Web Survey Bibliography
Title E-Mail Surveys: Potentials and Pitfalls
Author Oppermann, M.
Source Marketing Research, 7, 3, pp. 29-33.
Year 1995
Access date 21.06.2004
Abstract The promise of electronic surveys quick response at less cost than traditional mail has been unrealized so far because of limited access to respondents and unreliable response rates. But the growing number of households owning Pcs and the popularity of the Internet will likely change all that in the not too distant future.
Year of publication1995
Bibliographic typeJournal article
Web Survey Bibliography - Research on Internet (648)
- Obtaining Purchase Probabilities via a Web Based Survey: The Juster Scale and the Verbal Probability...; 1998; Brennan, M., Parackal, M.
- Research Gets Wired; 1998; Kavanagh, M.
- Online medical surveys: Using the Internet as a research tool; 1998; Houston, J. D., Fiore, D. C.
- Cruising is believing comparing Internet and traditional sources on media credibility measures; 1998; Johnson, T. J., Kaye, B. K.
- Can Online Research Survive Its Exuberant Adoption?; 1998; Helton, A. S.
- Conducting Surveys Over the World Wide Web; 1998; Gould, E., Gurevich, M., Pagerey, P.D.
- Project Landmark: Distinguishing the 'Netizen' from the 'Notizen'; 1998; Balden, W. A.
- An Empirical Assessment of Data Collection Using the Internet; 1998; Stanton, J. M.
- Online - The Future of Newspapers? Germany's Dailies on the World Wide Web; 1998; Neuberger, C., Tonnemacher, J., Biebl, M., Duck, A.
- What Sample Size is "Enough" in Internet Survey Research; 1998; Hill, R.
- Web-Based Data Collection in the Current Employment Statistics Survey; 1998; Rosen, R. J., Manning, C. D., Harrell, L. J.
- Economic Data Collection Via the Web: A Census Bureau Case Study; 1998; Nichols, E. M., Sedivi, B.
- Internet Marketing Research; 1998; Gamble, B.
- Designing the Census Bureau Web Hiring Questionnaire: A Case Study; 1998; Bates, N., Nichols, E. M.
- Influence of Plain Vs. Fancy Design on Response Rates for Web Surveys; 1998; Dillman, D. A., Tortora, R. D., Conradt, J., Bowker, D.
- Mail and Other Self Administered Surveys in the 21st Century; The Beginning of a New Era; 1998; Dillman, D. A.
- The top 10 FAQs about on-line research; 1998; MacElroy, B.
- Development of a Standard E-Mail Methodology: Results of an Experiment; 1998; Schaefer, D. R., Dillman, D. A.
- Using Internet/intranet web pages to collect organizational research data; 1998; Stanton, J. M., Rogelberg, S. G.
- What constitutes adoption of the Web: A methodological problem in assessing adoption of the World Wide...; 1998; White, M. D., Abels, E. G., Gordon-Murnane, L.
- Growing up digital; 1998; Tapscott, D.
- Understanding Internet Adoption as Telecommunications Behavior; 1998; Atkin, D. J., Jeffres, L. W., Neuendorf, K.
- Technical and Methodological Issues in WWW Surveys; 1998; Batagelj, Z., Vehovar, V.
- Internet Surveys by Direct Mailing An Innovative Way of Collecting Data; 1997; Swoboda, W. J., Muehlberger, N., Weitkunat, R., Schneeweiss, S.
- Developing Online Market Research Methods and Tools - Considering Theorizing Interacivity: Model and...; 1997; Harris, C.
- Web Survey Issues; 1997; Runfeldt, S.
- The Effect of E-Personality on Research Results; 1997; MacElroy, B.
- Spam and Research on the Internet; 1997; Colby, C.
- Search no Further. Yahoo!'s Audience Analysis Project - A Case Study; 1997; Kottler, R. E.
- Achieving Greater Understanding of Your Target Market Through Online Research; 1997; Stark, M. M.
- New possibilities?! How the enemies of market research try to kill the industry by 'market research...; 1997; Pfleiderer, R.
- The Harris Poll Online; 1997; Jeavons, A., Bayer, L. R.
- Will Interviewers Become Redundent?; 1997; Gerrard, L.
- Online interviewing via world wide web; 1997; Losemann, F.
- Exploiting the Research Potential of the World Wide Web; 1997; Kottler, R. E.
- Conducting Survey Research on the WWW: A Critical Evaluation of Resources; 1997; Kempcke, K.
- How Reuters is Using the Web for Customer Surveys; 1997; Perrott, N.
- The Firm: Automating the Research Process Via the Net; 1997; Haugland, B.
- Ukopinion.com - A Dedicated Web Site Approach to On-line Interviewing; 1997; Comley, P.
- Web Surveys - The Professional Way; 1997; Kottler, R. E.
- QML - Questionnaire Markup Language; 1997; Batagelj, Z.
- Forget the millennium ... the future is www.now; 1997; Lee, H. K., Dea, D.
- Questionnaire Administration via the WWW: A Validation & Reliability Study for a User Satisfaction Questionnaire...; 1997; Harper, B., Slaughter, L., Norman K. L.
- The Internet: Access grows, policies lag; 1997; Frost, M.
- Declarative Specifications and Program Generation Techniques; 1997; Leung, J.
- Choosing E-mail or Web for on-line research; 1997; Chisholm, J.
- CustomerSat.com: Billion Technology Firm Conducts Worldwide Customer Satisfaction Survey via the Internet...; 1997; Chisholm, J., Slevin, J.,
- From here to eternity electronic commerce survey; 1997; Anonymous
- New Software Brings Power and Capability to Web Research; 1997; Anonymous
- On-Line Recruitment & Web Sampling; 1997; Froggatt, M., Coates, D.