Web Survey Bibliography
Title Online research costs about half that of traditional methods
Author Cleland, K.
Source Advertising Age's Business Marketing, 81, 4, pp. 8-9
Year 1996
Database ProQuest
Access date 22.07.2004
Abstract Mainstream researchers including NFO Research Inc., Roper Starch Worldwide Inc. and Yankelovich Partners have tapped the Internet and the World Wide Web to conduct quantitative and qualitative studies for clients. It is predicted that the Internet will replace the telephone and mail surveys as the medium for conducting research in the future. Before that happens, however, a few problems like projectability and sample integrity need to be solved. M/A/R/C Group at the end of April start an area on America Online called Opinion Place, which is testing a research service that has 8 Fortune 500 sponsors, including companies from the entertainment, technology, package goods and telecommunications industries.
Access/Direct link ProQuest (abstract)
Year of publication1996
Bibliographic typeMagazine article
Web Survey Bibliography (6374)
- User-centric Internet measurement and its role in media planning; 2002; O’Connell, F.
- Site-centric measurement. Can traditional panels meet the new standard?; 2002; FitzGerald, J.
- Monitoring Internet audience measurement panels. Methodological issues and market trends; 2002; Haering, H.
- Computing unique user counts from server log files. Comparative analysis of varying methods; 2002; Bennett, R. P., Hanson, S. J., Guenther, S. A., Stone, M.
- Beyond demographic variables: Using psychographic research to narrate the story of Internet users; 2002; Dutta -Bergman, M. J.
- Virtual Selves and Web Surveys; 2002; Lozar Manfreda, K., Couper, M. P., Vohar, M., Rivas, S., Vehovar, V.
- Do Mail and Web Surveys Provide Same Results?; 2002; Lozar Manfreda, K., Vehovar, V.
- Measuring web-based service quality; 2002; Li, Y. N., Tan, K. C., Xie, M.
- The market for electronic newspapers in the Arab world; 2002; AlShehri, F., Gunter, B.
- Collective action in the age of the Internet: Mass communication and online mobilization; 2002; Brunsting, S., Postmes, T.
- Perceptual differences of marketing journals: A worldwide perspective; 2002; Theoharakis, V., Hirst, A.
- The feasibility of a Web-based surveillance system to collect health risk behavior data from college...; 2002; Pealer, L. N., Weiler, R. M., Pigg Jr., R. M., Miller, D., Dorman, S. M.
- Research note: Online journalism in the low countries - Basic, occupational and professional characteristics...; 2002; Deuze, M., Paulussen, S.
- Do Web surveys really gain lower response rates than other survey modes? A meta-analysis; 2002; Lozar Manfreda, K., Vehovar, V.
- World in Figures: A Multilingual Internet Application for Statistical Data Dissemination with an Online...; 2002; Kuti, S., Vag, A.
- New Ways of Survey Data Collection: Touchscreens; 2002; Weichbold, M.
- A Comparison of Response Rate, Response Time, and Costs of Mail and Electronic Surveys; 2002; Shannon, D. M., Bradshaw, C. C.
- Describing response behavior in websurveys using client side paradata; 2002; Heerwegh, D.
- Learning the Web: Internet User Experience and Response to Web Marketing in Sweden; 2002; Dahlen, M.
- The Internet and knowledge gaps - A theoretical and empirical investigation; 2002; Bonfadelli, H.
- The Digital Divide, Individuals and Governance: Opportunities and Challenges; 2002; Reddick, A.
- Community Access and the Digital Divide: with Maritime Subtitles; 2002; Rideout, V.
- New Technologies and Survey Data Collection: Challenges and Opportunities; 2002; Couper, M. P.
- ICT and Business Performance in Italy; 2002; de Panizza, A., Nascia, L., Nurra, A., Oropallo, F., Riccardini, F.
- Information And Communication Technologies And E-Commerce In Basque Companies: A Statistical Approach...; 2002; Moran Alaez, E.
- The Digital Divide: Diffusion and use of ICTs; 2002; Montagnier, P., Muller, E., Vickery, G.
- The EU surveys on ICT usage of enterprises; 2002; Deiss, R.
- Visual Design Effects in Web Surveys; 2002; Couper, M. P.
- The Use of Web-Based Surveys for Academic Research in the Field of Engineering; 2002; Roztocki, N., Morgan, S. D.
- Nonresponse Error and Mode Effects in Web-based Surveys; 2002; Dean, L.
- Incorporating Internet Surveys into Mixed-Mode Survey Designs; 2002; Tarnai, J.
- Cognitive processes in Web Surveys; 2002; Fuchs, M.
- Interactive Aspects of Web Surveys: Lack of Use, Ease of Use and User Models; 2002; Conrad, F. G.
- Does Propensity Score Weighting Work for Web Surveys?; 2002; Forsman, G., Varedian, M.
- Weighting Issues in Web-Surveys; 2002; Varedian, M.
- Recruiting respondents for web surveys: random and other samples; 2002; Schonlau, M.
- The development and administration of a population based Multimedia Computer Assisted Self Interview...; 2002; Robinson, E. M., Watson, P. D., Clark, T. C., Ameratunga, S. N.
- Determinants of Web mode choice in a ''Web and paper'' survey in a high education population; 2002; Romano, M. F., Himmelmann, M.
- Successful Recruitment for Online Access Panels; 2002; Goeritz, A.
- Building Relationships with Portal Users: The Interplay of Motivation and Relational Factors; 2002; Yoon, D., Cropp, F., Cameron, G.
- The Impact of the Internet on Society; 2002; Allin, P., Bowman, J., Cooper-Green, E. J., Randall, C.
- Can Adopters Narrow the Digital Divide? The Case of Greece; 2002; Leandros, N.
- Measuring the Digital Divide; 2002; Riccardini, F., Fazio, M.
- Proprietary market research: are online panels appropriate?; 2002; McDevitt, P. K., Small, M. H.
- Visual Analog Scales: Do they have a role in the measurement of preferences for health states?; 2001; Torrance, G. W., Feeny, D., Furlong, W.
- Trends in household survey nonresponse: A longitudinal and international comparison; 2001; de Leeuw, E. D., de Heer, W.
- The construction of attitudes; 2001; Schwarz, N., Bohnerd, G.
- Subscale distance and item clustering effects in self-administered surveys: A new metric; 2001; Bradlow, E. T., Fitzsimons, G. J.
- Sociability and usability in online communities: determining and measuring success; 2001; Preece, J.
- On the use of college students in social science research: Insights from a second‐order meta&#...; 2001; Peterson, R. A.