Web Survey Bibliography
Declining response rates to telephone surveys have prompted survey organizations to be creative and open-minded concerning implementing new survey procedures and considering alternative data collection strategies. One strategy that may be helpful to slow or reverse the trend in declining response rates is to offer sample members a variety of ways to respond to the questionnaire-essentially allowing the respondent to choose the mode with which he/she is most comfortable. For example, adding a mail option, a Web option, or both to a telephone survey creates an alternative method for obtaining responses from willing participants, thereby allowing more resources to be devoted to reluctant sample members and late responders. This paper describes some of the practical issues encountered in designing and implementing a multimode survey and presents data on the impact of using multiple modes on data quality. The National Survey of Recent College Graduates (NSRCG) is a biennial survey of science and engineering bachelor's and master's degree recipients sponsored by the National Science Foundation. Conducted as a CATI survey since 1974, in 2003 the NSRCG was converted to a multimode survey using mail, Web, and CATI. In this paper, we discuss some of the challenges faced in converting the NSRCG to a multimode survey, such as revising question wording and response formats to suit each mode, managing multiple instrument versions, and maintaining a common database. We then examine measures of data quality by mode, including item nonresponse and response error (as measured by rates of editing). We conclude with lessons learned and suggestions for researchers implementing a multimode design.
Web Survey Bibliography - 2005 (417)
- Examining the Effectiveness of Telephone Promoting in Increasing Self-Administered Web Participation; 2005; Franklin, J.
- Prompting Efforts to Raise Response Rates for a Web-Based Survey; 2005; Parker, M.
- The Effectiveness of E-mail in Obtaining Respondednts for Web-based Surveys; 2005; Jewell, D.
- Conducting the 2004 NKDEP (National Kidney Disease Education Program) Follow-Up Study: Lessons in a...; 2005; Bason, J. J.
- A Survey of Teachers: Comparing Web and Mail Survey Modes; 2005; Baldwin, M.
- Comparison of Web-Based & In-Person Survey Modes with 18 Year Olds; 2005; Muljat, A.
- Web Based CATI Case Management System; 2005; Suresh, R.
- Administering Surveys on the Internet; 2005; Best, S. J.
- Biases in internet sexual health samples: Comparison of an internet sexuality survey and a national...; 2005; Ross, M. W., Mansson, S.-A., Daneback, K., Cooper, A., Tikkanen, R.
- Survey Quality and Mobile Phones; 2005; Kuusela, V., Notkola, V.
- Estimating the Working Number Rate for a Cellular Telephone Survey; 2005; Steeh, C. G., Hu, Z.
- Mobile self-interviewing: an opportunity for location-based marked research; 2005; Tjostheim, I.
- Bleeding Edge or Proven Technology? The Fact and the Fiction of Mobile Survey Computing; 2005; Cameron, M. R.
- Internet Survey Developments At Statistics Netherlands; 2005; Bethlehem, J.
- A Web-based Survey Creator; 2005; Payne, B., Crawford, E.
- A Comparison of Nonresponse Adjustment Methods with the Case Study of HIES; 2005; Yeanok, Y., Semi, K.
- Compilation of Composite Satisfaction Index in User Satisfaction Survey; 2005; Sam Min, K., Park, J.
- Major issues for improving the web-based data collection system; 2005; Jeon, J.
- Survey Automation through ActiveX components and XML Web Services; 2005; Segui, F.
- The Dutch Virtual Census of 2001; 2005; Nordholt, E. S.
- CAPI at MORI - A decade of mobile interviewing; 2005; Johnson, A. J.
- Developing a Mobile Transportation Survey System; 2005; Bates, I., Ramsey, B.
- Using Behaviour Coding to Analyze Interviewer/Respondent Interactions with a Mobile Computing Device; 2005; Hunter, J. E., Landreth, A.
- The Market Value Survey: Ensuring Quality on a Government Web Based Survey; 2005; Flatley, J., Ruston, D.
- A Comparison of an Online Card Sorting Task to a Rating Task; 2005; Thomas, R. K., Bayer, L. R., Johnson, A. M., Behnke, C. S.
- Unintended Consequences of Incentive Induced Response Rate Differences; 2005; Pope, D., Crawford, S. D., Johnson, E. O., McCabe, S. E.
- The Use of Monetary Incentives in the Survey of Income and Program Participation; 2005; Lewis, D., Creighton, K.
- A Comparison of Presidential Candidate Vote Intention Measures in U.S. Elections; 2005; Thomas, R. K., Krane, D., Sanders, M. G., Behnke, C. S.
- An Investigation of Response Difference between Cell Phone and Landline Interviews; 2005; Dipko, S., Brick, P. D., Brick, J. M., Presser, S.
- Mode Effects in Customer Satisfaction Measurement; 2005; Stegier, D.M., Keil, L., Gaertner, G.
- Prompting Efforts to Raise Response Rates for a Web-Based Survey; 2005; Venkataraman, L., Parker, M.
- From Crayons to Computers: The Evolution of Computer use in Redistricting; 2005; Altman, M., MacDonald, K., McDonald, M. P.
- Survey Measures of Web-Oriented Digital Literacy; 2005; Hargittai, E.
- Vote Over-Reporting: Testing the Social Desirability Hypothesis in Telephone and Internet Surveys; 2005; Holbrook, A. L., Krosnick, J. A.
- The Impact of Follow-up Contacts od Survey Data and Response Rates; 2005; Westin, E., Harmon, M., Levin, K.
- Mixed Mode Data Collection Using Paper and Web Questionnaries. A Cost and Response Rate Comparison in...; 2005; Werner, P., Forsman, G.
- Are Web Options Making a Difference?; 2005; Mooney, G., Rogers, B., Wood, M., Trunzo, D.
- High Response Rate or Better Data Quality? Examining the Trade-offs for an Establishment Survey; 2005; Harris-Kojetin, L., Kiefer, K.
- To Vote or Not to Vote?: A Comparison of Vote Intention Measures; 2005; Thomas, R. K., Sanders, M. G., Smith, R., Behnke, C. S.
- Reporting Standards for Internet Surveys and Polls; 2005; Tychansky, R. S.
- Effect of Respondent Motivation and Tack Difficulty on Nondifferentiation in Ratings: A Test of Satisficing...; 2005; Anand, S., Krosnick, J. A., Mulligan, K., Smith, W., Green, M. C., Bizer, G. Y.
- Comparing Major Survey Firms in Terms of Survey Satisficing: Telephone and Internet Data Collection; 2005; Krosnick, J. A., Nie, N., Rivers, D.
- Response Order Effects in Online Surveys; 2005; Thomas, R. K., Behnke, C. S., Johnson, A. M.
- Causes of Context Effects: How Questionnaire Layout Induces Measurement Error; 2005; Peytchev, A., Tourangeau, R.
- Can You Hear Me Now?: Differences in Vote Behavior in the Cell and Landline Populations; 2005; Albaghal, T.
- Using the Web to Survey College Students: Institutional Characteristics That Influence Survey Quality...; 2005; Crawford, S. D., McCabe, S. E., Inkelas, K. K.
- What They See Is Not What We Intend-Gricean Effects in Web Surveys; 2005; Yan, T.
- Visual Context Effects in Web Surveys; 2005; Couper, M. P., Conrad, F. G., Tourangeau, R.
- Interactive Feedback Can Improve Quality of Responses in Web Surveys; 2005; Conrad, F. G., Couper, M. P., Tourangeau, R., Galesic, M.
- Data Quality Issues in a Multimode Survey; 2005; Wilson, C., Wright, D., Barton, T., Guerino, P.

