Web Survey Bibliography
Title Determining Effective Follow-up of E-Mail Surveys
Author Kittleson, M. J.
Source American Journal of Health Behavior, 21, 3, pp. 193-196
Access date 15.11.2004
Abstract E-mail has the potential to serve as one more mechanism to collect data. The purpose of this study as to assess the appropriate number of follow-ups needed to obtain maximal response rate when sending an e-mail survey. The results revealed that follow-up memos will approximately double the response rate. Yet, at best, e-mail will only provide a researcher with an adequate response rate. Recommendations include to keep surveys short and noninvasive, to allow for quick and easy responses, and to plan sending one to two follow-up memos.
Access/Direct link EbscoHost (full text)
Year of publication1997
Bibliographic typeJournal article
Web Survey Bibliography - American Journal of Health Behavior (4)
- Web-Based Survey of US Health Educators: Challenges and Lessons; 2010; Chen, L.-S., Goodson, P.
- Using Internet-based Surveys to Reach Hidden Populations: Case of Nonabusive Illicit Drug Users; 2003; Duncan, D., White, J., Nicholson, T.
- Conducting Web-based survey research: a lesson in Internet designs; 2003; Daley, E. M., McDermott, R. J., Brown, K. R. M., Kittleson, M. J.
- Determining Effective Follow-up of E-Mail Surveys; 1997; Kittleson, M. J.