Web Survey Bibliography
Title Comparing the results of laboratory and World-Wide Web samples on the determinants of female attractiveness
Source Behavior Research Methods, Instruments & Computers, 29, 2, pp. 264-269.
Access date 22.07.2004
Abstract The Internet provides a new method to obtain subjects. Arguments supporting the use of the Internet as an experimental medium include the ease of data collection, limited resources needed, and ability to gain a sample more representative of the population. However it has not been demonstrated that the Internet provides the conditions necessary to yield valid data. This paper compares results from experiments conducted over the Internet and in a laboratory. Correlating the means from the Internet samples to the laboratory samples on important interactions yielded values near 1.0, indicating that the two data sets are driven by the same psychological variables. Further evidence of the validity of these Web studies comes from regression analyses. However, more studies of this sort are needed to further identify what types of experiments may be validly conducted over the Internet.
Year of publication1997
Bibliographic typeJournal article
Web Survey Bibliography - Krantz, J. H. (6)
- True experimental data collection on the Internet; 2013; Reips, U. -D., Krantz, J. H.
- Psychological Research on the Internet; 2007; Krantz, J. H.
- Stimulus delivery on the Web: What can be presented when calibration isn t possible; 2001; Krantz, J. H.
- Tell me, what did you see? The stimulus on computers; 2000; Krantz, J. H.
- Validity of Web-based Psychological Research; 2000; Krantz, J. H., Reeshad, D.
- Comparing the results of laboratory and World-Wide Web samples on the determinants of female attractiveness...; 1997; Krantz, J. H., Ballard, J., Scher, J.