Web Survey Bibliography

Title A framework and methodology for evaluating e-commerce Web sites
Author van der Merwe, R., Bekker, J.
Source Internet Research, 13, 5, pp. 330-341
Year 2003
Database EBSCOhost
Access date 15.06.2004
Abstract The corporate Web site is an indispensable part of any e-commerce venture. If users find it difficult to do electronic transactions, they will visit another online source, or go to a physical source instead. Evaluating the performance of e-commerce Web sites has received some attention in the past few years, but there is still a pressing need for a more comprehensive approach. This paper attempts to address this need by providing an e-commerce Web site evaluation framework and method built on solid business principles, and using multidimensional scaling to analyse evaluation data and present the results in a graphic manner for easy interpretation.
Access/Direct link EBSCOhost (abstract)
Year of publication2003
Bibliographic typeJournal article
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Web Survey Bibliography - Usability, HCI (409)

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