Web Survey Bibliography
The diffusion of mobile devices such as tablet computers and smartphones enabling respondents to participate in self-administered online surveys create new challenges for survey methodology in terms of measurement (e.g., equivalence of mobile versus traditional online respondents) and nonresponse issues (e.g., response rates among mobile participants). By meta-analytically summarizing past data from eleven online panel studies conducted by the social and market research company LINK between March and May 2012, we have addressed three nonresponse-related research questions. First (a), how large is the share of mobile participants when conducting online panel surveys overall? Second (b), do mobile participants differ on participation parameters, such as the number of completed questions, and the length of entries to open-ended questions? Third (c), does mobile participation change as more advanced technological features (such as Flash) are being embedded? The preliminary results show that (a) a considerable share of online panel members did participate using a mobile device and (b) mobile respondents did not substantially differ from traditional online survey respondents on an array of participation rate indicators. However, when using Flash technology, (c) mobile participants showed extraordinarily high drop-out rates (about twice as much mobile drop-out rate when using Flash technology compared to traditional computers). Implications for survey methodology will be discussed, along with avenues for future research.
Workshop Homepage (abstract)
Web survey bibliography - 6th Internet Survey Metodology Workshop 2012 (21)
- Design of CAWI Instruments for Social Surveys ; 2012; Blanke, K.
- Web Survey Software; 2012; Berzelak, N., Vehovar, V., Slavec, A.
- Surveying general population: What types of experiments are further needed?; 2012; Vehovar, V., Berzelak, N.
- Psychometric properties of an internet administered version of the Marlowe-Crowne Social Desirability...; 2012; Vesteinsdottir, V., Reips, U.-D., Joinson, A. N., Porsdottir, F.
- Enhancing Web Surveys With New HTML5 Input Types; 2012; Funke, F.
- Mobile Survey Participation Rates in Commercial Market Research: A Meta-Analysis; 2012; Bosnjak, M., Poggio, T., Becker, K. R., Funke, F., Wachenfeld, A., Fischer, B.
- Research design for studying online communities with web surveys; 2012; Petrovcic, A., Petric, G., Lozar Manfreda, K.
- “What a waste of time!” vs “Why not participate?” On sentiments by business...; 2012; Torres van Grinsven, V., Snijkers, G., Daas, P.
- Case study: Respondent perspective on survey response; 2012; Jarrett, C.
- Effect of different stimulus on data quality in online panels; 2012; Zagar, S., Lozar Manfreda, K.
- The German Internet Panel: First Results from the Recruitment Phases; 2012; Blom, A. G.
- Panel retention rate and data quality: experimental results drawing on Reciprocity design; 2012; Biffignandi, S., Artaz, R.
- Analysis of coverage bias for the implementation of web surveys in Spain; 2012; de Pedraza, P., Serrano, F.
- Web panels in Slovenia; 2012; Lenar, J., Vehovar, V.
- Presidential Elections in Iceland 2012 – Did online panel surveys give false hope to new candidates...; 2012; Jonsdottir, G. A., Dofradottir, A. G., Bjornsdottir, A. E.
- Website exit surveys. What can we measure with them?; 2012; Andreadis, I.
- Challenges and pitfalls of measuring wages via web surveys - some explorations; 2012; Steinmetz, S., Bianchi, A., Tijdens, K., Biffignandi, S.
- Adaptation of Cognitive Interviews for Web; 2012; Mohorko, A., Hlebec, V.
- The Usage of a Cloud Service as an Effective Way of Sharing Cognitive and Usability Test Information; 2012; Rouhunkoski, J., Godenhjelm, P.
- Database Lookup in Web Surveys; 2012; Couper, M. P., Zhang, C., Conrad, F. G., Tourangeau, R.
- Time use data collection using Smartphones: Results of a pilot study among experienced and inexperienced...; 2012; Scherpenzeel, A., Sonck, N., Fernee, H., Morren, Me.