Web Survey Bibliography
Introduction: Judie Lannon in the editorial in Market Leader in January this year wrote about open source creativity: “It seems that every major technological advance requires an event of huge significance to legitimise its presence and demonstrate to the doubters and laggards that something big has actually happened. “It is arguable that the US election serves not only to demonstrate that the log cabin (or as the global age requires Kenyan goatherd) to White House myth is alive and well, but also that the internet’s promise is now a reality. The internet energised millions of people around a cause” From now on, no political campaign and eventually no advertising campaign will be fought without a vast amount of creative activity being harnessed by the internet for the candidate’s or brand’s benefit. ‐to‐reach groups e.g. the young and business people, and the unique advantages of mobile surveys which include: increasing number of mobile internet sites, the very personal nature of the mobile, the high level of respondent approval, fuller verbatim comments, sampling by location, better surveys in developing countries. Examples of the arguments for mixed mode studies will be given together with examples of the misunderstanding regarding SMS, WAP1, WAP2 HTML among professional researchers and the general public. ‐ ware development, the perceived intrusion of online into people lives, the difficulties in protecting respondent privacy, consumers as co‐creators devising their own questionnaires, using client data bases and confusion of critical mass of data and reliability of data and above all from WAPOR’s point of view, the lack of consistency of survey research codes of conduct across countries.
Scope: This paper examines the cynicism which still exists around online research—be it via the channel of personal computer or via the channel of cell/mobile phone. We shall look at the growth of online methodologies across countries and some predictions of future growth.
We will look at the evidence of the shared advantages of online computer and mobile phone will be shown and the unique characteristics of each: Response rates, speed of response, access to difficult
The paper then covers the threats which online research of all kinds bring to our profession. These threats include: The deliberative blurring of research and other marketing activities, brand ambassadors posing as researchers, observers without survey research training, the blurring of professionals, semi professionals and consumers on social networks and online focus groups, no certainly of our knowing who we are interacting with, too few trained ethnographers and semiologists, researchers failing to inform respondents that they cannot proceed with any survey without first gaining voluntary informed consent, difficulties in gaining permission of respondents, the slow development of soft
The paper will end on how consumers are changing and how these changes are impacting on questionnaire design, sampling and the use of panels and continuous research and ad hoc surveys. Specific examples will be given from employee attitude studies, consumer satisfaction studies, B2B studies, political polling, media surveys.
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Web Survey Bibliography - Politics (134)
- Web Versus Outbound: A Mode Face-Off Following the Presidential Debate; 2013; Marlar, J.
- Mode Matters: Evaluating Response Comparability in a Mixed-Mode Survey; 2013; Bowyer, B. T., Rogowski, J. C.
- Cognitive Probes in Web Surveys: On the Effect of Different Text Box Size and Probing Exposure on Response...; 2013; Behr, D., Bandilla, W., Kaczmirek, L., Braun, M.
- Using mobile devices to access the realities of youth: How identification with society influences political...; 2013; Smith, M.
- Propensity Score Weighting – Can Personality Adjust for Selectivity?; 2013; Glantz, A., Greszki, R.
- Especially for You: Motivating Respondents in an Internet Panel by Offering Tailored Questions; 2012; Oudejans, M.
- Can Offcial Records Correct Errors in Turnout Self-reports?; 2012; Berent, M., Krosnick, J. A., Lupia, A.
- Item comparability in cross-national surveys: results from asking probing questions in cross-national...; 2012; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Presidential Elections in Iceland 2012 – Did online panel surveys give false hope to new candidates...; 2012; Jonsdottir, G. A., Dofradottir, A. G., Bjornsdottir, A. E.
- Effects of Technical Difficulties on Item Nonresponse and Response Favorability in a Mixed-Mode Survey...; 2012; Gibson, J. L.
- Where is Neutral? Using Negativity Biases to Interpret Thermometer Scores; 2012; Soroka, S., Albaugh, Q.
- I Got a Feeling: Comparison of Feeling Thermometers with Verbally Labeled Scales in Attitude Measurement...; 2012; Thomas, R. K., Bremer, J.
- Optimal Response Formats for Online Surveys: Branch, Grid, or List?; 2012; Debell, M., Wilson, C., Jackman, S., Figueroa, L., Dropp, K.
- Reducing Overreporting Voter Turnout in Seven European Countries–Results from a Survey Experiment...; 2012; Schwarzer, S., Kritzinger, S., Zeglovits, E.
- Scrutinizing Dynamics – Rolling panel waves in theory and practice; 2012; Faas, T., Blumenberg, J. N.
- The Impact of Mobilization Media on Off-Line and Online Participation: Are Mobilization Effects Medium...; 2012; Vissers, S., Hooghe, M., Stolle, D., Maheo, V.-A.
