Web Survey Bibliography
Successful use of e-mail to notify potential respondents of an Internet survey partially depends upon the completeness and accuracy of the e-mail database. In the case of a customer satisfaction survey, when a client's database contains e-mail addresses on only half of its customers, selection bias may occur if only the customers with e-mail addresses are asked to participate. A state agency proposed a customer satisfaction survey using its list of superintendents, business managers and principals within the school districts it serves. Approximately half of the records in the agency's database included an e-mail address for the contact person on record. All records included a postal mailing address. The agency estimated that nearly all of the potential respondents had Internet access in the office even though the agency did not have a complete listing of e-mail addresses. To be sure that all customers had the opportunity to participate, potential respondents were notified about the Internet survey in one of two ways. Respondents with e-mail addresses on file were sent an email notification and respondents without an e-mail address were mailed a letter notifying them about the online questionnaire. A follow-up notification was sent about two-weeks later to most non-responders using the same method as used in the first wave. A subset of randomly selected non-responders who were e-mailed the first notification were sent a second notification via postal mail. Thus, three groups resulted from the two wave notification process: (1) e-mail/e-mail (2) e-mail/paper (3) paper/paper. The response rate effectiveness of these three methods was tracked over time. Differences in response rate and question response by customer type will be examined for each of the methods. Implications for using Internet surveys with paper notifications will be discussed.
Web Survey Bibliography - The American Association for Public Opinion Research (AAPOR) 60th Annual Conference, 2005 (57)
- News Discrepancy and Information Search: The Effects of News Slants on Audiences' Information Search...; 2005; Hwang, H., Heo, K., Lee, S.-Y.
- The Market Value Survey: Ensuring Quality on a Government Web Based Survey; 2005; Flatley, J., Ruston, D.
- A Comparison of an Online Card Sorting Task to a Rating Task; 2005; Thomas, R. K., Bayer, L. R., Johnson, A. M., Behnke, C. S.
- Unintended Consequences of Incentive Induced Response Rate Differences; 2005; Pope, D., Crawford, S. D., Johnson, E. O., McCabe, S. E.
- The Use of Monetary Incentives in the Survey of Income and Program Participation; 2005; Lewis, D., Creighton, K.
- A Comparison of Presidential Candidate Vote Intention Measures in U.S. Elections; 2005; Thomas, R. K., Krane, D., Sanders, M. G., Behnke, C. S.
- An Investigation of Response Difference between Cell Phone and Landline Interviews; 2005; Dipko, S., Brick, P. D., Brick, J. M., Presser, S.
- Mode Effects in Customer Satisfaction Measurement; 2005; Stegier, D.M., Keil, L., Gaertner, G.
- Prompting Efforts to Raise Response Rates for a Web-Based Survey; 2005; Venkataraman, L., Parker, M.
- Vote Over-Reporting: Testing the Social Desirability Hypothesis in Telephone and Internet Surveys; 2005; Holbrook, A. L., Krosnick, J. A.
- The Impact of Follow-up Contacts od Survey Data and Response Rates; 2005; Westin, E., Harmon, M., Levin, K.
- Mixed Mode Data Collection Using Paper and Web Questionnaries. A Cost and Response Rate Comparison in...; 2005; Werner, P., Forsman, G.
- Are Web Options Making a Difference?; 2005; Mooney, G., Rogers, B., Wood, M., Trunzo, D.
- High Response Rate or Better Data Quality? Examining the Trade-offs for an Establishment Survey; 2005; Harris-Kojetin, L., Kiefer, K.
- To Vote or Not to Vote?: A Comparison of Vote Intention Measures; 2005; Thomas, R. K., Sanders, M. G., Smith, R., Behnke, C. S.
- Reporting Standards for Internet Surveys and Polls; 2005; Tychansky, R. S.
- Effect of Respondent Motivation and Tack Difficulty on Nondifferentiation in Ratings: A Test of Satisficing...; 2005; Anand, S., Krosnick, J. A., Mulligan, K., Smith, W., Green, M. C., Bizer, G. Y.
- Comparing Major Survey Firms in Terms of Survey Satisficing: Telephone and Internet Data Collection; 2005; Krosnick, J. A., Nie, N., Rivers, D.
- Response Order Effects in Online Surveys; 2005; Thomas, R. K., Behnke, C. S., Johnson, A. M.
