ended Instrument for Quality Control...; 2009; Baier, C., Kaczmirek, L., Züll, C.
- Let's go formative: Continuous student ratings with Web 2.0 application Twitter; 2009; Burger, C., Stieger, S.
- Don't know and no opinion responses in Web surveys; 2009; Mechling, J., Baker, R. P., Couper, M. P.
- Mixed Methods in Online Research; Conceptualisation and Future Research Agenda; 2009; Koller, M., Sinitsa, E.
- Market Research Online and Offline - Differences in output and processing of Qualitative Online and...; 2009; Knorr, H., Krischke-Ramaswamy, M.
- Informal Learning in Virtual Communities. Individual Practice between Information Retrieval, Observation...; 2009; Kahnwald, N.
- Self-Efficacy Of Online Health Seekers; 2009; Stetina, B. U., Schramel, C., Lehenbauer, M., Schawill, W., Kryspin-Exner, I.
- Investigating the High Hurdle Technique; 2009; Frauendorfer, D., Reips, U. -D.
- Volumetric Forecast based on Online Access Panels; 2009; Rodenhausen, T., Drewes, F.
- How representative are sentiments expressed in social media for the marketing target audience? A comparison...; 2009; Jarchow, C., Thomas, J.
- SNB - Social Network Barometer; 2009; Drosdow, M., Geißler, H.
- Online Reputation Systems: The Effects of Feedback Comments and Reactions on Building and Rebuilding...; 2009; Utz, S., Matzat, U., Snijders, C.
- Using Interactive Features to Motivate and Probe Responses to Open-Ended Questions; 2009; Christian, L. M., Oudejans, M.
- Payments via Paypal as an Incentive in Online Panels; 2009; Goeritz, A., Wolff, H.-G., Goldstein, D. G.
- Advertising Effects of Online Video Ads; 2009; Wolf, M., Schönfeldt, J.
- The impact of privacy concerns on data collection; 2009; Reips, U. -D., Joinson, A. N., Buchanan, T., Schofield Paine, C.
- Online election forecasts; 2009; Faas, T., Geißler, H.
- Propensity Score Adjustment for Web Survey of Voting Behavior: A Case in Japan; 2009; Kobayashi, T.
- Why Do I Use the Social Web?” Exploring the Motives of Active and Passive Users via Focus Groups...; 2009; Jers, C., Taddicken, M., Schenk, M.
- Diffusion of Mobile Services Adoption in Taiwan; 2009; Doong, H.-S., Wang, H.-C.
- Verbal Vs Visual Response Options: Reconciling Meanings Conveyed by a Computer Aided Visual Rating Scale...; 2009; Garland, P., Cape, P.
- Strategies for Increasing Response Rates in Web Surveys and their Differential Effects on Sample Composition...; 2009; Haas, I., Bosnjak, M., Bandilla, W., P., Galesic, M.Couper, M. P.
- Increasing response rates in list based samples; 2009; Keusch, F., Kurz, H., Penzkofer, P.
- GPCP: A German Version of the Scale for Online Privacy Concern and Protection for Use on the Internet...; 2009; Oostlander, J., Reips, U. -D., Buchanan, T.
- Resolving the Privacy Paradox? - How Privacy Concerns, Strategic Self-presentation, and Norms Influence...; 2009; Utz, S.
- AGOF internet facts – increasing the response rate for onsite-surveys; 2009; Förstel, H.
- Implementation of a reaction time tool for brand measurement at Swisscom; 2009; Paar, I., Urbahn, J.
- It’s all about customer satisfaction - Advantages and limitations of online surveys in applied...; 2009; Einhorn, M., Klein-Reesink, T., Löffler, M.
- Potential Of The Mobile Internet - What You Ask Is What You Get; 2009; Neubarth, W., Maier, U., Geißlitz, A.