- Using Internet Survey to Evaluate the Effects of E-Government: The Case of Taiwan's Tax Return Filing...; 2012; Huang, T., Chung, P. L., Naiyi, H.
- Toward wiser public judgment; 2011; Yankelovich, D., Friedman, W.
- Taking the pulse of public opinion: Leading and misleading indicators of the state of the nation; 2011; Bishop, G. F., Mockabee, S. T.
- Moving forward, building an ethics community (Panel statement); 2011; Kenneally, E. et al.
- Motivating voter turnout by invoking the self; 2011; Bryan, C. J. et al.
- Mass informed consent: Evidence on upgrading democracy with polls and new media; 2011; Simon, A. F.
- Latent class analysis of survey error; 2011; Biemer, P. P.
- Knowledge Networks answers to ESOMAR's "25 Questions to Help Research Buyers"; 2011
- E-Census 2011 Portugal: implementation and results of the Pilot Survey; 2011; Vicente, P., Rosa, A., Reis, E.
- A new approach to the analysis of survey drop-out. Results from Follow-up Surveys in the German Longitudinal...; 2011; Rossmann, J., Blumenstiel, J. E., Steinbrecher, M.
- Tracking the decision-making process – Findings from an Online Rolling Cross-Section Panel Study...; 2011; Faas, T.
- Snap judgement polling; 2011; Anderson, K., Wright, M., Wheeler, M.
- Dissemination of survey (meta)data in the LISS data archive; 2011; Streefkerk, M., Elshout, S.
- A Comparison of Branching Response Formats with Single Response Formats; 2011; Thomas, R. K.
- Cognitive interviewing in web surveys: the use of probing questions in cross-national web surveys; 2011; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Changing research methods in Ukraine: CATI or Mixed-Mode Surveys?; 2011; Paniotto, V., Kharchenko, N.
- Comparison of Web and Mail Responses in a Census of Swedish Local Political Representatives; 2011; Gilljam, M., Granberg, D., Holm, B., Persson, M., Karlsson, D., Sundell, A.
- Why do respondents drop-out from online surveys? Results from follow-up surveys in the German Longitudinal...; 2011; Blumenstiel, J. E., Ro▀mann, J., Steinbrecher, M.
- Is it what you say, or how you say it? Exploring the effects of email messages for online panel surveys...; 2011; Fazekas, Z. Krouwel, A. Wall, M. T.
- Are reluctant panelists worth the effort? Analysis of measurement error in a probability-based Internet...; 2011; Allum, N., Roberts, C., Sturgis, P.
- Surveying the General Population: Coverage bias in European Web Surveys; 2011; de Leeuw, E. D., Hox, J., Mohorko, A.
- Mixed-mode surveys: Do different modes produce different data? Evidence from the Greek Candidate Survey...; 2011; Andreadis, I.
- Examination of Panel Conditioning Effects in a Web-Based 2007-2008 Election Study.; 2011; Dennis, J. M., Kruse, Y., Tompson, T.
- A Comparative Analysis of Voter Misreport in Two Modes of Interviewing: Telephone and Online.; 2011; Winneg, K.
- An Injured Party?: A Comparison of Political Party Response Formats in Party Identification.; 2011; Schwarz, S., Barlas, F. M., Thomas, R. K., Corso, R. A., Szoc, R.
- How to Survey All 14 000 Swedish Local Political Representatives And Get 10 000 Responses.; 2011; Gilljam, M.; Granberg, D.; Holm, B.; Persson, M.
- Method Effects and Robo-polls; 2011; van Lohuizen, J., Samohyl, R. W.
- Studying Political Behavior: A Comparison of Internet and Telephone Surveys; 2011; Stephenson, L. B., Crête, J.
- Measuring Political Knowledge in Telephone and Web Surveys: A Cross-National Comparison; 2011; Strabac, Z., Aalberg, T.
- Online panel survey, Change and stability of political attitudes; 2010
- News Platform Preference: Advancing the Effects of Age and Media Consumption on Political Participation...; 2010; Bachmann, I., Kaufhold, K., Lewis, S. C., de Zuniga, H. G.
- Response Mode and Bias Analysis in the IRS' Individual Taxpayer Burden Survey; 2010; Masken, K., Contos, G., Nord, R., Brick, J. M.
- Selection Bias in Web Surveys and the Use of Propensity Scores in Forecasting the Result of the 2009...; 2010; Musch, J., Ullrich, S., Diedenhofen, D.
- Considering Mixed Mode Surveys for Questions in Political Behavior: Using the Internet and Mail to Get...; 2010; Atkeson, L. R., Adams, A. N., Bryant, L. A., Zilberman, L., Saunders, K.