Web Survey Bibliography
Background: The Internet has become an increasingly popular venue for men who have sex with men (MSM) to meet potential sex partners. Given this rapid increase in online sex-seeking among MSM, Internet-based interventions represent an important HIV (human immunodeficiency virus) prevention strategy. Unfortunately, black and Hispanic MSM, who are disproportionately impacted by the HIV epidemic in the United States, have been underrepresented in online research studies.
Objective: Our objective was to examine and quantify factors associated with underrecruitment and underretention of MSM of color in an online HIV behavioral risk research study of MSM recruited from an online social networking site.
Methods: Internet-using MSM were recruited through banner advertisements on MySpace.com targeted at men who reported in their MySpace profile their age as at least 18 and their sexual orientation as gay, bisexual, or unsure. Multivariable logistic regression models were used to estimate the odds stratified by race and ethnicity of the MySpace user clicking through the banner advertisement. To characterize survey retention, Kaplan-Meier survival curves and multivariable Cox proportional hazards models identified factors associated with survey dropout.
Results: Over 30,000 MySpace users clicked on the study banner advertisements (click-through rate of 0.37%, or 30,599 clicks from 8,257,271 impressions). Black (0.36% or 6474 clicks from 1,785,088 impressions) and Hispanic (0.35% or 8873 clicks from 2,510,434 impressions) MySpace users had a lower click-through rate compared with white (0.48% or 6995 clicks from 1,464,262 impressions) MySpace users. However, black men had increased odds of click-through for advertisements displaying a black model versus a white model (adjusted odds ratio [OR] = 1.83, 95% confidence interval [CI] 1.72 - 1.95), and Hispanic participants had increased odds of click-through when shown an advertisement displaying an Asian model versus a white model (adjusted OR = 1.70, 95% CI 1.62 - 1.79). Of the 9005 men who consented to participate, 6258 (69%) completed the entire survey. Among participants reporting only male sex partners, black non-Hispanic and Hispanic participants were significantly more likely to drop out of the survey relative to white non-Hispanic participants (hazard ratio [HR] = 1.6, 95% CI 1.4 - 1.8 and HR = 1.3, 95% CI 1.1 - 1.4, respectively). Men with a college-level of education were more likely to complete the survey than those with a high-school level of education (HR = 0.8, 95% CI 0.7 - 0.9), while men who self-identified as heterosexual were more likely to drop out of the survey compared with men who self-identified as gay (HR = 2.1, 95% CI 1.1 - 3.7).
Conclusions: This analysis identified several factors associated with recruitment and retention of MSM in an online survey. Differential click-through rates and increased survey dropout by MSM of color indicate that methods to recruit and retain black and Hispanic MSM in Internet-based research studies are paramount. Although targeting banner advertisements to MSM of color by changing the racial/ethnic composition of the advertisements may increase click-through, decreasing attrition of these study participants once they are engaged in the survey remains a challenge.
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Web Survey Bibliography - Journal of Medical Internet Research (45)
- Online Survey on Twitter: A Urological Experience; 2013; Dal Moro, F.
- Telephone Versus Internet Administration of Self-Report Measures of Social Anxiety, Depressive Symptoms...; 2013; Hedman, E., Ljótsson, B., Blom, K., El Alaoui, S., Kraepelien, M., Rück, C., Andersson, G., Svanborg...
- Assessment of Diet and Physical Activity of Brazilian Schoolchildren: Usability Testing of a Web-Based...; 2013; da Costa, F. F., Pacheco Schmoelz, C., Fernandes Davies, V., Di Pietro, P. F., Kupek, E., de Assis,...
- Web-Based Versus Traditional Paper Questionnaires: A Mixed-Mode Survey With a Nordic Perspective; 2013; Hohwue, L., Lyshol, H., Gissler, M., Hrafn Jonsson, S., Petzold, M., Obel, C.
- Internet-Based Recruitment to a Depression Prevention Intervention: Lessons From the Mood Memos Study...; 2013; Morgan, A. J., Jorm, A. F., Mackinnon, A. J.
