Web Survey Bibliography
Title Comparing Response Rates and Response Content in Mail Versus Electronic Mail Surveys
Author Mehta, R., Sivadas, E.
Source Journal of the Market Research Society, 37, 4, pp. 429-439
Year 1995
Access date 22.07.2004
Abstract This study reports results of an experiment conducted to compare response rates and response content in mail and electronic mail surveys. Respondents on a large global network (Internet) were sent mail and e-mail surveys assessing their attitudes towards the commercialisation of the Internet. Respondents were randomly assigned to one of five groups (group 1: regular mail no prenotification, no incentives, no reminders; group 2: regular mail with prenotification, incentives, and wave mailing; group 3 and group 4 were e-mail replications of group 1 and 2; and group 5 international group but otherwise same as group 4). The results highlight the strengths and weaknesses of using electronic mail for gathering information from domestic and international respondents.
Year of publication1995
Bibliographic typeJournal article
Web Survey Bibliography (6359)
- Web research -- the final frontier?; 2001; Wickham, S., Stewart, S.
- Implications of Internet Technology for Medical Sociology in the New Millennium; 2001; Cotten, S. R.
- Simple Surveys; 2001; Anonymous
- Post for Pay; 2001; Farmer, B. E.
- Ctchiropractic.com a useful site (with a few kinks); 2001; Campbell III, D.
- More Web Info; 2001; Quinn, M. L.
- A Free Web TV for Your Thoughts; 2001; Longstreth, A.
- Opinion Interview; 2001; Bond, M.
- The Virtual Consumer; 2001; Dahan, E., Hauser, J. R.
- Cyber-Mothers: Online Synchronous Interviewing using Conferencing Software; 2001; O' Connor, H., Madge, C.
- The Internet Matters: Exploring the Use of the Internet as a Research Tool; 2001; Illingworth, N.
- Internet users' adoption of Web retailing: user and product dimensions; 2001; Fenech, T., O'Cass, A.
- Online business education in the twenty-first century: an analysis of potential target markets; 2001; Evans, J. R., Haase, I. M.
- Combining Electronic and Traditional Survey Administration for a Competitive Advantage; 2001; Rosen, S., Cruzen, D., Waller, V.
- Market Research and the Evolution of Internet Services at Statistics Canada; 2001; Roy, D.
- Using Online Panels For Superb Feedback; 2001; Sharp, R.
- Channel 4 Website Development Case Study; 2001; Shaw, R.
- Technical and Legal Approaches to Unsolicited Electronic Mail; 2001; Sorkin, D. E.
- SuperCollect: a system for data capture using Internet; 2001; Stol, H. R.
- Measuring and Reporting Sources of Error in Surveys; 2001; Subcommittee on Measuring and Reporting the Quality of Survey Data. Federal Committee on Statistical...
- New data collection techniques. Hip or hype?; 2001; Tassabehji, R., King, R., Sudbury, M.
- Comparing Random Digit Dial Surveys With Web Surveys: The Case Of Health Care Consumers In California...; 2001; Berry, S., Zapert, K., Payne, S., Payne, L., Sanstad, K., Marcus, S., Spranca, M., Kan, H., Turner,...
- The Internet and the IMF Dissemination Standards Bulletin Board: Leveraging New Technology to Increase...; 2001; Carson, C. S., DiCalogero, R., McKee, J., Esfandiary, D. S.
- Estimating reliability and validity of measuring egocentric social networks; 2001; Kogovsek, T.
- Web versus Mail Questionnaire for an Institutional Survey; 2001; Lozar Manfreda, K., Vehovar, V., Batagelj, Z.
- Quantifying and Correcting Unit Nonresponse-Errors in Online-Surveys; 2001; Lukawetz, G.
- Measuring The U.S. Digital Economy: Theory and Practice; 2001; Mesenbourg, T. L., Atrostic, B. K.
- The Measurement of Life Histories through the Internet; 2001; Sikkel, D.
- A spectrometer in the bedroom—the development and potential of internet-based experiments; 2001; Cartwright, H. M., Valentine, K.
- Response Differences from Internet-enabled Respondents in Surveys Fielded via Internet and via Mail; 2001; Park, J. M.
- Using web research technology to accelerate innovation; 2001; Pawle, J., Cooper, P.
- A Guide to Best Practice in Online Quantitative Research; 2001; Poynter, R.
- Eye-Movement Analysis: A New Tool for Evaluating the Design of Visually Administered Instruments (Paper...; 2001; Redline, C. D., Lankford, C. P.
- First Things First: Internet Relay Chat Openings; 2001; Rintel, E. S., Mulholland, J., Pittam, J.
- ThinkStream: A New Paradigm for Web Site Measurement; 2001; Rolph, J.
- e-Research: Gold Mine or Land Mine?; 2001; Nuffer, K. G.
- Mode And Incentive Effects On Aspects Of Survey Administration And Data Quality; 2001; O’Brien, J. E., Levin, K., Hagerty, T., Greenlees, J. B., Saxon-Harrold, S. K. E., Kirsch, A....
- Analysis of Internet Users' Level of Online Privacy Concerns; 2001; O'Neil, D.
- Is The Internet The Future Of Market Research In Europe?; 2001; Oxley, M.
- Electronic Weak Ties in Network Organizations; 2001; Papakyriazis, N. V., Boudourides, M. A.
- Dimensions of Internet Science; 2001; Reips, U. -D., Bosnjak, M.
- Improving Survey Research on the World-Wide Web Using the Randomized Response Technique; 2001; Musch, J., Broder, A., Klauer, K. C.
- International Perspective: Using The Internet To Better Manage Major Surveys; 2001; MacNeill, R., Risk, R.
- How to recruit and retain respondents suitable for online research; 2001; Manolopoulos, P.
- Comparing On-Line Methodologies To Determine Data Impact; 2001; Masker, P.
- Conducting Web-based Surveys with Known Populations: Lessons Learned and Keys to Success; 2001; McGee, C. G., Straight, R. L., Schwartz, L.
- Using Both Online and Traditional Data Collection in the Same Research Project; 2001; McInerney, J.
- Participation in Non-Restricted Web Surveys: A Typology and Explanatory Model for Item-Nonresponse; 2001; Bosnjak, M.
- Survival of the Fittest Online: A Longitudinal Study of Health-Related Web Sites; 2001; McMillan, S. J.
- Using the Internet for Data Collection – Just Because We Can, Should We?; 2001; McNeish, J.

