Web Survey Bibliography
Using on-line interviewing in access panels for media research has been a reality for the Dutch national readership survey since 2002. The quantity aspect is evident. The quality of such an approach needs to be assured by measures taken to overcome its drawbacks. The innovative and yet traditional survey design taken for NPM is a good example of how quantity and quality can meet media research standards. On-line interviewing for media research is not without danger. Since the internet is itself a medium, the users of the internet are almost certainly biased. Samples drawn from on-line sources can hardly be expected to provide a representative sample of the population.
Still, for years NPM uses on-line access panels for – a part of – its fieldwork. The reason why is obvious: the costs of an on-line interview are far below those of a face-to-face interview, involving travelling and personal visits by an interviewer. On-line panels certainly have advantages, but there are also threats to the quality of the resulting data. A mixed mode approach, in which data can be used complementary, combines the best of both worlds: the cost-effectiveness of on-line panels and the quality of random probability sampling. In 2006, NOM redesigned the Dutch national readership survey NPM to build in guarantees for a more representative sampling and weighting, using a two-step approach (Petric & Appel, 2007). In the first step, the foundation of the survey is built on a random probability sample of homes, which is then used in the second phase as an enumeration survey for the sampling and weighting of the on-line sample. This combined approach is unique in its efforts to enhance overall quality of an economically viable study. Where currently research clients are faced with increasing field costs, this is a practical solution for the longer term.
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Web survey bibliography (183)
- Using experts’ consensus (the Delphi method) to evaluate weighting techniques in web surveys not...; 2017; Toepoel, V.; Emerson, H.
- A Partially Successful Attempt to Integrate a Web-Recruited Cohort into an Address-Based Sample; 2017; Kott, P. S., Farrelly, M., Kamyab, K.
- Overview: Online Surveys; 2017; Vehovar, V.; Lozar Manfreda, K.
- Inferences from Internet Panel Studies and Comparisons with Probability Samples; 2016; Lachan, R.; Boyle, J.; Harding, R.
- Integration of a phone-based household travel survey and a web-based student travel survey; 2016; Verreault, H.; Morency, C.
- Estimation and Adjustment of Self-Selection Bias in Volunteer Panel Web Surveys ; 2016; Niu, Ch.
- Calculating Standard Errors for Nonprobability Samples when Matching to Probability Samples ; 2016; Lee, Ad.; ZuWallack, R. S.
- Establishing the accuracy of online panels for survey research; 2016; Bruggen, E.; van den Brakel, J.; Krosnick, J. A.
- Evaluating Three Approaches to Statistically Adjust for Mode Effects; 2016; Kolenikov, S.; Kennedy, C.
- Linearization Variance Estimators for Mixed ‒ mode Survey Data when Response Indicators are Modeled...; 2016; Demnati, A.
- Options for Fielding and Analyzing Web Surveys; 2016; Schonlau, M.; Couper, M. P.
- Report of the Inquiry into the 2015 British general election opinion polls; 2016; Sturgis, P., Baker, N., Callegaro, M., Fisher, St., Green, J., Jennings, W., Kuha, J., Lauderdale, B...
- Solving the Nonresponse Problem With Sample Matching?; 2016
- Online and Social Media Data As an Imperfect Continuous Panel Survey; 2016; Diaz, F.; Garmon, F.; Hofman, J. K.; Kiciman, E.; Rothschild, D.
- Quota Controls in Survey Research.; 2016; Gittelman, S. H.; Thomas, R. K.; Lavrakas, P. J.; Lange, V.
- Scientific Surveys Based on Incomplete Sampling Frames and High Rates of Nonresponse; 2016; Fahimi, M.; Barlas, F. M.; Thomas, R. K.; Buttermore, N. R.
- Doing Surveys Online ; 2016; Toepoel, V.
- Using Mobile Phones for High-Frequency Data Collection; 2015; Azevedo, J. P.; Ballivian, A.; Durbin, W.
