Web Survey Bibliography
The war for online quality is being fought at respondent engage- ment. so far, the solution appears to be identifying offenders and eliminating them. However, not all satisficers are equal; we need rules of engagement that guide us toward eliminating those respondents who provide us with poorly considered data and have an impact on the deductions and decisions we might make from that data. it is not enough to eliminate the worst offender; some measure of how much damage they cause needs to be included. this presentation addresses the construction of a new metric that includes considerations of satisficing, data shift, and sample size. in a real war there are rules of engagement that dictate under what circumstances commanders can order their troops to fire, here such guidelines are provided for our industry.
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Web survey bibliography - Gittelman, S. H. (10)
- Quota Controls in Survey Research.; 2016; Gittelman, S. H.; Thomas, R. K.; Lavrakas, P. J.; Lange, V.
- The Measurement of Consistency in Online Research; 2012; Gittelman, S. H., Trimarchi, E.
- The war against unengaged online respondents; 2012; Gittelman, S. H., Trimarchi, E.
- Rules of engagement: The war against poorly engaged respondents - guidelines for elimination; 2012; Gittelman, S. H., Trimarchi, E.
- The Impact of Open-Ended Questions: A Multivariate Study of Respondent Engagement; 2011; Gittelman, S. H.
- A new representative standard for online research: Conquering the challenge of the dirty little "...; 2011; Gittelman, S., Trimarchi, E., Fawson, B.
- Real ID. State of The Art Representative and Repeatable Online Samples. Behaviorally Profiled Respondents...; 2010; Gittelman, S. H., Trimarchi, E.
- Online research….and all that Jazz!; 2010; Gittelman, S. H., Trimarchi, E.
- Time Related Inconsistencies in Global Online Panels; 2010; Gittelman, S. H., Trimarchi, E.
- Metrics for panel contribution: a non probabilistic platform; 2009; Gittelmam, S. H., Trimarchi, E.