Web Survey Bibliography
A presidential election was held in Iceland on the 30th of June 2012. The result was a victory for Ólafur Ragnar Grímsson, the incumbent president, who defeated his closest rival, Thóra Arnórsdóttir, by nearly 20% of the vote after an exciting election campaign. An opinion poll published on the 13th of April based on telephone interviews with a quota sample showed Arnórsdóttir and Grímsson with equal support. An online survey published two weeks later by the Social Science Research Institute at the University of Iceland showed Arnórsdóttir leading with 49.0%, with Grímsson on 34.8%. Three subsequent online opinion polls, by three different survey organisations, all showed a significantly greater support for Arnórsdóttir than for Grímsson, the incumbent president.However, after Arnórsdóttir suspended her campaign as she was due to give birth, the gap narrowed as Grímsson stood alone as the leading campaigner. An average of three online polls prior to the election indicated Grímsson leading with 45% and Arnórsdóttir in second place with 37.7% ahead of four other candidates while telephone surveys showed a much greater gap of around 20% between the two candidates. This caused a considerable public confusion – with the reliability of online panel samples being called into question. A parallel online/telephone survey conducted from the 6th to the 19th of June showed the previously mentioned differences, with the telephone survey very close to the actual election results, with an average deviation of 0.6% compared to 3.7% in the online panel survey. The paper explores the differences between the two samples and possible explanations for the different voting intentions.
Workshop Homepage (abstract)
Web survey bibliography - 6th Internet Survey Metodology Workshop 2012 (21)
- Design of CAWI Instruments for Social Surveys ; 2012; Blanke, K.
- Web Survey Software; 2012; Berzelak, N., Vehovar, V., Slavec, A.
- Surveying general population: What types of experiments are further needed?; 2012; Vehovar, V., Berzelak, N.
- Psychometric properties of an internet administered version of the Marlowe-Crowne Social Desirability...; 2012; Vesteinsdottir, V., Reips, U.-D., Joinson, A. N., Porsdottir, F.
- Enhancing Web Surveys With New HTML5 Input Types; 2012; Funke, F.
- Mobile Survey Participation Rates in Commercial Market Research: A Meta-Analysis; 2012; Bosnjak, M., Poggio, T., Becker, K. R., Funke, F., Wachenfeld, A., Fischer, B.
- Research design for studying online communities with web surveys; 2012; Petrovcic, A., Petric, G., Lozar Manfreda, K.
- “What a waste of time!” vs “Why not participate?” On sentiments by business...; 2012; Torres van Grinsven, V., Snijkers, G., Daas, P.
- Case study: Respondent perspective on survey response; 2012; Jarrett, C.
- Effect of different stimulus on data quality in online panels; 2012; Zagar, S., Lozar Manfreda, K.
- The German Internet Panel: First Results from the Recruitment Phases; 2012; Blom, A. G.
- Panel retention rate and data quality: experimental results drawing on Reciprocity design; 2012; Biffignandi, S., Artaz, R.
- Analysis of coverage bias for the implementation of web surveys in Spain; 2012; de Pedraza, P., Serrano, F.
- Web panels in Slovenia; 2012; Lenar, J., Vehovar, V.
- Presidential Elections in Iceland 2012 – Did online panel surveys give false hope to new candidates...; 2012; Jonsdottir, G. A., Dofradottir, A. G., Bjornsdottir, A. E.
- Website exit surveys. What can we measure with them?; 2012; Andreadis, I.
- Challenges and pitfalls of measuring wages via web surveys - some explorations; 2012; Steinmetz, S., Bianchi, A., Tijdens, K., Biffignandi, S.
- Adaptation of Cognitive Interviews for Web; 2012; Mohorko, A., Hlebec, V.
- The Usage of a Cloud Service as an Effective Way of Sharing Cognitive and Usability Test Information; 2012; Rouhunkoski, J., Godenhjelm, P.
- Database Lookup in Web Surveys; 2012; Couper, M. P., Zhang, C., Conrad, F. G., Tourangeau, R.
- Time use data collection using Smartphones: Results of a pilot study among experienced and inexperienced...; 2012; Scherpenzeel, A., Sonck, N., Fernee, H., Morren, Me.