Web Survey Bibliography
Response rates are a key quality indicator of surveys. The human-survey interaction framework developed in this book provides new insight in what makes respondents leave or complete an online survey. Many respondents suffer from difficulties when trying to answer survey questions. This results in omitted answers and abandoned questionnaires. Lars Kaczmirek explains how applied usability in surveys increases response rates. Here, central aspects addressed in the studies include error tolerance and useful feedback. Recommendations are drawn from seven studies and experiments. The results report on more than 33,000 respondents sampled from many different populations such as students, people above forty, visually impaired and blind people, and survey panel members. The results show that improved usability significantly boosts response rates and accessibility. This work clearly demonstrates that human-survey interaction is a cost-effective approach in the overall context of survey methodology.
Die Teilnahmequote ist eines der zentralen Qualitätsmerkmale bei Umfragen. Deren Erhöhung ist der zentrale Ausgangspunkt des hier entwickelten Modells der Mensch-Umfrage Interaktion bei Online-Befragungen. Der Teilnahmeprozess ist von zahlreichen Schwierigkeiten begleitet, was zu unvollständigen Antworten und Abbrüchen führt. Im vorliegenden Buch verdeutlicht Lars Kaczmirek, wie die praktische Umsetzung von Prinzipien der Gebrauchstauglichkeit Teilnahmequoten erhöht. Zentrale Aspekte gelungener Interaktion von Teilnehmern mit Fragebögen beruhen hierbei auf erhöhter Fehlertoleranz und sinnvollen Rückmeldungen. Die Ergebnisse beruhen auf sieben Studien und Experimenten mit mehr als 33.000 Teilnehmern. Die untersuchten Personengruppen waren Studenten, Teilnehmer von Online-Panels, Personen über 40 sowie sehbehinderte und blinde Personen. Die Ergebnisse zeigen deutlich, dass mit gebrauchstauglichen Befragungen signifikant mehr vollständige Teilnahmen erzielt werden. Investitionen zur Verbesserung der Mensch-Umfrage Interaktion zeigen dabei eine hohe Kosteneffektivität im Rahmen aktueller Umfragemethodik.
Universität Manheim Homepage (abstract) / (full text)
Web Survey Bibliography - Kaczmirek, L. (69)
- Cognitive Probes in Web Surveys: On the Effect of Different Text Box Size and Probing Exposure on Response...; 2013; Behr, D., Bandilla, W., Kaczmirek, L., Braun, M.
- GESIS Online Panel Pilot: Results from a Probability-Based Online Access Panel; 2013; Kaczmirek, L., Bandilla, W., Schaurer, I., Struminskaya, B., Weyandt, K.
- Effects of incentive reduction after a series of higher incentive waves in a probability-based online...; 2013; Struminskaya, B., Kaczmirek, L., Schaurer, I., Bandilla, W.
- Sample composition discrepancies in different stages of a probability-based online panel; 2013; Bosnjak, M., Haas, I., Galesic, M., Kaczmirek, L., Bandilla, W., Couper, M. P.
- Challenges of assessing the quality of a prerecruited probability-based panel of internet users in...; 2012; Struminskaya, B., Kaczmirek, L.
- Item comparability in cross-national surveys: results from asking probing questions in cross-national...; 2012; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Assessing Cross-National Equivalence of Measures of Xenophobia: Evidence from Probing in Web Surveys; 2012; Behr, D., Braun, M., Kaczmirek, L.
- The Mode of Invitation for Web Surveys; 2012; Bandilla, W., Couper, M. P., Kaczmirek, L.
- GESIS Online Access Panel Pilot Study: Recruitment and Panel Maintenance; 2012; Kaczmirek, L., Bandilla, W., Schaurer, I., Struminskaya, B., Weyandt, K.
- Panel Conditioning: Results from Two Experiments in a Probability-based Online Panel; 2012; Struminskaya, B., Kaczmirek, L., Schaurer, I., Bandilla, W.
- WEBDATANET: A Network on Web-based Data Collection, Methodological Challenges, Solutions and Implementation...; 2012; Steinmetz, S., Kaczmirek, L., de Pedraza, P., Reips, U. -D., Tijdens, K., Lozar Manfreda, K., et, al...
- The price we have to pay: Incentive experiments in the recruitment process for a probability-based online...; 2012; Schaurer, I., Struminskaya, B., Kaczmirek, L., Bandilla, W.
- Little experience with technology as a cause of nonresponse in online surveys; 2012; Struminskaya, B., Schaurer, I., Kaczmirek, L., Bandilla, W.
- Asking Probing Questions in Web Surveys: Which factors have an Impact on the Quality of Responses? ; 2012; Behr, D., Kaczmirek, L., Braun, M., Bandilla, W.
- Testing the Validity of Gender Ideology Items by Implementing Probing Questions ; 2012; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Online Research @ GESIS; 2011; Kaczmirek, L., Lenzner, T.
- Seeing Through the Eyes of the Respondent: An Eye-tracking Study on Survey Question Comprehension; 2011; Lenzner, A., Kaczmirek, L., Galesic, M.