- Challenges for Researchers Investigating Contraceptive Use and Pregnancy Intentions of Young Women Living...; 2013; Herbert, D. L., Loxton, D., Bateson, D., Weisberg, E., Lucke, J. C.
- An Assessment of Incentive Versus Survey Length Trade-offs in a Web Survey of Radiologists; 2013; Ziegenfuss, J. Y., Niederhauser, B. D., Kallmes, D., Beebe, T. J.
- How Should Debriefing Be Undertaken in Web-Based Studies? Findings From a Randomized Controlled Trial...; 2012; McCambridge, J., Kypri, K., Wilson, A.
- Use of Web 2.0 to Recruit Australian Gay Men to an Online HIV/AIDS Survey; 2012; Theriault, N., Bi, P., Hiller, J. E., Nor, M.
- Conducting Research on the Internet: Medical Record Data Integration with Patient-Reported Outcomes; 2012; Cascade, E., Marr, P., Winslow, M., Burgess, A., Nixon, M.
- Clinicians’ Perspectives on a Web-Based System for Routine Outcome Monitoring in Old-Age Psychiatry...; 2012; Veerbeek, M. A., Voshaar, R. C. O., Pot, A. M.
- Active-Q: Validation of the Web-Based Physical Activity Questionnaire Using Doubly Labeled Water; 2012; Bonn, S. E., Trolle-Lagerros, Y., Christensen, S. E., Moeller, E., Wright, A., Sjoelander, A., Baelter...
- Validation of an Informant-Reported Web-Based Data Collection to Assess Dementia Symptoms; 2012; Rockwood, K., Zeng, A., Leibman, C., Mucha, L., Mitnitski, A.
- Web-Based Recruiting for Health Research Using a Social Networking Site: An Exploratory Study; 2012; Fenner, Y., Garland, P., Moore, E. E., Jayasinghe, Y., Fletcher, A., Tabrizi, S. N., Gunasekaran, B.,...
- Broad Reach and Targeted Recruitment Using Facebook for an Online Survey of Young Adult Substance Use...; 2012; Ramo, D. E., Prochaska, J. J.
- Impact of Length or Relevance of Questionnaires on Attrition in Online Trials: Randomized Controlled...; 2011; McCambridge, J., Kalaitzaki, E., White, I. R., Khadjesari, Z., Murray, E., Linke, S., Thompson, S. G...
- Methodological Issues in Internet-Mediated Research: A Randomized Comparison of Internet Versus Mailed...; 2011; Whitehead, L.
- Using web-based and paper-based questionnaires for collecting data on fertility issues among female...; 2011; Van Den Berg, M. H., Overbeek, A., van der Pal, H. J. H., Versluys, B. A., , Van Leeuwe, F. E. Lambalk...
- Development of a Web-Based Survey for Monitoring Daily Health and its Application in an Epidemiological...; 2011; Sugiura, H., Ohkusa, Y., Akahane, M., Sano, T., Okabe, N., Imamura, T.
- Bias in Online Recruitment and Retention of Racial and Ethnic Minority Men Who Have Sex With Men; 2011; Amsden, M., Coggia, T., DiClemente, R. J., Khosropour, C. M., Luisi, N., Sullivan, P. S., Wingood, G...
- A Comparison of Psychometric Properties Between Internet and Paper Versions of Two Depression Instruments...; 2010; Andersson, G., Engstroem, I., Hollaendare, F.
- The Influence of Response Mode on Study Results: Offering Cigarette Smokers a Choice of Postal or Online...; 2010; Callas, P. W., Solomon, L. J., Hughes, J. R., Livingston, A. E.
- The Touro 12-Step: A Systematic Guide to Optimizing Survey Research with Online Discussion Boards; 2010; Ip, E. J., Barnett, M. J., Tenerowicz, M. J., Perry, P. J.
