Web Survey Bibliography
Title Addressing Trust In The Anonymity And Confidentiality Of Web Surveys Through Usability Testing
Author Fenlason, K., Lundby, K., Christianson DeMay, C.
Year 2004
Access date 30.06.2004
Abstract The continued migration of surveys from paper to Web affords researchers a number of advantages (e.g., reduced cycle time -- Kraut & Saari, 1999; greater control over survey flow – Dillman, 2000). However, survey practitioners are encountering respondent concerns about anonymity and confidentiality in this newer electronic mode -- Kraut & Saari, 1999; Thompson, et al., 2002). As with paper-based surveys, lack of trust in the anonymity and confidentiality of Web surveys may lead to undesirable outcomes such as: reduced willingness to complete the entire survey or certain items, diminished trust in the survey program (e.g., Kuhnert & McCauly, 1996), or biased answers. Survey practitioners have a longstanding interest in identifying and addressing factors that could affect perceptions of anonymity and confidentiality in paper-based surveys. Approaches have included incorporating assurances of confidentiality in communications (e.g., pre-survey announcements, cover letters) and avoiding the use of identifiers on surveys. While these can be effective approaches with paper-based surveys, the interactive and real-time nature of Web surveying raises additional challenges that make assessing user reactions to Web surveys so difficult and important (Dillman & Bowker, 2001). Usability testing may enable survey practitioners to assess the potential impact of these characteristics on respondents before fielding a survey. Although the body of published research about Web-survey usability is growing (e.g., Couper, Traugott, & Lamias, 2001; Couper, 2000) there is, as yet, no robust body of work specifically examining how usability testing might be applied to anonymity and confidentiality concerns. In this paper we briefly introduce a previously developed framework (Fenlason, Waller and DeMay, 2002) for organizing and addressing threats to anonymity and confidentiality in Web surveys. We then apply this framework to examine where and how usability testing might be targeted to address these concerns, providing practical recommendations and speculating about future research needs.
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
Web Survey Bibliography - The American Association for Public Opinion Research (AAPOR) 59th Annual Conference, 2004 (59)
- The Prevalence of Wireless Substitution; 2004; Luke, J. V., Blumberg, S. J., Cynamon, M. C.
- Is It the Young and the Restless Who Only Use Cellular Phones?; 2004; Steeh, C. G.
- Cell Phone Owners and Usage Patterns; 2004; Tuckel, P. S., O’Neill, H.
- A New Era for Telephone Surveys; 2004; Steeh, C. G.
- Effects of Immediate versus Delayed Notification of Prize Draw Results and Announced Survey Duration...; 2004; Tuten, T. L., Galesic, M., Bosnjak, M.
- A Comparison of Lab-Based and On-Site Usability Testing; 2004; Dean, E.
- To Do or Not to Do?: A Comparison of Behavioral Intention Measures; 2004; Thomas, R. K., Behnke, C. S., Johnson, A. M.
- Item Non-response: Don't Know about Mandatory Responses?; 2004; Thomas, R. K., Johnson, A. M., Behnke, C. S.
- A Global Study of Knowledge Workers: Using the Internet, Dealing with Cultural Variation, and Commercial...; 2004; Day, R., Ross, J.
- Cognitive Interviewing and the Use of Visual Design Principles: A Case Study; 2004; Stettler, K., Nguyen, T.
- Is the American Public as Informed about Science as They Say They Are?; 2004; Gentry, R. J.
- Effects of Mode of Interview, and moderating variables on Erectile and Ejaculatory Function Measures; 2004; Catania, J.A., Rosen, R. J., Wood Johnson, R., Jacobs, S., Sallis, J., Shpilsky, A.
- CASI Supplemental Survey Nonresponse; 2004; Kim, J., Smith, T. W., Kim, S., Kang, J.-H., Berktold, J.
- Augmenting the BRFSS RDD Design with Mail and Web Modes: Results from a Multi-State Experiment; 2004; Roe, D., Jiles, R., Weiner, J., Mokdad, A., Link, M. W.
- Comparing Face to Face, Telephone, Paper Self-Administered, and Web Survey Measurement; 2004; Tortora, R. D., Groves, R. M., Peytcheva, E., Manchin, R.
- Comparison of Web, Mail, and Mixed-Mode Data Collection Methods in a Survey of R&D Funding; 2004; Brick, P. D., Kerwin, J., Levin, K., Cantor, D., O'Brien, J., Wang, A., Campbell, S., Shipp, S.
- Survey Mode Preferences of Business Respondents; 2004; Tarnai, J., Paxon, M. C.
- Respect Thy Respondent Part II: Good Manners for Web surveys; 2004; Featherston, F., Moy, L.
