Web Survey Bibliography
Title Surveying the Territory. GVU’s Five WWW User Surveys
Author Kehoe, C. M., Pitkow, J. E.
Source The World Wide Web Journal, 1, 3, pp. 77-84
Year 1996
Access date 12.07.2004
Full text doc (73k)
Abstract Five years is not very long on most historical scales, but for the World Wide Web (WWW) it constitutes a lifetime. A question almost as old as the web itself is, "Who is using it, and for what?" One way to answer this question is to use paper surveys, telephone surveys, or diaries which are some of the the same methods used to measure the audiences of other one-way media such as television and radio. However, something interesting happened in early 1994: the implementation of HTML Forms turned the web into a two-way medium which made it possible to contact the audience directly. To test the viability of the web as a survey medium and collect preliminary data on the web population, the first GVU WWW User Survey was conducted in January 1994. Subsequent surveys have been conducted approximately every six months. The collection of responses from over 55,000 Web users over five surveys has given us a unique perspective on the advances in surveying technology and methodology and changes in the web population itself. In the following sections, we discuss what we have learned in each of these areas.
Access/Direct link Homepage - journal (full text)
Year of publication1996
Bibliographic typeJournal article
Web Survey Bibliography (6390)
- The Influence of Words, Symbols, Numbers, and Graphics on Answers to Self-Administered Questionnaires...; 2002; Dillman, D. A., Christian, L. M.
- Online Research Methodology: Reflections and Speculations; 2002; Sheehan, K. B.
- Characteristics of Respondents to a Web Survey of the General Public; 2002; Tarnai, J., Thom, A.
- Web-based Survey versus Conventional Survey. The Malaysian Experience in Conducting the Internet Subscriber...; 2002; Asha, R. P.
- Beyond Usability: Using the ''Webpage Interview'' to Explore Literary Practices; 2002; Attar, D.
- Internet Surveys: How Can they Contribute to Improve Traditional Survey Data and Administrative Databases...; 2002; Biffignandi, S., Pratesi, M.
- Web Fragmentation: A Network Analysis Approach; 2002; Koren, G., Kovacic, M., Batagelj, Z.
- Alternative Approaches to Measure Web Site Audiences; 2002; Robinsak, M., Batagelj, Z.
- Collaborative Approach to Web Access Analysis; 2002; Grobelnik, M., Mladenic, D.
- The implementation of an electronic survey tool to help determine the information needs of a knowledge...; 2002; Foo, S., Hepworth, M.
- Interpreting the new online advertising effectiveness measures. How new online brand effectiveness measures...; 2002; Hughes, G.
- Cross-media measurement. The new medium necessitates a new approach to an old problem; 2002; Briggs, R.
- Internet inclusive multi-media reach/frequency and optimization. Theories and techniques for an evolving...; 2002; Collins, J. H., Mallett, D. T.
- Forecasting reach, frequency and GRPs on the Internet; 2002; Chandler -Pepelnjak, J.
- The reach and frequency approach to advertising planning on the Internet; 2002; Coffey, S., Mazumdar, M.
- Online research alternatives. Choices, choices, but which one is best for me?; 2002; Klein, C., Lonnie, K.
- User-centric Internet measurement and its role in media planning; 2002; O’Connell, F.
- Site-centric measurement. Can traditional panels meet the new standard?; 2002; FitzGerald, J.
- Monitoring Internet audience measurement panels. Methodological issues and market trends; 2002; Haering, H.
- Computing unique user counts from server log files. Comparative analysis of varying methods; 2002; Bennett, R. P., Hanson, S. J., Guenther, S. A., Stone, M.
- Beyond demographic variables: Using psychographic research to narrate the story of Internet users; 2002; Dutta -Bergman, M. J.
- Virtual Selves and Web Surveys; 2002; Lozar Manfreda, K., Couper, M. P., Vohar, M., Rivas, S., Vehovar, V.
- Do Mail and Web Surveys Provide Same Results?; 2002; Lozar Manfreda, K., Vehovar, V.
- Measuring web-based service quality; 2002; Li, Y. N., Tan, K. C., Xie, M.
- The market for electronic newspapers in the Arab world; 2002; AlShehri, F., Gunter, B.
- Collective action in the age of the Internet: Mass communication and online mobilization; 2002; Brunsting, S., Postmes, T.
- Perceptual differences of marketing journals: A worldwide perspective; 2002; Theoharakis, V., Hirst, A.
- The feasibility of a Web-based surveillance system to collect health risk behavior data from college...; 2002; Pealer, L. N., Weiler, R. M., Pigg Jr., R. M., Miller, D., Dorman, S. M.
- Research note: Online journalism in the low countries - Basic, occupational and professional characteristics...; 2002; Deuze, M., Paulussen, S.
- Do Web surveys really gain lower response rates than other survey modes? A meta-analysis; 2002; Lozar Manfreda, K., Vehovar, V.
- World in Figures: A Multilingual Internet Application for Statistical Data Dissemination with an Online...; 2002; Kuti, S., Vag, A.
- New Ways of Survey Data Collection: Touchscreens; 2002; Weichbold, M.
- A Comparison of Response Rate, Response Time, and Costs of Mail and Electronic Surveys; 2002; Shannon, D. M., Bradshaw, C. C.
- Describing response behavior in websurveys using client side paradata; 2002; Heerwegh, D.
- Learning the Web: Internet User Experience and Response to Web Marketing in Sweden; 2002; Dahlen, M.
- The Internet and knowledge gaps - A theoretical and empirical investigation; 2002; Bonfadelli, H.
- The Digital Divide, Individuals and Governance: Opportunities and Challenges; 2002; Reddick, A.
- Community Access and the Digital Divide: with Maritime Subtitles; 2002; Rideout, V.
- New Technologies and Survey Data Collection: Challenges and Opportunities; 2002; Couper, M. P.
- ICT and Business Performance in Italy; 2002; de Panizza, A., Nascia, L., Nurra, A., Oropallo, F., Riccardini, F.
- Information And Communication Technologies And E-Commerce In Basque Companies: A Statistical Approach...; 2002; Moran Alaez, E.
- The Digital Divide: Diffusion and use of ICTs; 2002; Montagnier, P., Muller, E., Vickery, G.
- The EU surveys on ICT usage of enterprises; 2002; Deiss, R.
- Visual Design Effects in Web Surveys; 2002; Couper, M. P.
- The Use of Web-Based Surveys for Academic Research in the Field of Engineering; 2002; Roztocki, N., Morgan, S. D.
- Nonresponse Error and Mode Effects in Web-based Surveys; 2002; Dean, L.
- Incorporating Internet Surveys into Mixed-Mode Survey Designs; 2002; Tarnai, J.
- Cognitive processes in Web Surveys; 2002; Fuchs, M.
- Interactive Aspects of Web Surveys: Lack of Use, Ease of Use and User Models; 2002; Conrad, F. G.
- Does Propensity Score Weighting Work for Web Surveys?; 2002; Forsman, G., Varedian, M.

