Web Survey Bibliography
Title The Electronic Survey Technique: An Integration and Assessment
Source Organizational Research Methods, 3, 1, pp. 93-115
Access date 17.11.2004
Abstract Even though e-mail is the most widely used computer-mediated communication medium, its considerable potential as a survey technique has received little attention from management scholars.Using a three-dimensional framework focused on sampling issues nonsampling errors, and comparative performance, the authorsreview and integrate previous research on the electronic survey technique and provide an assessment of the comparative trade-offs vis-à-vis other techniques. Moreover, they provide recommendations for future researchers interested in using this approach. Finally, they conclude that although this approach poses unique challenges and drawbacks, when an unbiased sampling frame exists or can be constructed, it allows researchers to inexpensively gather data with less effort than other available approaches.
Year of publication2000
Bibliographic typeJournal article
Web Survey Bibliography - Organizational Research Methods (6)
- The Reporting of Nonresponse Analyses in Survey Research; 2007; Werner, S., Praxedes, M., G. G.; de Rouvray, C.Kim, H. G.; de Rouvray, C.
- Employee Surveys Administered Online: Attitudes Toward the Medium, Nonresponse, and Data Representativeness...; 2007; Thompson, L. F., Surface, E. A.
- The Measurement Equivalence of Web-Based and Paper-and-Pencil Measures of Transformational Leadership...; 2006; Cole, M. S., Bedeian, A. G., Feild, H. S.
- A Primer on Internet Organizational Surveys; 2001; Simsek, Z., Veiga, J. F.
- The Electronic Survey Technique: An Integration and Assessment; 2000; Simsek, Z., Veiga, J. F.
- Using Internet/intranet web pages to collect organizational research data; 1998; Stanton, J. M., Rogelberg, S. G.