Web Survey Bibliography
Despite organizations’ widespread Internet use and ready availability of Web survey software, few studies have examined explicitly the impact on employees’ responses of using the Web as opposed to mail-based surveys (MBS). This article addresses this gap using an employee attitude survey distributed to a 50% systematic sample of 3,338 employees by mail, the remaining employees receiving the survey via a Web link. Although the return rate for the Web (49.1%) was higher than for mail (33.5%), the quality of Web returns was reduced by a higher number of partial responses and abandonments. Taking into account effect size, significant differences in response were small other than for open question content. Recommendations regarding use of Web-based surveys (WBS) are offered and areas for future research suggested.
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Web Survey Bibliography - Field Methods (24)
- Effects of Lotteries on Response Behavior in Online Panels; 2013; Goeritz, A., Luthe, S. C.
- Exploring Response Differences between Face-to-Face and Web Surveys: A Qualitative Comparative Analysis...; 2013; Bennink, M., Moors, G., Gelissen, J.
- Examining the Gender Effects of Different Incentive Amounts in a Web Survey; 2013; Boulianne, S. J.
- Sample composition discrepancies in different stages of a probability-based online panel; 2013; Bosnjak, M., Haas, I., Galesic, M., Kaczmirek, L., Bandilla, W., Couper, M. P.
- The effects of item saliency and question design on measurement error in a self-administered survey; 2012; Stern, M. J., Smyth, J. D., Mendez, J.
- Data Quality in HIV/AIDS Web-Based Surveys: Handling Invalid and Suspicious Data; 2012; Bauermeister, J. A., Pingel, E., Zimmerman, M., Couper, M. P., Carballo-Diéguez, A., Strecher, V. J.
- Comparing Ranking Techniques in Web Surveys; 2012; Blasius, J.
- Why semantic differentials in Web-based research should be made from visual analogue scales and not...; 2012; Funke, F., Reips, U. -D.
- Web versus Mail: The Influence of Survey Distribution Mode on Employees’ Response; 2012; Saunders, M. N. K.
- Testing the Validity of Gender Ideology Items by Implementing Probing Questions ; 2012; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Evaluating the usability of personal digital assistants to collect behavioral data on adolescents with...; 2011; McClamroch, K. J
- Using the Internet to Give Children a Voice: An Online Survey of 10-and 11-Year-Old Children in Northern...; 2010; Lloyd, K., Devine, P.
- Piloting Data Collection via Cell Phones: Results, Experiences, and Lessons Learned; 2009; ZuWallack, R. S.
- Design of Web Questionnaires: The Effects of the Number of Items per Screen; 2009; Toepoel, V., Das, M., van Soest, A.
- Comparing response rates from Web and mail surveys: A meta-analysis; 2008; Shih, T.-H., Fan, X.
- The long-term effect of material incentives on participation in online panels; 2008; Goeritz, A.
- The Use of Client-side Paradata in Analyzing the Effects of Visual Layout on Changing Responses in Web...; 2008; Stern, M. J.
- Visualizing Personal Networks: Working with Participant-aided Sociograms; 2007; Hogan, B., Carrasco, J. A., Wellman, B.
- Using Text Messages in U.S. Mobile Phone Surveys ; 2007; Steeh, C. G., Buskirk, T. D., Callegaro, M.
- An investigation of the effect of lotteries on web survey response rates; 2006; Heerwegh, D.
- Survey Mode as a Source of Instability in Responses across Surveys; 2005; Dillman, D. A., Christian, L. M.
- Evaluation of Web Survey Data Collection Systems; 2002; Crawford, S. D.
- Advantages and disadvantages of Internet research surveys: Evidence from the literature; 2002; Fricker, R. D., Schonlau, M.
- Doing Research in Cyberspace; 1999; Jacobson, D.