Web Survey Bibliography
Title Progress toward passive measurement of print. How consumers 'really' read magazines
Author McConochie, R. M., Bailey, J.
Year 2004
Access date 14.12.2004
Abstract Arbitron and Time Inc. are considering technology-based measurement to capture magazine readership, possibly as an enhancement to Arbitron’s Portable People Meter (PPM) measurement. The present video-based investigation addresses a precondition to the research program: learning how consumers use magazines to provide human-factor guidelines for technology development. The range of reading behaviors observed in this investigation demonstrates the varied ways and the myriad locations in which magazines are read and underscores the many benefits a passive measurement would provide. At the juncture of this new technology, we are in the early stages of learning how and if Radio Frequency ID (RFID) technology can be deployed in magazines. Once accomplished the new challenges will be in creating appropriate readership methodologies. Now is the time to engage in the R&D necessary to develop 21st century research tools.
Access/Direct link Homepage - conference (abstract)
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
Web Survey Bibliography - Other new technologies (169)
- Method Effects and Robo-polls; 2011; van Lohuizen, J., Samohyl, R. W.
- Studying Political Behavior: A Comparison of Internet and Telephone Surveys; 2011; Stephenson, L. B., Crête, J.
- Use these five Web-based approaches to shrink your research timelines, costs ; 2011; Cutler, A. D.
- The impact of next and back buttons on time to complete and measurement reliability in computer-based...; 2010; Gershon, R. C. et al.
- ReCal: Intercoder Reliability Calculation as a Web Service ; 2010; Freelon, D. G.
- The impact of incentives and interview methods on response quantity and quality in diary- and booklet...; 2010; Bonke, J., Fallesen, P.
- Computer Literacy and the Accuracy of Substance Use Reporting in an ACASI Survey; 2010; Johnson, T. P., Fendrich, M., Mackesy-Amiti, M. E.
- Continuous Measurement of Musically-Induced Emotion: A Web Experiment ; 2009; Egermann, H., Nagel, F., Altenmueller, E., Kopiez, R.
- Survey Research in Virtual Worlds: Second Life R as a Research Platform; 2009; Hill, C., Dean, E.
- Computer-Assisted Audio Recording (CARI): Repurposing a Tool for Evaluating Comparative Instrument Design...; 2009; Edwards, B., Hicks, W., Tourangeau, K., Harris-Kojetin, L., Moss, A.
- Paradata and Blaise: A Review of Recent Applications and Research; 2009; O’Reilly, J.
- Quality assurance through Computer Audio- Recorded Interviewing (CARI): The Statistics New Zealand Case...; 2009; Seymour, C.
- The Video-Enhanced Web Survey Data Quality and Cognitive Processing of Questions; 2009; Fuchs, M.
- Summaries of Address-Based Sampling Presentations at the AAPOR Annual Meeting; 2009; W., Daily, G., Shuttles, D. C., Yancey, L. T., Thu Burks, A., Bourquin, C.Link, M. W.
- Using Web 2.0 application Twitter for formative course evaluation: a case study; 2009; Burger, C., Stieger, S.
- Mobile phone surveys in mixed mode environment; 2009; Vehovar, V.
- Comparing river respondents to panelists; 2008; Brien, D., Courtright, M., Stark, M.
- How do online communities compare to online panels?; 2008; Heist, G. S., Sanders, M. S.
- Data Collection on Handheld Computers with Voice Recognition Technology; 2008; Malakhoff, L.
- The Role of New Technology and its’ Effect on Best Practices Methodology; 2008; Kendall, E.
- How Animated Agents Affect Responses in Open-Ended Interviews about Alcohol Use; 2008; Person, N. K.
- Virtual Interviews on Mundane, Non-Sensitive Topics: Dialog Capability Affects Response Accuracy More...; 2008; Conrad, F. G., Schober, M. F., Jans, M., Orlowski, R. A., Nielsen, D.
- The MacroPoll Wireless Experience: Development and Lessons Learned.; 2008; Austin, J. D., Zullwack, R., Dyer, A., Dayton, J. J.
- Pilot Development of a Smartphone-Enabled Full-Probability Panel; 2008; Hill, C., Biemer, P. P., Coombs, D., Eyerman, J.
- Predicting Survey Bias in a Brave New Mobile World: Using the Behavioral Theory of Lifestyle Adoption...; 2008; Ehlen, P., Ehlen, J.
- Experiments in Visual Survey Design for Mobile Devices; 2008; Peytchev, A., Hill, C.
- Virtual Assisted Self Interviewing (VASI) : An Expansion of Survey Data Collection Methods to the Virtual...; 2008; Bell, M. W., Castronova, E., Wagner, G. G.
- Communicative Channels, Cognitive Processes and Question Understanding: Results from a Randomized Field...; 2008; Fuchs, M.
- Face-to-Face Surveys; 2008; Dykema, J., Basson, D., Schaeffer, N. C.
- Using Chat Tools to Perform Evaluation Interviews Eve-Marie Larsen; 2007; Larsen, E.-M.
- Crypto law survey; 2007; Koops, B. -J.
- Guidelines for Designing Questionnaires for Administration in Different Modes; 2007; Martin, E.; Hunter, J. E.; DeMaio, T.; Hill, J.; Reiser, C.; Gerber, E.; Styles, K.; Dillman, D. A.
- Video Web Surveys: Results from field-experimental comparisons with text-based Web surveys; 2007; Fuchs, M., Funke, F.
- Using Technology to Improve Data Quality; 2007; Cunningham, J., Pearson, C., Parkhurst, D.
- Maximising respondent engagement: The use of rich media; 2007; Reid, J., Morden, M., Reid, A.
- Reducing Nonresponse by SMS Reminders in Mail Surveys; 2007; Virtanen, V., Sirkiä, T., Jokiranta, V.
- New Market Insights by Analysing Public Online Communication ; 2007; Troemel, M.
- Quality of Online Research: Does it Improve Results? ; 2007; Lindemann, M.
- testMaker An Open Source Tool for Web-based Aptitude Testing ; 2007; Milbradt, A., Zimmerhofer, A., Hornke, L. F.
- Online Research 2.0 » Join the MindVoyage ; 2007; Gadeib, A., Lichter, C.
- Keeping up with the "Now Technology": Communication on Respondents' Own Channel; 2007; Kendall, E.
- Dialogue Capability and Perceptual Realism in Survey Interviewing Agents; 2007; Schober, M. F., Conrad, F. G.
- Automating the Survey Interview with Dynamic Multimodal Interfaces; 2007; Johnston, M.
- Is It Self-Administered if the Computer Gives You Encouraging Looks? ; 2007; Cassell, J., Miller, P. V.
- Comparison of Cell Phone-Only and Landline Households; 2007; McKinney, R.
- Social desirability effects on computerized and paper-and-pencil questionnaires; 2007; Booth-Kewley, S., Larson, G. E., Miyoshi, D. K.
- Physical or Virtual Presence of the Experimenter: Psychological Online-Experiments in Different Settings...; 2006; Ollesch, H., Heineken, E., Schulte, F. P.
- Mplus; 2006; Muthen, L. K., Muthen, B. O.
- A study of the suitability of videophones for psychometric assessment; 2006; Demiris, G., Oliver, D., Courtney, K.
- Flexibility of FOMM (Flexible Online Mixed Methods Design with a Feed-back Loop); 2006; Lobe, B., Vehovar, V.