Web Survey Bibliography
Title Retooling: Data collection and analysis
Author Anonymous
Source Marketing Tools, 5, 3, pp. 52
Year 1998
Database EBSCOhost
Access date 01.06.2004
Abstract Describes three software for data collection and analysis in marketing research applications. S-Ware's WWW Survey Assistant for web surveys and tests; Andromedia's Aria 2.5 web site activity tracking software; Quantime Corp.'s Global Capabilities for Marketing Research software package.
Access/Direct link EBSCOhost (full text)
Year of publication1998
Bibliographic typeMagazine article
