Web Survey Bibliography
Title Adapting Grid Questions for Mobile Devices
Author de Bruijne, M.; Das, M.; van Soest, A.; Wijnant, A.
Year 2015
Access date 17.07.2015
Abstract
The increase of mobile access to web surveys raises the need to transform surveys designed for PCs into multi-device surveys. One of the main challenges here is how to present grid questions on mobile screens. This paper presents the results of an investigation on three mobile adaptations of grids: paging, scrolling and auto-advance card-sort. These different designs were studied independently among two samples - tablet and smartphone users - in a probability-based online panel. In randomized cross-over experiments, the results of a grid-based PC survey were compared to those of the adapted mobile surveys.
Access/Direct link
European survey research associaton conference 2015, ESRA, Reykjavik >>
Year of publication2015
Bibliographic typeConferences, workshops, tutorials, presentations
Web survey bibliography - de Bruijne, M. (6)
- Designing web surveys for the multi-device internet; 2015; de Bruijne, M.
- Adapting Grid Questions for Mobile Devices; 2015; de Bruijne, M.; Das, M.; van Soest, A.; Wijnant, A.
- Mobile devices in a web panel: what are the results of adjusting questionnaires for smartphones and...; 2015; de Bruijne, M.; Wijnant, A.
- Improving Response Rates and Questionnaire Design for Mobile Web Surveys; 2014; de Bruijne, M., Wijnant, A.
- Moving towards mobile ready web panels; 2014; Wijnant, A., de Bruijne, M.
- Questasy: Online Survey Data Dissemination Using DDI 3; 2009; de Bruijne, M., Amin, A.