Web Survey Bibliography
Title Survey-Based Experimental Research via the Web: Some Observations
Source Marketing Bulletin, 10, pp. 83-92
Access date 09.06.2004
Abstract This paper describes two Web-based surveys that incorporated experimental designs, and discusses some of the problems encountered. One problem related to the use of "cookies" and cgi scripts, which were needed to track respondents and assign them to treatment groups. These scripts could not be processed by older versions of browsers, causing a considerable reduction in sample size. There was also drop-off throughout the questionnaire, for reasons that are unclear. Secondly, although incentives were used, these failed to generate either a high, or a speedy, response. These findings highlight the importance of identifying appropriate incentives and developing effective Web-survey management procedures.
Access/Direct link Homepage - journal (full text)
Year of publication1999
Bibliographic typeJournal article
Web Survey Bibliography - Solicitations & incentives (602)
- Partipation in Online Surveys: Results from a Series of Experiments; 2003; Kiniorski, A. K., Smith, M. R.
- Propensity score and calibration as bias reducing techniques in surveys based on Internet panels: application...; 2003; Johansson, C., Lorenc, B.
- Effects of sponsor identity and perceived data security on response rates and data quality; 2003; Davis, B., Levin, K., O'Brien, J., Wang, A., Gordon, A., Shipp, S.
- The Impact of Lottery Incentives on Student Survey Response Rates; 2003; Whitcomb, M. E., Porter, S. R.
- Patterns of Response and Nonresponse from Teachers to Traditional and Web Surveys; 2003; Mertler, C. A.
- A Methodology for the Administration of a Web-Based Questionnarie; 2003; Antunes, M. J., Castro, E., Mealha, O.
- Survey Automation: Report and Workshop Proceedings; 2003; Tourangeau, R.
- E-Research: Ethics, security, design, and control in psychological research on the Internet; 2002; Banaji, M., Greenwald, A., Nosek, B.
- The use of incentives to reduce nonresponse household surveys; 2002; Singer, E.
- Private e-mail requests and the diffusion of responsibility; 2002; Barron, G., Yechiam, E.
- Conducting Online Research; 2002; Hogg, A.
- Technology and the Customer Interface: What Consumers Want in the Physical and Virtual Store; 2002; Burke, R. R.
- Multi-mode research dos and don'ts; 2002; Hogg, A.
- Effective recruitment and retention for online surveys; 2002; Freeman, K.
- An Evaluation of Nonresponse Bias in Internet Surveys Conducted Using the Knowledge Networks Panel; 2002; Seryakova, K., Dennis, J. M., Huggins, V. J.
- Assessment of Mode-Effects in a Web-enabled Study of Civic Attitudes; 2002; Laird, G., Wiebe, E. F., Thalji, L., Pulliam, P.
- Using Internet-Based Surveys To Measure Customer Satisfaction; 2002; Salvucci, S., Parker, A., Wenck, S., Peng, S., Goldstein, A.
- An Experiment Comparing Computer-Assisted and Paper Modes of Data Collection for the Short Form in Census...; 2002; Schneider, S. J., Cantor, D., Malakhoff, L., Arieira, C., Segel, P., Nguyen, L., Guarino, J. A.
- Incentive Survey Finds Uncertainties; 2002; Anonymous
- Elections and Public Polling: Will the Media Get Online Polling Right?; 2002; Johnson, D. W.
- Panel attrition in relation to different kinds of incentives; 2002; Hemsing, W., Mueller, J., Graef, L.
- Can item nonresponse be reduced through conditional gratification?; 2002; Goeritz, A.
- Online Social Sciences; 2002; Batinic, B., Reips, U. -D., Bosnjak, M.
- Contact Measurement in the WWW; 2002; Werner, A.
- Conducting Research Surveys via E-mail and the Web; 2002; Schonlau, M., Elliot, M. N., Fricker, R. D.
- From Mail to Web: Improving Response Rates and Data Collection Efficiencies; 2002; Crawford, S. D., McCabe, S. E., Couper, M. P., Boyd, C. J.
- Methods of Internet data collection and implications for recruiting respondents; 2002; Roos, M.
- Use of Pre-incentives in an Internet Survey; 2002; Downes-Le Guin, T., Janowitz, P., Stone, R., Khorram, S.
- Innovations in Survey Research: An Application of Web-Based Surveys; 2002; Sills, S.J., Song, C.
- Online survey techniques: Current issues and future trends; 2002; Comley, P.
- Online Longitudinal Survey Research: Viability and Participation; 2002; Hiskey, S., Troop, N.A.
- Online Surveys and Internet Research; 2002; Comley, P.
- Online persuasion strategies; 2002; Heerwegh, D., Loosveldt, G.
- Survey Design Features Influencing Response Rates in Web Surveys; 2002; Lozar Manfreda, K., Vehovar, V.
- Prepaid and Promised Incentives in Web Surveys: An Experiment; 2002; Bosnjak, M., Tuten, T. L.
- Improving Unit-Nonresponse Error Correction in Online Surveys Using Multi-Dimensional Response Models...; 2002; Lukawetz, G.
- Online Research Methodology: Reflections and Speculations; 2002; Sheehan, K. B.
- Web-based Survey versus Conventional Survey. The Malaysian Experience in Conducting the Internet Subscriber...; 2002; Asha, R. P.
- Recruiting respondents for web surveys: random and other samples; 2002; Schonlau, M.
- Successful Recruitment for Online Access Panels; 2002; Goeritz, A.
- Lessons Learned from the Administration of a Web-Based Survey; 2001; Mertler, C. A.
- On-line student feedback: A pilot study ; 2001; Galbraith, L. B., Gee, P., Jennings, F., Riley, R.
- Online Data Collection With Special Populations Over the World Wide Web; 2001; Marcell, M. M., Falls, A. L.
- Comparing Two Survey Approaches: Web and Traditional Mail; 2001; Howes, C. M., Mailloux, M. R.
- Chinese online consumers' responses to web-based data collection efforts: A comparison with American...; 2001; Zhang, Y., Wang, C. C. L., Chen, J. Q.
- When money doesn't talk; 2001; Funk, S., McCallum-Keeler, G.
- Study invitations; 2001; Dalley, C.
- Targeting Audiences On The Internet; 2001; Cheyne, T. L., Ritter, F. E.
- Dimensions of Internet Science; 2001; Reips, U. -D., Bosnjak, M.
- Financial Incentives, Personal Information and Drop-Out in Online Studies; 2001; Frick, A., Bachtiger, M. T., Reips, U. -D.