Web Survey Bibliography
Title The pros and cons of survey routers in online research
Author Cape, P. J.
Source Quirk's Marketing Research Review, July 2010, pp. 22
Year 2010
Access date 30.08.2010
Abstract
Survey Sampling’s research-on-research found that while routers bring bias to online research, that bias does not affect the outcome of the research. Further, the use of routers may improve respondents’ survey-taking experience.
Access/Direct link
Quirk's Marketing Research Review (abstract) / (full text)
Year of publication2010
Bibliographic typeMagazine article
Web Survey Bibliography - Cape, P. J. (11)
- Do I Have Your Full Attention?; 2013; Cape, P. J.
- Rewards - Money for Nothing?; 2013; Cape, P. J., Martin, P.
- Solving the Mode Mystery The Cost, Coverage and Quality Tradeoffs of Picking (and Mixing) Online and...; 2012; Cape, P. J., Phillips, K.
- Quota Controls: Science or merely Sciencey?; 2011; Cape, P. J.
- Conditioning Effects in Online Communities; 2010; Cape, P. J.
- Trial by Ordeal, a medieval approach to a modern day problem; 2010; Cape, P., Cavallaro, K.
- The pros and cons of survey routers in online research; 2010; Cape, P. J.
- Verbal Vs Visual Response Options: Reconciling Meanings Conveyed by a Computer Aided Visual Rating Scale...; 2009; Garland, P., Cape, P.
- The Opportunity for Flash Scales in Online Surveys; 2009; Cape, P. J.
- Quality matters when designing panel questionnaires; 2008; Cape, P., Lorch, J., Piekarski, L.
- How not to kill the goose that lays the golden egg A new approach to incentives in online access panels...; 2006; Cape, P. J.