Web Survey Bibliography
Survey respondents are sometimes asked to complete multiple questionnaires for multiple instances that are not enumerable by the researcher when a sample is designed. That is, the reporting units (individual respondents) are pre-identifiable and can be sampled, but the number and identities of the units of analysis (household members, subsidiary business entities, etc.) are only discovered during the survey itself. This condition presents questionnaire design challenges – the existing literature concerning one such design choice is reviewed: the topic-based approach (one question presented to the respondent for every unit of analysis simultaneously, often resulting in a grid format) versus a serial, unit-based approach (all questions presented to the respondent for one unit of analysis at a time). One extreme version of the serial approach is asking the respondent to complete multiple copies of a standalone questionnaire for each unit of analysis. This paper examines the behavior of respondents faced with such requests. Using paradata from GAO web surveys, the navigational patterns of within- and across-questionnaire activity are analyzed. Navigational patterns are varied and complex, and our research suggests that in some multiple-questionnaire surveys, the level of respondent effort may be very high – a substantial number of respondents approach such tasks by jumping back and forth between copies of instruments on a question-by-question basis, for example. We conclude with implications for survey burden and quality.
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Web Survey Bibliography - 2010 (393)
- Applied missing data analysis; 2010; Enders, C. K.
- Application of a check-all-that-apply question for the evaluation of strawberry cultivars from a breeding...; 2010; Lado, J., Vicente, E., Manzzioni, A., Ares, G.
- Address-based sampling. Merits, design & implementation, and review of field statistics; 2010; Fahimi, M.
- AAPOR code for professional ethics and practices; 2010
- A framework for understanding and applying ethical principles in network and security research; 2010; Kenneally, E., Bailey, M., Maughan, D.
- Using Online Surveys to Assess Information Needs of Healthcare Professionals in Low Resource Settings...; 2010; Ohkubo, S., Sullivan, T.
- Organizational Survey of Workplace Climate: Differences in Representation Across Response Modes; 2010; Mohr, D., Osatuke, K., Moore, S., Yanovsky, B., Brassell, T., Nagy, M.
- Strategies for High Response Rates Among Hard-to-Reach Respondents: A Case Study From the Communities...; 2010; Fox, L., Mulvey, C., Yamaguchi, R., Levin, M.
- Innovative mobile research in developing countries; 2010; Bellity, E.
- Mobile location based research: Cross cultural examination of coffee culture; 2010; Morden, M., Ferneyhough, C., Grenville, A.
- Online research….and all that Jazz!; 2010; Gittelman, S. H., Trimarchi, E.
- Why are we trying to create new communities for market research purposes?; 2010; Pearson, C., Kateley, V.
- Maximizing online respondent engagement through a game-way research design; 2010; Swahar, G., Swahar, J.
- Designing questions for mixed mode data collection: What have we learnt so far?; 2010; Nicolaas, G., Campanelli, P.
- Online panel survey, Change and stability of political attitudes; 2010
- The Internet, Electoral Politics and Citizen Participation in Global Perspective; 2010; Gibson, R., Cantijoch, M.
- Improving web and electronic questionnaries: The case of audit trails.; 2010; Snijkers, G., Morren, M.
- Handbook of Survey Research; 2010; Marsden, P. V., Wright, J. D.
- Internet-Based Measurement With Visual Analogue Scales: An Experimental Investigation; 2010; Funke, F.
- Use of Eye Tracking for Studying Survey Response Processes; 2010; Galesic, M., Yan, T.
- Internet Survey Paradata; 2010; Heerwegh, D.
- Challenges in Reaching Hard-to-Reach Groups in Internet Panel Research; 2010; Marchand, M., Vis, C.
- Measuring Attitudes Toward Controversial Issues in Internet Surveys: Order Effects of Open and Closed...; 2010; Ester, P., Vinken, H.
- Using Interactive Features to Motivate and Probe Responses to Open-Ended Questions; 2010; Oudejans, M., Christian, L. M.
- How Visual Design Affects the Interpretability of Survey Questions; 2010; Toepoel, V., Dillman, D. A.
- Ethical Considerations in Internet Surveys; 2010; Singer, E., Couper, M. P.
- How Representative Are Online Panels? Problems of Coverage and Selection and Possible Solutions; 2010; Bethlehem, J., Scherpenzeel, A.
- True Longitudinal and Probability-Based Internet Panels: Evidence from the Netherlands; 2010; Das, M., Scherpenzeel, A.
- Internet Surveys as Part of a Mixed-Mode Design; 2010; de Leeuw, E. D., Hox, J.
- Internet Survey Methods: A Review of Strengths, Weaknesses, and Innovations; 2010; Smyth, J. D., Pearson, J. E.
- Continuity and Innovation in the Design of Understanding Society: the UK Household Longitudinal Study...; 2010; Laurie, H.
- Weighting Strategy for Understanding Society; 2010; Lynn, P., Kaminska, O.
- Globalpark Annual Market Research Software Survey 2009; 2010; Macer, T.; Wilson, Sheila
- Lessons from a Randomised Experiment with Mixed-Mode Designs for a Household Panel Survey; 2010; Lynn, P., Uhrig, S.C. N., Burton, J.
- Understanding Society Innovation Panel Wave 2: Results from Methodological Experiments ; 2010; Burton, J., Laurie, H., Uhrig, S.C. N.
- Offering a Web Option in a Mail Survey of Young Adults: Impact on Survey Quality; 2010; Turner, S., Viera Jr., L., Marsh, S. M.
- Using Web-Hosted Surveys to Obtain Responses from Extension Clients: A Cautionary Tale.; 2010; Israel, G. D.
- Mobile Experience Sampling: Reaching the Parts of Facebook Other Methods Cannot Reach; 2010; Abdesslem, F. B., Parris, I., Henderson, T.
- Investigating Data Quality in Cell Phone Surveying; 2010; Lavrakas, P. J., Tompson, T., Benford, R.
- Beyond the Usability Lab: Conducting Large-scale Online User Experience Studies; 2010; Albert, W., Tullis, T., Tedesco, D.
- Walking in Facebook: A Case Study of Unbiased Sampling of OSNs; 2010; Gjoka, M., Kurant, M., Butts, C. T., Markopoulou, A.
- Social Networking Sites: Evaluating and Investigating their use in Academic Research; 2010; Redmond, F.
- Update on the ARF’s Quality Enhancement Process (QeP); 2010; Pettit, R.
- Quality Matters – Now And Especially Tomorrow; 2010; Dedeker, K.
- Measuring selection bias introduced by routing; 2010; Porter, S., de Gaudemar, O., Kimura, M.
- Quantifying the Impact of Survey Design Parameters on Respondent Engagement and Data Quality; 2010; Suresh, N., Conklin, M.
- Using ad hoc measures for response styles: a cautionary note; 2010; de Beuckelaer, A.; Weijters, B.; Rutten, A.
- How Harmful are Survey Translations? A Test with Schwartz's Human Values Instrument; 2010; Davidov, E., de Beuckelaer, A.
- Elastic-R, a Google docs-like portal for data analysis in the Cloud ; 2010; Chine, K.
- Restructuring and innovations on the survey “capacity of collective tourist accommodation”...; 2010; Santoro, M. T., Staffieri, S.

