Web Survey Bibliography
Title A Smarter Way to Select Respondents for Surveys
Author Terhanian, G., Bremer, J.
Source CASRO Online Research Conference 2012 and International Journal of Market Research, 54, 6, pp. 751-780
Year 2012
Access date 24.10.2012
Abstract
It has been well established that in bringing different sample sources together, the bias of the overall sample may be affected by the bias of the individual sources as well as the blending methodology. The authors of this study argue that a respondent-level blending methodology is the most effective and flexible means for combining sample, and produce superior results to blending methodologies that combine at more aggregate levels.
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CASRO Homepage (presentation)
Journal Homepage (abstract) / (full text)
Year of publication2012
Bibliographic typeJournal article
Conferences, workshops, tutorials, presentations
Conferences, workshops, tutorials, presentations
Web survey bibliography - Bremer, J. (11)
- Data Quality Standards in Mixed Mode Surveys; 2015; Bremer, J.; Barbulescu, M.; Bennett, J.
- Thinking Differently About How to Select Respondents for Surveys; 2012; Terhanian, G., Bremer, J.
- A Smarter Way to Select Respondents for Surveys; 2012; Terhanian, G., Bremer, J.
- I Got a Feeling: Comparison of Feeling Thermometers with Verbally Labeled Scales in Attitude Measurement...; 2012; Thomas, R. K., Bremer, J.
- How Likely?: Comparisons of Behavioral Intention Measurement Validity; 2012; Bremer, J., Thomas, R. K.
- Propensity Score Matching to Correct Telephone Surveys for Cell Phone Nonresponse; 2009; Bremer, J.
- Truth in measurement: Comparing Web Based interviewing Techniques; 2007; Couper, M. P., Terhanian, G., Bremer, J., Thomas, R. K.
- Generalizability Issues in Internet-Based Survey Research: Implications for the Internet Addiction Controversy...; 2002; Bremer, J.
- The record of internet-based opinion polls in predicting the results of 72 races in the November 2000...; 2001; Taylor, H., Bremer, J., Overmeyer, C., Siegel, J. W., Terhanian, G.
- Using Internet polling to forecast the 2000 elections; 2001; Terhanian, G., Taylor, H., Bremer, J., Overmeyer, C., Siegel, J. W.
- Update on the Internet Usage Survey; 1997; Bremer, J.