- Causes of Context Effects: How Questionnaire Layout Induces Measurement Error; 2005; Peytchev, A., Tourangeau, R.
- Can You Hear Me Now?: Differences in Vote Behavior in the Cell and Landline Populations; 2005; Albaghal, T.
- Using the Web to Survey College Students: Institutional Characteristics That Influence Survey Quality...; 2005; Crawford, S. D., McCabe, S. E., Inkelas, K. K.
- What They See Is Not What We Intend-Gricean Effects in Web Surveys; 2005; Yan, T.
- Visual Context Effects in Web Surveys; 2005; Couper, M. P., Conrad, F. G., Tourangeau, R.
- Interactive Feedback Can Improve Quality of Responses in Web Surveys; 2005; Conrad, F. G., Couper, M. P., Tourangeau, R., Galesic, M.
- Data Quality Issues in a Multimode Survey; 2005; Wilson, C., Wright, D., Barton, T., Guerino, P.
- Web Survey Methodologies: A Comparison of Survey Accuracy; 2005; Krosnick, J. A., Nie, N., Rivers, D.
- Non-interviews in Mobile Phone Surveys; 2005; Vehovar, V.
- Quality Assessed: Cellular Phone Surveys versus Traditional Telephone Surveys; 2005; Steeh, C. G.
- Testing the Impact of Caller ID Technology on Response Rates in a Mixed Mode Survey; 2005; Trussell, N., Lavrakas, P. J.
- Re-examining Approaches to Achieving High Response Rates on Web-based Surveys of Post-secondary Students...; 2005; Lodato, B. N., Ghadialy, R.
- Qualitative Comparison of Paper and Online Self-Administered Modes; 2005; Grigorian, K. H., Sederstrom, S.
- Evaluating Nonsampling Errors in a Study Comparing Data Collected by Mail and Using the Web; 2005; Lesser, V. M., Newton, L.
- Effectiveness of E-mail and Paper Mail Notifications for Internet Surveys; 2005; Ruggiere, P., Ver Duin, D'Arlene
- Transforming a Paper Survey into a Web-based Survey: Respondent Experiences; 2005; Luyegu, A.
- A Profile of Self-Selecting Web Respondents; 2005; Guerino, P.
- What's Up Doc? Mixing Web and Mail Methods in a Survey of Physicians; 2005; Beebe, T. J., Locke, G. R., Barnes, S. A.
- Predicting Smapled Respondents' Likelihood to Cooperate in a Mail Survey: Part III; 2005; Burks, A. T., Lavrakas, P. J., Bennett, M.
- Sound Bytes: Capturing Audio in Survey Interviews; 2005; Hansen, S. E., Krysan, M., Couper, M. P.
- (Inter) Net Gain? Experiments to Increase Web-Based Response; 2005; Tourkin, S., Cox, S., Parmer, R., Zukerberg, A.
- Does Type of Pre-Notification Affect Web Survey Response Rates?; 2005; Harmon, M., Westin, E., Levin, K.
- Did You Get The Message? Using E-Mail and SMS for Prenotification in Web Surveys; 2005; Neubarth, W., Bosnjak, M., Bandilla, W., Couper, M. P., Kaczmirek, L.
- Analysis of Break-off Patterns in Web Surveys; 2005; Ahsan, S., Broach, R. J.
- The Effect of Incentives on Two Physician Mail Surveys: A Response Rate Comparison; 2005; Christian, J.
- Value and Timing Strategies in Prize Draws: A Further Examination of the Immediacy Effect in Web Surveys...; 2005; Tuten, T. L., Galesic, M., Bosnjak, M.
- Comparative Analyses of Parallel Paper, Phone, and Web Surveys With and Without Incentives: What Differences...; 2005; Olsen, D., Call, V., Wygant, S.
- Characteristics Related to Cell Phone Status: Why Generation Y Should be Targeted; 2005; Hancock, L.
- Mode Effects for Hybrid Telephone/Internet Surveys and Reaching Cellphone-Only Households; 2005; Kulp, D., Herrmann, M., Dutwin, D., Lavine, S.
- In Search of Equivalency across Modes: Experimental Results Comparing Alternative Question Formats for...; 2005; Christian, L. M., Dillman, D. A., Smyth, J. D.
- Survey Mode Effects: Comparison between Telephone and Web; 2005; Speizer, H., Baker, R. P., Schneider, K.
