Events

Name Mobile Research Conference 2009 (MRC 2009)
Organized by Globalpark AG
Where

London, UK 

From 16.02.2009
To 17.02.2009
Description

The Mobile Research Conference 2009 (MRC 2009) aims at offering an opportunity for scientific exchange among researchers and practitioners from all over the world working in the field of mobile (survey) research and related areas. The thematic scope is on theoretical, methodological, and practical advances in using mobile technology to collect primary data from survey participants, customers, employees, and others.

   

Contributions will cover the following topics:

  • Issues in mobile survey research with a strong emphasis on estimating and/or reducing survey errors (i.e., coverage, sampling, measurement, and nonresponse errors); 
  • Cost efficiency of using mobile technology in survey research (i.e. cost-error balance of mobile survey research);
  • Contributions aimed at predicting and explaining mobile technology usage; 
  • Comparative studies using mobile technology, e.g. within multi-mode data collection frameworks or cross-cultural contexts; 
  • Technological advances in using mobile devices, applications, and procedures for primary data collection, such as: Mobile Web applications for self-administered surveys, mobile surveys using video-telephony, mobile devices supporting field interviewers in face-to-face interviews. 

       

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