Web Survey Bibliography

Title It's Only Incidental: International Web Survey Considerations
Year 2004
Access date 30.06.2004
Abstract Across 3 experiments, Thomas, Behnke, Lafond and Smith (2003, AAPOR) documented that yes-no grids led to higher endorsement rates for behaviors than multiple response formats in web-based surveys. The current study sought to replicate this finding internationally with 2 additional experiments. Experiment 1 had over 25,000 respondents from 8 countries and in 5 different languages in a web-based survey. Experiment 2 had over 6500 respondents from 5 European countries. For both self-reported behavior (Experiment 1) and ownership (Experiment 2), the yes-no grid led to a significantly higher endorsement frequency compared to the multiple response format. This difference was observed across all countries, replicating the Thomas et al. findings.
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
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Web Survey Bibliography - Thomas, R. K. (64)

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