Web Survey Bibliography
Title Options for Fielding and Analyzing Web Surveys
Author Schonlau, M.; Couper, M. P.
Source Statistical Science
Year 2016
Access date 04.04.2016
Abstract Web surveys can be conducted relatively fast and at relatively low cost. However, Web surveys are often conducted with non-probability samples and therefore a major concern is generalizability. There are two main approaches to address this concern: One, find a way to conduct Web surveys on probability samples without losing most of the cost and speed advantages (e.g., by using mixed mode approaches and probability-based panel surveys). Two, make adjustments (e.g., propensity scoring, post-
stratication, GREG) to non-probability samples using auxiliary variables. We review both of these approaches as well lessor-known ones such as respondent driven sampling. There are many different ways Web surveys can solve the challenge of generalizability. Rather than adopting a one-size-fits-all approach, we conclude that the choice of approach should be commensurate with the purpose of the study.
stratication, GREG) to non-probability samples using auxiliary variables. We review both of these approaches as well lessor-known ones such as respondent driven sampling. There are many different ways Web surveys can solve the challenge of generalizability. Rather than adopting a one-size-fits-all approach, we conclude that the choice of approach should be commensurate with the purpose of the study.
Year of publication2016
Bibliographic typeJournal article
Web survey bibliography - Schonlau, M. (14)
- Are Final Comments in Web Survey Panels Associated with Next-Wave Attrition?; 2016; McLauchlan, C.; Schonlau, M.
- Options for Fielding and Analyzing Web Surveys; 2016; Schonlau, M.; Couper, M. P.
- What do web survey panel respondents answer when asked “Do you have any other comment?”; 2015; Schonlau, M.
- Recruiting an Internet Panel Using Respondent-Driven Sampling; 2014; Schonlau, M., Weidmer, B., Kapteyn, A.
- Recruiting in an Internet panel using respondent driven sampling; 2012; Schonlau, M.
- Respondent-driven sampling; 2012; Schonlau, M., Liebau, E.
- Conducting Respondent Driven Sampling on the Web: An Experimental Approach to Recruiting Challenges; 2011; Kapteyn, A., Schonlau, M.
- Graph comprehension: an experiment in displaying data as bar charts, pie charts and tables with and...; 2008; Schonlau, M.
- Beyond Demographics: Are ‘Webographic’ Questions Useful for Reducing the Selection Bias...; 2007; Schonlau, M., van Soest, A., Kapteyn, A.
- Will Web Surveys Ever Become Part of Mainstream Research?; 2004; Schonlau, M.
- A Comparison Between Responses From a Propensity-Weighted Web Survey and an Identical RDD Survey; 2004; Schonlau, M., Zapert, K., Simon, L. P., Sanstad, K., Marcus, S., Adams, Jo., Spranca, M., Kan, H., Turner...
- Web Surveys as Part of a Mixed-Mode Strategy for Populations That Cannot Be Contacted by E-Mail; 2003; Schonlau, M., Asch, B. J., Du, C.
- Conducting Research Surveys via E-mail and the Web; 2002; Schonlau, M., Elliot, M. N., Fricker, R. D.
- Literature Review of Web and E-mail Surveys, Chapter III; 2001; Schonlau, M., Fricker, R. D., Elliot, M. N.