Web Survey Bibliography
Title When Should I Call You? An Analysis of Differences in Demographics and Responses According to Respondents’ Location in a Mobile CATI Survey
Author Vicente, P.; Lopes, I.
Source Social Science Computer Review, 33, 6, pp. 766-778
Year 2016
Database Sage Publications
Access date 06.03.2016
Abstract Mobile phones are increasingly being used to collect social and marketing data, and some say it is just a question of time before they replace fixed phones. Although there is some evidence that much of the knowledge on computer-assisted telephone interviewing (CATI) surveys can be applied to mobile CATI surveys, the specificities of mobile communications must be given due consideration in the design and procedures for surveys using mobile phones. This study investigates whether the location of the respondent at the time of the interview—at home or outside the home—affects sample composition and responses in a mobile CATI survey. Although findings reveal several significant distinctions between the demographic characteristics of at-home and outside-home respondents, namely, sex, age, educational level, professional status, and the major contributor to household income, only a few differences were found in responses to behavioral and attitudinal items.
Access/Direct link Journal Homepage (Abstract) / (Full text)
Year of publication2015
Bibliographic typeJournal article
Web survey bibliography - Vicente, P. (11)
- Do Initial Respondents Differ From Callback Respondents? Lessons From a Mobile CATI Survey; 2016; Vicente, P.; Marques, C.
- When Should I Call You? An Analysis of Differences in Demographics and Responses According to Respondents...; 2016; Vicente, P.; Lopes, I.
- The best times to call in a mobile phone survey; 2015; Vicente, P.
- The use of paradata to investigate non-response ; 2013; Vicente, P.
- Coverage error in internet surveys Can fixed phones fix it?; 2012; Vicente, P., Reis, E.
- The “frequency divide”: implications for internet-based surveys; 2012; Vicente, P., Reis, E.
- The “Frequency Divide” on Web Surveys: Opinions, Behaviours and Demographics Differences...; 2011; Reis, E., Vicente, P.
- E-Census 2011 Portugal: implementation and results of the Pilot Survey; 2011; Vicente, P., Rosa, A., Reis, E.
- Using Questionnaire Design to Fight Nonresponse Bias in Web Surveys; 2010; Vicente, P., Reis, E.
- Using mobile phones for survey research A comparison with fixed phones ; 2009; Vicente, P., Reis, E., Santos, R.
- The Mobile-only Population in Portugal and Its Impact in a Dual Frame Telephone Survey; 2009; Vicente, P., Reis, E.