Web Survey Bibliography

Title Question & answers in attitude surveys. Experiment of question form, wording, and context
Year 1981
Access date 08.05.2013

Comprehensive in its coverage, Questions and Answers in Attitude Surveys covers such issues as question order and response order effects; the lack of overlap between respondent-generated categories for open-ended questions and the closed categories generated by research, even with extensive pre-testing with open questions; the effects of explicitly offering respondents a "don't know" or a middle opinion alternative; attitude strength and its relation to reliability; and issues of wording tone.

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Year of publication1981-1985
Bibliographic typeBook
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