Web Survey Bibliography
Title Using interactive technology to improve online questionnaire design
Author Chen, T., Estrin, D.
Source Quirk's Marketing Research Review, July 2009, pp. 28
Year 2009
Access date 31.08.2010
Abstract
Satisfaction research, along with its obvious role as an information-gathering vehicle, can also serve as an illustration of your firm’s regard for its customers. Why not, the authors argue, use online-based technologies to make the experience as pleasant and interesting as possible for them?
Access/Direct link
Quirk's Marketing Research Review (abstract) / (full text)
Year of publication2009
Bibliographic typeMagazine article
Web Survey Bibliography - Magazine article (208)
- 11 Easy Ways to Improve Your Survey Response Rates; 2012; Harker, J., LaMalfa, K.
- Data Use: A systematic method for checking online questionnaires; 2011; Arbittier, J.
- In the market for an online panel? What clients need to know; 2011; Hartmann, S.
- How Procter & Gamble worked to develop online data quality guidelines; 2011; Gloeckler, D.
- Understanding the pros and cons of mixed-mode research; 2011; Mora, M.
- FAQs for first-time clients of online qualitative; 2010; Langer, J.
- Using a strong questionnaire to harvest high-quality data; 2010; Mora, M.
- Qualitative research panels: a new spin on traditional focus groups; 2010; Seidler, S.
- The pros and cons of survey routers in online research; 2010; Cape, P. J.
- Considerations when employing a market research online community; 2010; Wittes, S. J.
- A report on the 2009 Globalpark Market Research Software Survey; 2010; Macer, T., Wilson, S.
- Are Internet access panels a lemon market?; 2010; Haynes, D.
- Panel research providers respond to questions about their survey-invitation practices; 2009; Bruzzone, D., Bookbinder, J.
- Mobile research - the fifth methodology?; 2009; Snaith, T.
- Research-on-research helps American Cancer Society assess the best modes for an ongoing study; 2009; Blais, L. M., Roller, M. R.
- The impact of gender in e-mailed survey invitations; 2009; Derham, P.
- Using interactive technology to improve online questionnaire design; 2009; Chen, T., Estrin, D.
- How Web 2.0 made a long survey more palatable; 2009; Hebard, A. J.
- Faster than a speeding survey: Part II: The physician's perspective; 2009; Maciolek, T., Palish, J.
- Faster than a speeding survey: Part I: Rules of the road for online research with physicians; 2009; Maciolek, T., Palish, J.
- An examination of strategies for panel-blending; 2009; Fallig, M. A., Allen, D.
- How do respondent behaviors and online sample quality affect measures of ad performance?; 2009; Bruzzone, D.
- The value of consistency auditing of online panels; 2009; Gittelmam, S. H., Trimarchi, E.
- 10 ways to keep your panel respondents happy; 2009; Hardy, N.
- Comparing river respondents to panelists; 2008; Brien, D., Courtright, M., Stark, M.
- Quality matters when designing panel questionnaires; 2008; Cape, P., Lorch, J., Piekarski, L.
- Protecting online survey data integrity; 2008; Gwinner, C.
- By the Numbers: The pros and cons of sampling modes; 2008; Piekarski, L.
- Does interactivity hold the key to respondent engagement?; 2008; Sleep, D., Puleston, J.
- How do online communities compare to online panels?; 2008; Heist, G. S., Sanders, M. S.
- By the Numbers: Using online software to train the next generation of Web surveyors; 2008; Mitchell, M., Taylor, A. J., Thrash, C., Latta, M.
- Are researchers ready for Web 2.0?; 2008; Richardson, S.
- Each has its strengths and weaknesses; 2008; Hesser, M.
- A look at the impact of boredom on the respondent experience; 2008; Puleston, J., Sleep, D.
- Research panels from the panelists' perspective; 2008; Westergaard, J.
- A look at four important methodological questions for online research; 2008; Frede, S.
- Microsoft sues testing material vendors; 2006; Johnston, S. J.
- When do you turn to the Web?; 2006; Weidemann II, R., Sinks, C.
- Five tips for reliable online survey results; 2006; Gillin, P.
- Use Online Surveys to Get the Feedback You Need; 2005; Toledano, Y.
- Online Research Tools for Dual-Purpose Competitive Intelligence Campaigns; 2005; Lueker, T.
- About Response Rates; 2005; Langer, G.
- Build and Field Surveys Online, Easily; 2005; King, N.
- Technical Writers Turn to Web Surveys; 2005; Vriend, P.
- Taking surveys to the next level; 2005; Chen, A.
- PhpESP stands test of time; 2005; Rapoza, J.
- Success Story: Gathering Data with Web-Based Surveys; 2004; Anonymous
- Choosing the Right Survey Methodology – Telephone or Web?; 2004; Andrew Lester & Associates
- Virtuelle Wahlforschung: Akzeptanz und Ergebnisse einer Online-Umfrage anlässlich der Bundestagswahl...; 2004; Faas, T.
- Researchers flail as public cuts the cord; 2004; Cuneo, A. Z.