- Equivalence of Measures of Xenophobia in Cross National Survey Research: Findings Based on a Web Probing...; 2011; Bandilla, W., Behr, D., Braun, M., Kaczmirek, L., Majer, S.
- Asking sensitive questions in a recruitment interview for an online panel: the income question; 2011; Schaurer, I., Struminskaya, B., Kaczmirek, L., Bandilla, W.
- Cognitive process in answering questions: Are verbal labels in rating scales attended to?; 2011; Menold, N., Kaczmirek, L., Lenzner, T.
- Cognitive interviewing in web surveys: the use of probing questions in cross-national web surveys; 2011; Behr, D., Braun, M., Kaczmirek, L., Bandilla, W.
- Left feels right! The optimal position of answer boxes in Web surveys; 2011; Galesic, M., Kaczmirek, L., Lenzner, T., Merkert, M.
- Quality of a probability-based online panel for the social sciences in Germany: first results.; 2011; Bandilla, W., Kaczmirek, L., Schaurer, I., Struminskaya, B.
- Category Selection Probing in Online Access Panels.; 2011; Behr, D., Kaczmirek, L., Braun, M., Bandilla, W.
- Asking Sensitive Questions: Do They Affect Participation In Follow-Up Surveys?; 2011; Schaurer, I., Struminskaya, B., Kaczmirek, L., Bandilla, W.
- Which Technologies Do Respondents Use in Online Surveys – An International Comparison?; 2011; Kaczmirek, L., Behr, D., Bandilla, W.
- Developing a Research Framework for Usability in Online Surveys: Human-Survey Interaction; 2010; Kaczmirek, L.
- Attention and Usability in Internet Surveys: Effects of Visual Feedback in Grid Questions; 2010; Kaczmirek, L.
- Security and Data Protection: Collection, Storage, Feedback in Internet Research; 2010; Thiele, O., Kaczmirek, L.
- Wie empfinden Teilnehmer die Fragen in Online-Befragungen? Entwicklung eines Diktionärs für die automatische...; 2010; Kaczmirek, L., Baier, C., Züll, C.
- Social and Behavioral Research and the Internet: Advances in Applied Methods and Research Strategies; 2010; Das, M., Ester, P., Kaczmirek, L.
- Cognitive burden of survey questions and response times: A psycholinguistic experiment; 2010; Lenzner, T., Kaczmirek, L., Lenzner, A.
- What are They Asking Me? A Web Survey Experiment on Question Clarity and Measurement Error; 2009; Faas, T., Kaczmirek, L., Lenzner, A.
- Respondent-Oriented Interaction Design Reduces Item Nonresponse in Internet Surveys; 2009; Kaczmirek, L.
- Is this e-mail relevant? An eyetracking experiment on how potential respondents read e-mail invitations...; 2009; Kaczmirek, L., Faaß, T., Galesic, M.
- What are They Asking Me? A Web Survey Experiment on Question Clarity and Measurement Error; 2009; Faas, T., Kaczmirek, L., Lenzner, A.
- Respondent-Oriented Interaction Design Reduces Item Nonresponse in Internet Surveys; 2009; Kaczmirek, L.
- Panel Discussion: Does Mixed Mode Help Us Increase Response Rates?; 2009; Kaczmirek, L.
- Respondents’ Evaluations of Questionnaires: A Single-Item Open-Ended Instrument for Quality Control...; 2009; Baier, C., Kaczmirek, L., Züll, C.
- A literature review on constructing answer formats; 2009; Menold, N., Kaczmirek, L., Hoffmeyer-Zlotnik, J.
- Social Research and the Internet: Advances in Applied Methods and New Research Strategies; 2009; Das, M., Ester, P., Kaczmirek, L.
- Coverage- und Nonresponse-Effekte bei Online-Bevölkerungsumfragen ; 2009; Bandilla, W., Kaczmirek, L., Blohm, M., Neubarth, W.
- Human-Survey Interaction: Usability and Nonresponse in Online Surveys; 2008; Kaczmirek, L.
- Psycholinguistic Determinants of Question Difficulty: A Web Experiment; 2008; Faaß, T., Kaczmirek, L.
- Internet Survey Software Tools; 2008; Kaczmirek, L.
- Increasing item completion rates in matrix questions ; 2008; Kaczmirek, L.
- Prenotification in Web-Based Access Panel Surveys: The Influence of Mobile Text Messaging Versus E-Mail...; 2008; Bosnjak, M., Neubarth, W., Couper, M. P., Bandilla, W., Kaczmirek, L.
- Nicht-reaktive datenerhebung: Teinahmeverhalten bei befragungen mit paradaten evaluieren. [Non reactive...; 2007; Kaczmirek, L., Neubarth, W.
- Response time measurement in the lab and on the Web: A comparison; 2007; Galesic, M., Reips, U. -D., Kaczmirek, L., Czienskowski, U., Liske, N., von Oertzen , T.
- Applications of the Document Object Model (DOM) in Web-Surveys; 2007; Neubarth, W., Kaczmirek, L.