Web Survey Bibliography

Title Determining Effective Follow-up of E-Mail Surveys
Source American Journal of Health Behavior, 21, 3, pp. 193-196
Year 1997
Database EBSCOhost
Access date 15.11.2004
Abstract E-mail has the potential to serve as one more mechanism to collect data. The purpose of this study as to assess the appropriate number of follow-ups needed to obtain maximal response rate when sending an e-mail survey. The results revealed that follow-up memos will approximately double the response rate. Yet, at best, e-mail will only provide a researcher with an adequate response rate. Recommendations include to keep surveys short and noninvasive, to allow for quick and easy responses, and to plan sending one to two follow-up memos.
Access/Direct link EbscoHost (full text)
Year of publication1997
Bibliographic typeJournal article
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Web survey bibliography - 1997 (117)

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