- Effects of a Financial Incentive on Health Researchers’ Response to an Online Survey: a Randomized...; 2010; Wilson, P. M., Petticrew, M., Calnan, M., Nazareth, I.
- Response Audit of an Internet Survey of Health Care Providers and Administrators: Implications for Determination...; 2008; Dobrow, M. J., Orchard, M. C., Golden, B.; Holowaty, E., Paszat, L., Brown, A. D., Sullivan, T.
- No Increase in Response Rate by Adding a Web Response Option to a Postal Population Survey: A Randomized...; 2007; Brøgger, J., Nystad, W., Cappelen, I., Bakke, P.
- Use of the Internet to communicate with health care providers in the United States: Estimates from the...; 2007; Beckjord, E. B., Squiers, L., Arora, N. K., Volckmann, L., Moser, R. P., Hesse, B. W., Finney Rutten...
- Response rate and completeness of questionnaires: A randomized study of internet versus Paper-and-Pencil...; 2007; Holm- Christensen, K., Hjollund, H. N., , ; Basnov, M.; Kongsved, S.M.
- Following Up Nonrespondents to an Online Weight Management Intervention: Randomized Trial Comparing...; 2007; Couper, M. P., Peytchev, A.; Strecher, V., Rothert, K., Anderson, K. J.
- Psychological Assessment via the Internet: A Reliability and Validity Study of Online (vs Paper-and-...; 2007; Vallejo, M. A., Jordán, C. M., Díaz, M. I., Comeche, M. I., Ortega, J.
- Formative Evaluation and Three-Month Follow-Up of an Online Personalized Assessment Feedback Intervention...; 2006; Cunningham, J. A., Humphreys, K., Kypri, K., van Mierlo, T.
- Computers and the Internet: Tools for Youth Empowerment; 2005; Valaitis, R. K.
- Information Needs and Visitors' Experience of an Internet Expert Forum on Infertility; 2005; Himmel, W., Meyer, J., Kochen, M. M., Michelmann, H.-W.
- How New Subscribers Use Cancer-Related Online Mailing Lists; 2005; Rimer, B. K., Lyons, E. J., Ribisl, K. M., Bowling, J. M., Golin, C. E., Forlenza, M. J., Meier, A.
- Use of Internet Audience Measurement Data to Gauge Market Share for Online Health Information Services...; 2005; Wood, F. B., Benson, D., LaCroix, E.-M., Siegel, E. R., Fariss, S.
- Challenges of Internet Recruitment: A Case Study with Disappointing Results; 2005; Koo, M., Skinner, H.
- Swiss Community Pharmacies' on the Web and Pharmacists' Experiences with E-commerce: Longitudinal study...; 2004; Zehnder, S., Bruppacher, R., Ruppanner, H., Hersberger, K. E.
- Improving the Quality of Web Surveys: The Checklist for Reporting Results of Internet E-Surveys (CHERRIES...; 2004; Eysenbach, G.
- Will Web Surveys Ever Become Part of Mainstream Research?; 2004; Schonlau, M.
- Internet Versus Mailed Questionnaires: A Randomized Comparison (2); 2004; Leece, P., Bhandari, M., Swiontkowski, M., Schemitsch, E., Tornetta, P., Devereaux, P. J., Guyatt, G...
- Internet Versus Mailed Questionnaires: A Randomized Comparison; 2004; Ritter, P., Lorig, K., Laurent, D., Matthews, K.
- Feasibility of Collecting Diary Data From Asthma Patients Through Mobile Phones and SMS (Short Message...; 2004; Anhoej, J., Moeldrup, C.
- Online consumer surveys as a methodology for assessing the quality of the United States health care...; 2004; Bethell, C., Fiorillo, J., Lansky, D., Hendryx, M., Knickman, J.
- Survey of Doctors' Experience of Patients Using the Internet; 2002; Potts, H. W. W., Wyatt, J. C., Pagerey, P.D.
- Using the Internet for surveys and health research; 2002; Eysenbach, G., Wyatt, J. C.