Web Survey Bibliography
Category ratings express the relational character of judgment, communicating the place of each stimulus in a context of related stimuli. Rating scales reflect two basic tendencies of judgment: (1) categories divide the subjective rang into equal subranges, and (2) the same number of contextual stimuli are repre-sented by each category. The rating scale can be predicted from a simple weighted average of range and frequence values, and the overall mean of the ratings can be predicted from the skewing of the contextual values. However, even in psychophysical experiments, the subjective range may extend beyond the end values of the stimulus series. Various rating-scale phenomena provide examples of the relational character of judgment.
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Web survey bibliography - 1981-1985 (8)
- Questionnaire Design Activities in Government Statistics Offices; 1985; Sudman, S., Cowan, C. D.
- Cognitive science and survey methods; 1984; Tourangeau, R.
- Category ratings and the relational character of judgment; 1983; Parducci, A.
- Effect on Weighting Adjustments on Estimates From a Random-digit-dialed Telephone Survey; 1982; Botman, S.L.; Massey, J. T.; Shimizu, I.M.
- Asking questions: A practical guide to questionnaire design; 1982; Sudman, S., Bradburn, N. M.
- Application of multi-attribute utility theory to measure social preferences for health states; 1982; Torrance, G. W., Boyle, M. H., Horwood, S. P.
- Question & answers in attitude surveys. Experiment of question form, wording, and context; 1981; Schuman, H., Presser, S.
- Label versus position in rating scales; 1981; Friedman, H., Leefer R., J.