Web Survey Bibliography

Title How electronic measurement is transforming the radio landscape in the United Kingdom. The impact of a national broadcast survey
Year 2004
Access date 06.12.2004
Abstract The paper provides the results of a national broadcast survey using electronic measurement in the United Kingdom compared against the results of the official diary-based Radio Survey. Special focus will be given to the commercial impact of the survey – and how it will change the way that radio is sold.
Access/Direct link Homepage - conference (abstract)
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
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Web Survey Bibliography - United Kingdom (340)

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