- On Bias Adjustments for Web Surveys; 2015; Fan, L.; Lou, W.; Landsman, V.
- The quality of data collected using online panels: a decade of research ; 2015; Callegaro, M.
- Does the use of mobile devices (tablets and smartphones) affect survey quality and choice behaviour...; 2015; Liebe, U., Glenk, K., Oehlmann, M., Meyerhoff, J.
- Web-based survey, calibration, and economic impact assessment of spending in nature based recreation; 2015; Paudel, K. P., Devkota, N., Gyawali, B.
- Using Web Panels for Official Statistics; 2014; Bethlehem, J.
- Self-reported cheating in web surveys on political knowledge; 2014; Jensen, C., Thomsen, J. P. F.
- Keeping Surveys Valid, Reliable, and Useful: A Tutorial; 2014; Greenberg, M. R., Weiner, M. D.
- Prioritisation of alternatives with analytical hierarchy process plus response latency and web survey...; 2014; Barone, S. Errore, A., Lombardo, A.
- A critical review of studies investigating the quality of data obtained with online panels based on...; 2014; Callegaro, M., Villar, A., Yeager, D. S., Krosnick, J. A.
- Online panel research: History, concepts, applications and a look at the future; 2014; Callegaro, M., Baker, R., Bethlehem, J., Goeritz, A., Krosnick, J. A., Lavrakas, P. J.
- Using Paradata to Predict and to Correct for Panel Attrition in a Web-based Panel Survey; 2014; Rossmann, J., Gummer, T.
- Improving cheater detection in web-based randomized response using client-side paradata; 2014; Dombrowski, K., Becker, C.
- Modelling ”don’t know” responses in rating scales; 2014; Manisera, M., Zuccolotto, P.
- User Modeling via Machine Learning and Rule-Based Reasoning to Understand and Predict Errors in Survey...; 2013; Stuart, L. C.
- Comparison of Three Modes for a Crime Victimization Survey; 2013; Laaksonen, S., Heiskanen, M.
- The Short-term Campaign Panel of the German Longitudinal Election Study 2009. Design, Implementation...; 2013; Steinbrecher, M., Rossmann, J.
- Too Fast, Too Straight, Too Weird: Post Hoc Identification of Meaningless Data in Internet ; 2013; Leiner, D. J.
- Assessing Nonresponse Bias in the Green Technologies and Practices Survey; 2013; Meekins, B., Sverchkov, M., Stang, S.
- Web Panel Representativeness; 2013; Bianchi, A., Biffignandi, S.
- On the Impact of Response Patterns on Survey Estimates from Access Panels; 2013; Enderle, T., Muennich, R., Bruch, C.
- Unit Nonresponse and Weighting Adjustments: A Critical Review; 2013; Brick, J. M.
- Adjusting for bias in a mixed-mode CAWI survey on University students ; 2013; Clerici, R., Giraldo, A.
- A probability-based web panel for the UK: What could it look like?; 2013; Nicolaas, G.
- Panel Attrition: Separating Stayers, Sleepers and Other Types of Drop-Out in an Internet Panel; 2013; Lugtig, P. J.
- Speeding and Non-Differentiation in Web Surveys: Evidence of Correlation and Strategies for Reduction...; 2013; Zhang, Che.
- Web Versus Outbound: A Mode Face-Off Following the Presidential Debate; 2013; Marlar, J.
- The Effects of Errors in Paradata on Weighting Class Adjustments: A Simulation Study; 2013; West, B. T.
- Practical tools for designing and weighting survey samples; 2013; Valliant, R. L., Daver, J. A., Kreuter, F.
- Moving an established survey online – or not?; 2013; Barber, T., Chilvers, D., Kaul, S.
- Measuring working conditions in a volunteer web survey; 2013; de Pedraza, P., Villacampa, A.
- Propensity Score Weighting – Can Personality Adjust for Selectivity?; 2013; Glantz, A., Greszki, R.
- Eurobarometer Special surveys: Special Eurobarometer 381; 2012