Web Survey Bibliography
Title The Use of Cognitive Interviewing Methods to Evaluate Mode Effects in Survey Questions
Author Gray, M., Blake, M., Campanelli, P.
Source Field Methods, 26, 2, pp. 156-171
Year 2014
Database SAGE Journals Online
Access date 21.10.2016
Abstract This article focuses on a novel use of cognitive interviewing as a follow-up rather than as a pretesting methodology to explore mode effects. Respondent from a quantitative mixed-mode experiment took part in cognitive interviews where questions were administered face to face, by telephone, and by web, followed by a retrospective think-aloud. The focus of the think-aloud (used in combination with some prescripted probes) was not on what respondents understood by certain words or answer categories but on how they had answered questions in the different data collection modes. This article discusses the methods used in these mixed-mode cognitive interviews (which involved an element of mode mimicking) and how the interviews differed from standard cognitive interviewing for question testing. The benefits and limitations of our approach are discussed as well as lessons learned for using cognitive interviewing to explore patterns observed in survey data.
Access/Direct link Journal Homepage (abstract) / (full text)
Year of publication2014
Bibliographic typeJournal article
Web survey bibliography - Campanelli, P. (9)
- Revisiting “yes/no” versus “check all that apply”: Results from a mixed modes...; 2016; Nicolaas, G.; Campanelli, P.; Hope, S.; Jaeckle, A.; Lynn, P.
- The Use of Cognitive Interviewing Methods to Evaluate Mode Effects in Survey Questions; 2014; Gray, M., Blake, M., Campanelli, P.
- Question or Mode Effects in Mixed-Mode surveys: A Cross-cultural study in the Netherlands, Germany,...; 2012; de Leeuw, E. D., Nicolaas, G., Campanelli, P., Hox, J.
- ISER working paper 2011-31. Is it a good idea to optimise question format for mode of data collection...; 2011; Nicolaas, G., Campanelli, P., Hope, S., Jaeckle, A., Lynn, P.
- The use of cognitive interviewing methods to evaluate mode effects in survey questions; 2011; Gray, M., Blake, M., Campanelli, P., Hope, S.
- Is it a good idea to optimise question format for mode of data collection? Results from a mixed modes...; 2011; Nicolaas, G., Campanelli, P., Hope, S., Lynn, P., Nandi, A.
- Designing questions for mixed mode data collection: What have we learnt so far?; 2010; Nicolaas, G., Campanelli, P.
- Mixed Modes and Measurement Error: Comparing face-to-face, telephone and web modes ; 2009; Hope, S., Nicolaas, G., Jaeckle, A., Lynn, P., Nandi, A., Campanelli, P.
- Testing survey questions; 2008; Campanelli, P.