Web Survey Bibliography
One of the most perplexing issues being faced by survey researchers in some countries is the inability to use email addresses for surveying random samples of the general public. In this paper recent results from a program of research aimed at developing a mixed-mode approach to solving this problem will be discussed. Results from four experiments conducted by the authors will be reported in which postal address-based samples of households, arguably the best household sample frame available in the U.S. are contacted by mail and asked to respond over the web, with mail questionnaires being sent to non-respondents. Experimental results from these studies will be summarized. They suggest that about half of the households contacted will respond to these surveys, with two-thirds of those responses being received over the Internet. Our purpose in this paper will be to provide an overview of implementation techniques that are effective, and not effective, in achieving these results and outline additional research that is needed in the U.S., European countries, and elsewhere, to learn the extent to which these mixed-modes can provide a promising paradigm for designing and implementing mostly-web surveys of households, as a potential replacement for random digit dialing telephone surveys.
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Web Survey Bibliography - Messer, B. L. (12)
- Intensifying the Request: Results from an Experiment on Improving Internet Response Rates for Address...; 2012; Messer, B. L., Dillman, D. A.
- Determinants of Item Nonresponse to Web and Mail Respondents in Three Address-Based Mixed-Mode Surveys...; 2012; Messer, B. L., Edwards, M. L., Dillman, D. A.
- Surveying the General Public over the Internet Using Address-Based Sampling and Mail Contact Procedures...; 2011; Messer, B. L., Dillman, D. A.
- Using Address-Based Sampling and Mail Contact Methods to Obtain Web Responses from the General Public...; 2011; Dillman, D. A., Messer, B. L.
- Mixed-mode surveys; 2010; Dillman, D. A., Messer, B. L.
- Item Non-response Differences Between Web and Mail Surveys of the General Public; 2010; Dillman, D. A., Edwards, M. L., Messer, B. L., Millar, M. M.
- How to Improve Response Rates to Web Surveys: Practical Guidance Based on Theory and Experimentation; 2010; Dillman, D. A., Millar, M. M., Messer, B. L.
- Using Address Based Sampling to Survey the General Public by Mail vs. 'Web plus Mail'; 2010; Messer, B. L., Dillman, D. A.
- Improving the Effectiveness of Mail Contact Procedures to Obtain Survey Response Over the Internet for...; 2009; Messer, B. L., Dillman, D. A.
- Using Mail Contact to Sample and Encourage Submission of Questionnaire Answers Over the Internet; 2009; Dillman, D. A., Messer, B. L., Millar, M. M.
- Improving survey response in mail and internet general public surveys using address-based sampling and...; 2009; Messer, B. L.
- Response rate and measurement differences in mixed-mode surveys using mail, telephone, interactive voice...; 2009; Dillman, D. A., Phelps, G., Tortora, R. D., Swift, K., Kohrell, J., Berck, J., Messer, B. L.