Web Survey Bibliography
As internet use grows– whether through a traditional computer, tablet, gaming device or cell phone – new techniques are being developed to conduct social research and measure people’s behavior and opinion while they are online. The Pew Research Center has been exploring these new techniques for measuring public opinion and critically evaluating how they compare to more traditional methodologies.
This report examines Google Consumer Surveys, a new tool developed by Google that interviews a stratified sample of internet users from a diverse group of about 80 publisher sites who allow Google to ask one or two questions of selected visitors as they seek to view content on the site. The sample is stratified on age, gender and location; these demographic characteristics are inferred based on the types of websites the users visit, as recorded in their DoubleClick advertising cookie and their computer’s internet address, and then is weighted by these same characteristics to parameters for all internet users from the Current Population Survey. It is neither an “opt in” survey nor a recruited panel but does not constitute a probability sample of all internet users.
Web survey bibliography - Christian, L. M. (21)
- User Experience and Eye-tracking: Results to Optimize Completion of a Web Survey and Website Design ; 2016; Walton, L.; Ricci, K.; Libman Barry, A.; Eiginger, C.; Christian, L. M.
- Evaluating Visual Design Elements for Data Collection and Panelist Engagement; 2015; Christian, L. M.; Harm, D.; Langer Tesfaye, C.; Wells, T.
- Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method, 4th Edition; 2014; Dillman, D. A., Smyth, J. D., Christian, L. M.
- A Comparison of Results from Surveys by the Pew Research Center and Google Consumer Surveys; 2012; Keeter, S., Christian, L. M.
- Assessing Cell Phone Noncoverage Bias Across Different Topics and Subgroups; 2010; Christian, L. M., Keeter, S., Purcell, K., Smith, A.
- Questionnaire Design Guidelines for Establishment Surveys; 2010; Morrison, R. L., Dillman, D. A., Christian, L. M.
- Using the Internet to Survey Small Towns and Communities: Limitations and Possibilities in the Early...; 2010; Smyth, J. D., Dillman, D. A., Christian, L. M., O'Neill, A. C.
- Where Do We Find You? How to Locate Cell Respondents; 2009; Christian, L. M., Dimock, M.
- Do Landline RDD Samples Adequately Cover the "Wireless Mostly"?; 2009; Dimock, M., Christian, L. M., Keeter, S.
- Open-Ended Questions in Web Surveys: Can Increasing the Size of Answer Boxes and Providing Extra Verbal...; 2009; Smyth, J. D., Dillman, D. A., Christian, L. M., McBride, M.
- The Influence of Topic Interest and Interactive Probing on Responses to Open-Ended Questions in Web...; 2009; Holland, J. L., Christian, L. M.
- Designing Scalar Questions for Web Surveys; 2009; Christian, L. M., Parsons, N. L., Dillman, D. A.
- ...; 2008; Dillman, D. A., Smyth, J. D., Christian, L. M., O'Neill, A. C.
- Internet, Mail, and Mixed-Mode Surveys: The Tailored Design Method ; 2008; Dillman, D. A., Christian, L. M., Smyth, J. D.
- Combining Mail and Internet Methods to Conduct Household Surveys of the General Public: A New Methodology...; 2008; Dillman, D. A., Smyth, J. D., Christian, L. M., Oneill, A.
- Context effects in Internet Surveys: New issues and evidence; 2007; Smyth, J. D., Dillman, D. A., Christian, L. M.
- The influence of interactive probing on response to open-ended questions in a web surveys; 2007; Holland, J. L., Christian, L. M.
- Is it Possible to Obtain Equivalent Answers to Scalar Questions in Web and Telephone Surveys?; 2006; Christian, L. M., Dillman, D. A., Smyth, J. D.
- Open-Ended Questions in Web and Telephone Surveys; 2006; Smyth, J. D., Dillman, D. A., Christian, L. M., McBride, M.
- Comparing Check-All and Forced-Choice Question Formats in Web Surveys: The Role of Satisficing, Depth...; 2005; Smyth, J. D., Dillman, D. A., Christian, L. M., Stern, M. J.
- The Influence of Graphical and Symbolic Language Manipulations on Responses to Self-Administered Questions...; 2004; Christian, L. M., Dillman, D. A.