- Fast Timse and Simple Questions: The Effects of Age, Experience and Question Complexity on Web Survey...; 2004; Yan, T., Tourangeau, R.
- Race-of-Interviewer Effects: What Happens on the Web?; 2004; Krysan, M., Couper, M. P.
- How Visual Grouping Influences Answers To Internet Surveys; 2004; Smyth, J. D., Dillman, D. A., Christian, L. M., Stern, M. J.
- The Pollster’s Image, Computer Proliferation in America and What It Means to You!; 2004; Mayur, R., Koudinova, T., Kambavis, C., Sherlock, C.
- Rating versus Comparative Trade-off Measures; 2004; Thomas, R. K., Behnke, C. S., Johnson, A. M.
- Applying New Methodologies in a Longitudinal Study of Young Conservative Jews; 2004; Keysar, A., Kosmin, B.
- Mode-Effects in Pre-Recruited Panels of Full Population?; 2004; Bandilla, W., Bosnjak, M., Altdorfer, P., Lohmann, H.
- Nonresponse to Private and Sensitive Survey Questions; 2004; Montenegro, X.
- Overnight or All Weekend? Comparing Two Online Omnibus Panel Surveys; 2004; Bauman, S.
- Data collection via CATI/CATI-Cell: five years later; 2004; Tucker, K. I.
- The Effect of an Explicit “Decline to Answer” Option in Web Surveys; 2004; Broach, R. J., Ahsan, S., Hoffer, T. B.
- Using progress indicators in web surveys; 2004; Heerwegh, D.
- Web Survey Design: Paging vs. Scrolling; 2004; Peytchev, A., Crawford, S. D., McCabe, S. E., Conrad, F. G., Couper, M. P.
- It's Only Incidental: International Web Survey Considerations; 2004; Thomas, R. K., Klein, J. D., Behnke, C. S.
- Individual and Environmental Factors Affecting Unit Nonresponse and Drop-Out Rates in Web Surveys; 2004; Basson, D., Boulianne, J. S.
- Web of Intrigue? Evaluating Effects on Response Rates of between Web SAQ, CATI, and Mail SAQ Options...; 2004; Grigorian, K. H., Hoffer, T. B., Sederstrom, S.
- A meta-analysis of response rates in Web surveys compared to other survey modes; 2004; Lozar Manfreda, K., Vehovar, V.
- The Effect of Mode on Response Rates and Data Quality in a Survey of Physicians; 2004; Losh, M. E., Thompson, N., Lutz, G.
- Exploration of Physicians Who Choose to Respond Online; 2004; Peugh, J., Zapert, K.
- Response Effects of Survey Mode Controlled for Nonresponse Errors; 2004; Paxon, M. C., Tarnai, J.
- Mode Effects on Item Nonresponse: Gallup-European Social Survey Mixed Mode Experiment; 2004; Yu, M., Chang, M. Y., He, P., Smathers, L., McCutcheon, A. L.
- Using an E-Mail Invitation to Screen Survey Respondents; 2004; Abi-Habib, N., Triplett, T. A., Safir, A.
- Dropout on the Web: Influence of changes in respondents' interest and perceived burden during the Web...; 2004; Galesic, M.
- Propensiy Score Adjustment as An Alternative Weighting Scheme for Web Survey Data; 2004; Lee, Sunghee
- On the Convergent Validity of Attitude Measurement in Phone and Online Surveys; 2004; Thomas, R. K., Krane, D., Taylor, H.
- Nonresponse Research in the Department of Defense; 2004; Caplan, J. R.
- Addressing Trust In The Anonymity And Confidentiality Of Web Surveys Through Usability Testing; 2004; Fenlason, K., Lundby, K., Christianson DeMay, C.
- Editing Strategies for Electronic Establishment Survey Data Collection: Research and Experience; 2004; Anderson, A. E., Murphy, E. D., Nichols, E. M., Sigman, R. S., Willimack, D. K.
- Web-based surveys in market and social research – Usage and needs of different user groups in...; 2004; Kaczmirek, L., Bosnjak, M., Bandilla, W., Auer, T.
- Assessing Newspaper Accuracy: Using the Internet to Improve a Classic Survey Technique; 2004; Maier, S. R.
- Panel Attrition and its Effects on Results from a Longitudinal Study: An Examination of Changes in Participants...; 2004; Baxter, R. K., Dean, E.
- Benefits and Burdens of Web-based Data Collection among College Students; 2004; Mitra, A., Durant, R. H., Wolfson, M., Martin, B., Champion, H., O'Brien, M. C., Omli, M., Williams...