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Web Survey Bibliography

Title Are Internet access panels a lemon market?
Author Haynes, D.
Source Quirk's Marketing Research Review, August 2010, pp.16
Year 2010
Access date 29.08.2010
Abstract

The author argues for a way to allow users of access panel research services to pre-judge the quality of their suppliers' products and eliminate the uncertainty that is harming both buyers and vendors.

 

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Quirk's Marketing Research Review (abstract) / (full text)

 

Year of publication2010
Bibliographic typeMagazine article
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Web survey bibliography (4086)

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